Marylebone Lane London Data via plota.co.uk

25/04578/ADV - Advert Application (ADV) Approved
Signs & adverts

Proposal

Display of a non-illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 19th October 2025 to 19th October 2027. Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
3 Jul 2025
✓
Approved
12 Aug 2025

Approved on 12 Aug 2025 · Delegated Decision · Last checked 20 Oct 2026

Documents 12

Decision & officer reports 2

PDF GRANT OF ADVERT CONSENT [PE] Decision Notice · 13 Aug 2025 View ↗ PDF DELEGATED REPORT Report · 13 Aug 2025 View ↗

Plans & drawings 4

PDF LOCATION PLAN Location Plan · 3 Jul 2025 View ↗ PDF EXISTING AND PROPOSED PLANS AND SECTIONS Drawing · 3 Jul 2025 View ↗ PDF PROPOSED SECTIONS Drawing · 3 Jul 2025 View ↗ PDF PROPOSED SECTION AND ISOMETRIC Drawing · 3 Jul 2025 View ↗

Application forms 1

PDF APPLICATIONFORMREDACTED Application Form · 3 Jul 2025 View ↗

Other documents 5

PDF ACK-GENERAL LETTER (G/P/C) Background Papers · 16 Jul 2025 View ↗ PDF ECNSLT-INTERNAL CONSULTS Background Papers · 16 Jul 2025 View ↗ PDF RECEIPT OF APPLICATION Other · 7 Jul 2025 View ↗ PDF SITELOCATION Background Papers · 3 Jul 2025 View ↗ PDF COVERING LETTER Background Papers · 3 Jul 2025 View ↗

All documents on the council site ↗

Site constraints 10

Harley Street conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
2 Article 4 directions
Article 4 Basement Development Permitted Rights Removed · Article 4 Direction Class E To C3 In Central Activities Zone. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Air quality management area: Westminster AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: Marylebone High Street
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
Central activities zone
The core of central London in the London Plan.
Offices, culture and the other strategic functions of the centre take priority over new housing here.
30 listed buildings within 150 m
Nearest: 33-35, Thayer Street W1, Grade II, 31 m away · 2 Grade II*, 28 Grade II
The site itself is not listed. Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Show all 30 with distances
Historic England ↗
Also on the record
Registered park or garden 157 m away: Portman Square and Manchester Square; National infrastructure project 1971 m away: Thames Tideway Tunnel; Inside the City of Westminster built-up area; Public transport access: PTAL 6b (excellent), TfL 2023, for the 100 m square.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 1 November 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Other new applications on this street

24 Jul 2026Approved

13 Marylebone Lane London W1U 2NE

Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lan...

26/04964/ADV
5 Oct 2026Pending

Basement And Ground Floor 79 Marylebone Lane London W1U 2PX

Display of a non-illuminated fascia sign measuring 0.70m x 1.99m.

26/06774/ADV

Nearby new applications

2 Nov 2026Pending

57 Harley Street London W1G 8QS

Details of facing materials, biodiverse green roof details and management, and L...

26/07425/ADFULL
29 Oct 2026Pending

Flat 6 15 Fitzhardinge Street London W1H 6EQ

Replacement of existing timber sash windows with slim double glazed timber sash ...

26/06622/FULL
29 Oct 2026Pending

Flat 6 15 Fitzhardinge Street London W1H 6EQ

Replacement of existing timber sash windows with slim double glazed timber sash ...

26/06623/LBC
29 Oct 2026Pending

40 Wigmore Street London W1U 2RX

Display of a non-illuminated fascia sign measuring 0.29m x 0.79m. (Linked with 2...

26/06970/ADV
29 Oct 2026Pending

40 Wigmore Street London W1U 2RX

Installation of a non-illuminated fascia sign measuring 0.29m x 0.79m and two vi...

26/07390/LBC
29 Oct 2026Pending

Abercorn School 38 Portland Place London W1B 1LS

Details of cycle storage pursuant to condition 13 of planning permission dated 9...

26/07321/ADFULL

Important details

Council
Westminster
Application type
Advert Application (ADV)
Postcode
W1U 2NE
Received
3 Jul 2025
Validated
3 Jul 2025
Ward
West End
Case officer
Show
Target decision
28 Aug 2025
Decision
Application Permitted
Decision date
12 Aug 2025
Decision level
Delegated Decision
Applicant
Show
Agent
Howard De Walden Estate

How this decision compares

Decided in 40 days from validation, about the council's usual 42 days. Approved, as 83% of signs and adverts here are.

67%decided within 8 weeks
83%approved
1,208decided in the last year

Plota live figures for signs and adverts decided by Westminster in the last twelve months, from validation. Westminster decision record →

Public comments

No public comments yet.

Last counted 20 Oct 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-14146429
Planning Portal ref
PP-14146429
Env. assessment
No

Historical activity at this location

25 nearby applications on record - archival context, not part of the live application.

Within ~100m

Nearby activity

2025 Refused
Basement And Ground Floor 10 Marylebone High Street London W1U 4BT
Display of non-illuminated fascia sign measuring 0.60m x 0.15m and internally illuminated…
25/06190/ADV
2025
8 Marylebone High Street London W1U 4NN
Display of non illuminated hoarding sign measuring 4.14m x 7.02m for a temproary period f…
25/08120/ADV
2025
1 Marylebone Street London W1G 8JA
Installation of an air source heat pump within the external courtyard of the rear, lower…
25/08142/FULL
2025
44 Welbeck Street London W1G 8DY
Repositioning of third-floor kitchenette door; Installation of a fire door and associated…
25/08107/LBC
2025
11 - 13 George Street London W1U 3QJ
Reconfiguration of roof plantroom and replacement of AC units with new air source heat pu…
25/07456/FULL
2025
Crofton House 1 New Cavendish Street London W1G 8US
Refurbishment works to flat 7 the existing flat including formation of new kitchen and ba…
25/07065/LBC
2025
Crofton House 1 New Cavendish Street London W1G 8US
Refurbishment works to flat 7 the existing flat including formation of new kitchen and ba…
25/07064/FULL
2025
21 Jacob's Well Mews London W1U 3DR
Conversion of the existing garage to additional living accommodation; replacement of the…
25/06944/FULL
2025
17 New Cavendish Street London W1G 9UA
Variation of condition 2 of planning permission dated 12th February 1998 (RN:97/05508/FUL…
25/06483/FULL
2025
45 Welbeck Street London W1G 8DZ
Replacement of windows with slimline double glazing windows and associated works. (Linked…
25/05979/LBC
2025 Approved
Basement And Ground Floor 37 Thayer Street London W1U 2QY
Display of one externally illuminated fascia sign measuring 0.425m x 19.6m.
25/05159/ADV
2025 Withdrawn
Marylebone Library 9 New Cavendish Street London W1G 9UQ
Use of two existing car parking spaces for placement of a parklet (which is not fixed to…
25/03439/FULL
2025
Marylebone Library 9 New Cavendish Street London W1G 9UQ
Provision of a public parklet replacing two existing car parking spaces for a temporary p…
25/04977/FULL
2025
Car Parking Spaces Heron Place 3 George Street London W1U 3QG
Variation of condition 5 of planning permission dated 02 September 1964 (RN: 101822/C) fo…
25/04543/FULL
2025
120 Marylebone Lane London W1U 2QG
Installation of external stair at roof level.
25/02654/FULL
2025
Basement And Ground Floor 45 Welbeck Street London W1G 8DZ
Internal alterations at ground and lower ground floor.
25/02269/LBC
2025
44 Welbeck Street London W1G 8DY
Installation of cavity drainage system and associated works
25/01239/LBC
2025
108 Marylebone Lane London W1M 6HH
Display of non illuminated egg sculpture and plinth measuring 0.5m X 1.6m in conjunction…
25/00887/ADV
2025
8 Marylebone High Street London W1U 4NN
Temporary hoarding graphics measuring 7020mm x 4140mm
25/00831/ADV
2025
Basement And Ground Floor 45 Welbeck Street London W1G 8DZ
Internal alterations at ground and lower ground floor.
25/00197/LBC
2021 Approved
110A Marylebone High Street London W1U 4RY
Display of non illuminated fascia sign measuring 0.3m x 1.5m
21/02805/ADV
2021 Approved
110 Marylebone High Street London W1U 4RY
Display of non illuminated fascia sign measuring 0.3m x 1.5m
21/02285/ADV
2021 Approved
13A Marylebone High Street London W1U 4NS
Display of internally illuminated fascia sign 300mm x 2200mm and externally illuminated h…
21/01265/ADV
2020 Approved
Crofton House 1 New Cavendish Street London W1G 8US
Installation of replacement paving and stone/marble pillar cladding at front of building.
20/08247/LBC
2020 Approved
Crofton House 1 New Cavendish Street London W1G 8US
Installation of replacement paving and stone/marble pillar cladding at front of building.
20/08246/FULL
Westminster
Planning Authority Score
3.5/10
Below average
#221 of 296 councils
Relevant to this application:
Other decisions

Westminster is slower than most councils at deciding householder applications, ranking #258 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Westminster is also one of the strictest councils - it refuses more householder applications than almost any other, with only 81% approved vs 90% nationally.

One of the strictest councils
only 81% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Westminster decision statistics
Based on MHCLG data, the year to March 2026
86%
Overall approval rate
Below avg (87%) #201 of 296
81%
Householder approved
Below avg (90%) #277 of 296
44%
Decided in 8 weeks
Below avg (63%) #258 of 296
28%
Extended time limit
Below avg (41%) #46 of 296
83%
Minor dwellings approved
12 decided (1-9 homes)
67%
Major dwellings approved
3 decided (10+ homes)
81%
Change of use approved
133 decided
4,602
Total decisions
648 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings

Freehold boundary: © Crown copyright and database rights 2026, HM Land Registry. Polygons © Crown copyright and database rights 2026 Ordnance Survey 100026316. Conditions of use