1 Euston Road London NW1 2SA Data via plota.co.uk

2026/2926/A - Advertisement Consent REGISTERED
Signs & adverts

Proposal

Display of 1 x internally illuminated fascia lettering sign (retrospective). Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
20 Jul 2026
Decision
Expected by 14 Sept 2026

This application is under consideration - no decision has been issued yet. Plota predicts a decision by 27 Sept 2026, from Camden's recent advertisement consent.

Documents

View the documents on the council's website ↗

Site constraints 6

Kings Cross St Pancras conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
2 Article 4 directions
Basements · Commercial, Business, and Service (Use Class E) to residential (Use Class C3) (in CAZ). Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Air quality management area: Camden AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: Kings Cross
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
Central activities zone
The core of central London in the London Plan.
Offices, culture and the other strategic functions of the centre take priority over new housing here.
Also on the record
Inside the Camden built-up area.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 11 September 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Other new applications on this street

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93 Euston Road London NW1 2RA

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8 Sept 2026Pending

93 Euston Road London NW1 2RA

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Town Hall Judd Street London Camden WC1H 9JE

Alteration to the plan form of the staff W.C.

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Important details

Council
Camden
Application type
Advertisement Consent
Postcode
NW1 2SA
Received
20 Jul 2026
Validated
20 Jul 2026
Ward
Kings Cross
Case officer
Show
Decision level
Delegated
Applicant
Show
Agent
Graffiti Design International Ltd

Decision outlook

Day 56 of the 56-day target. Camden usually decides advertisement consent by day 56.

Day 560 days to the 56-day target
50%decided within 8 weeks
71%approved
15decided in the last year

Plota live figures for advertisement consent decided by Camden in the last twelve months, from validation. Camden decision record →

Historical activity at this location

25 nearby applications on record - archival context, not part of the live application.

Within ~100m

Nearby activity

2025 Approved
296 - 298 Pentonville Road, London, N1 9NR
Installation of two fascia signs and a projecting sign to ground floor shopfront
P2025/2386/ADV
2024 Approved
Bravington House, 2 Bravington Walk, London, N1 9AW
Installation of external plant, louvres, machinery and associated infrastructure, includi…
P2024/2659/FUL
2024 Approved
Bravington House, 2 Bravington Walk, London, N1 9AW
Fenestration alterations and associated works to allow access to existing rooftop terrace…
P2024/2660/FUL
2024
King's Cross Methodist Church 58A Birkenhead Street London WC1H 8BW
Part demolition, extension and reconfiguration of existing building, including enlargemen…
2024/5792/P
2024 Approved
1A Birkenhead Street London Camden WC1H 8BA
Installation of 3x ASHP on the existing flat roof, and 1x air conditioning unit at ground…
2024/0939/P
2024 Approved
Pancras Square King's Cross Central London N1C 4BE
BETWEEN GOODS WAY & EUSTON ROAD: 1 x Korean Mountain Ash (T19) - Fell to ground level. 1…
2024/3808/T
2024 Approved
Pancras Square King's Cross Central London N1C 4BE
BETWEEN GOODS WAY & EUSTON ROAD: Pruning works to various trees. See works survey 27872 (…
2024/2783/T
2024 Approved
2-7 St Chad's Street London WC1H 8BD
Re-roofing of the unoriginal mansards - including like-for-like replacement of roof tiles…
2024/2639/L
2024 Approved
LUL Euston Vent Shaft Euston Road and Gower Street London NW1 1HS
Erection of steel envelope (cladding) on steel frame fixed onto existing concrete vent sh…
2024/2417/P
2024
296 - 298 Pentonville Road, London, N1 9NR
Installation of x2 halo illuminated fascia signs and x1 externally illuminated projecting…
P2024/1788/ADV
2024 Approved
5 Crestfield Street London WC1H 8AT
REAR GARDEN: 1 x Bird Cherry (Prunus avium) (crs.1) - Fell to ground level and treat stum…
2024/1115/T
2023 Approved
2-7 St Chad's Street London Camden WC1H 8BD
Internal alterations and refurbishment on all floors including new opening at ground floo…
2023/5444/L
2023 Approved
Land to the west side of Argyle Square London WC1H 8AS
Erection of 4 temporary welfare cabins surrounded by hoarding, including 5 x a/c condense…
2023/4791/P
2020 Approved
327 Gray's Inn Road London WC1X 8PX
Display of externally illuminated fascia sign and internally illuminated projecting sign.
2020/5799/A
2020 Approved
327 Gray's Inn Road London WC1X 8PX
Alterations to shop front with installation of glazed doors.
2020/5307/P
2023 Approved
302 Pentonville Road & 2 York Way, (McDonald's Restuarant), Kings Cross, London, N1 9XD
Insertion of letter 'M' logo signs afixed to internal walls or the ceiling of the shop to…
P2023/3526/ADV
2019 Withdrawn
Kings Cross And St Pancras Underground Station Costa Coffee Retail Ut Euston Road London N1C 4QL
Costa renewal works internally and externally including; new signage, decoration and the…
2019/6424/L
2023 Approved
339 Gray's Inn Road London WC1X 8PX
Change of use of first, second, and third floors from restaurant (Class E) to hotel accom…
2023/3491/P
2022 Approved
1 Crestfield Street London WC1H 8AT
Installation of new CCTV cameras, external lighting and ventilation extracts to front and…
2022/2836/L
2022 Approved
1 Crestfield Street London WC1H 8AT
Installation of new CCTV cameras, external lighting and ventilation extracts to front and…
2022/1650/P
2016 Withdrawn
Bravington House 2 Bravington Walk Regents Quarter Islington Kings Cross N1 9AF
Installation of a shrouded antenna, 6no. equipment cabinets and development ancillary the…
P2016/1322
2016 Withdrawn
Bus shelter outside Kings Cross Station Euston Road London N1 9AL
Display of 2x digital screens to existing bus shelter structure no. 0107/0193 (Retrospect…
2016/1171/INVALID
2016 Withdrawn
Bus shelter outside Kings Cross Station Euston Road London N1 9AL
Display of 2x digital screens to existing bus shelter structure no. 0107/0192 (Retrospect…
2016/1170/INVALID
2016 Approved
11 Euston Road London NW1 2SA
Display of an internally illuminated Automated Teller Machine (ATM) surround.
2016/0128/A
2016 Approved
11 Euston Road London NW1 2SA
Installation of an ATM machine to Euston Road Elevation.
2016/0067/P
Camden
Planning Authority Score
3.1/10
Poor
#231 of 296 councils
Relevant to this application:
Other decisions

Camden is slower than most councils at deciding householder applications, ranking #242 out of 296. Householder applications are slightly less likely to be approved here (88%) than the national average (90%).

Slower than most councils
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
Camden decision statistics
Based on MHCLG data, the year to March 2026
88%
Overall approval rate
Above avg (87%) #149 of 296
88%
Householder approved
Below avg (90%) #215 of 296
49%
Decided in 8 weeks
Below avg (63%) #242 of 296
41%
Extended time limit
Below avg (41%) #158 of 296
90%
Minor dwellings approved
467 decided (1-9 homes)
80%
Major dwellings approved
10 decided (10+ homes)
93%
Change of use approved
46 decided
1,973
Total decisions
234 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings