Basement And Ground Floor 2 Kingly Street London W1B 5PB Data via plota.co.uk

26/04556/ADV - Advert Application (ADV) Approved
Signs & adverts

Proposal

Display of an internally illuminated projecting sign measuring 1.2m x 0.35m. Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
8 Jul 2026
✓
Approved
16 Sept 2026

Approved on 16 Sept 2026 · Last checked 17 Sept 2026

Documents 8

Plans & drawings 4

PDF LOCATION PLAN Location Plan · 8 Jul 2026 View ↗ PDF EXISTING ELEVATION AND SECTION Drawing · 8 Jul 2026 View ↗ PDF PROPOSED PROJECTING SIGN DETAIL Drawing · 8 Jul 2026 View ↗ PDF PROPOSED ELEVATION AND SECTION Drawing · 8 Jul 2026 View ↗

Application forms 1

PDF APPLICATIONFORMREDACTED Application Form · 8 Jul 2026 View ↗

Other documents 3

PDF RECEIPT OF APPLICATION Other · 10 Jul 2026 View ↗ PDF ATTACHMENTSUMMARY Background Papers · 8 Jul 2026 View ↗ PDF COVER LETTER Background Papers · 8 Jul 2026 View ↗

All documents on the council site ↗

Site constraints 10

Soho conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
2 Article 4 directions
Article 4 Basement Development Permitted Rights Removed · Article 4 Direction Class E To C3 In Central Activities Zone. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Archaeological priority area: City of Westminster APA 2.5
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Westminster AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: West End
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
46 listed buildings within 150 m
Nearest: 19, Beak Street W1, Grade II, 12 m away · 1 Grade II*, 45 Grade II
The site itself is not listed. Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Show all 46 with distances
Historic England ↗
Central activities zone
The core of central London in the London Plan.
Offices, culture and the other strategic functions of the centre take priority over new housing here.
National infrastructure project 882 m away: Thames Tideway Tunnel
The site is 882 m from the project boundary. Waste water treatment, decided. The project page says whether consent was granted. Also within 2 km: London Strategic Heat Main Project (at pre-application, 251 m).
Nationally significant infrastructure projects (power stations, electricity lines, pipelines, major roads and railways, harbours, airports and reservoirs) are consented by a Secretary of State under the Planning Act 2008, after an examination by the Planning Inspectorate, rather than by the council. The boundary is the one the Inspectorate consults on and can change as the scheme does. Projects are shown within 2 km of the site.
Planning Inspectorate project page ↗
Also on the record
Inside the City of Westminster built-up area; Public transport access: PTAL 6b (excellent), TfL 2023, for the 100 m square.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Other new applications on this street

13 Jul 2026Refused

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Important details

Council
Westminster
Application type
Advert Application (ADV)
Postcode
W1B 5PB
Received
8 Jul 2026
Validated
8 Jul 2026
Ward
West End
Case officer
Show
Target decision
2 Sept 2026
Decision
Application Permitted
Decision date
16 Sept 2026
Agent
Firstplan

How this decision compares

Decided in 70 days from validation, 33 days slower than Westminster's median of 37 for signs and adverts. Approved, as 84% of signs and adverts here are.

73%decided within 8 weeks
84%approved
922decided in the last year

Plota live figures for signs and adverts decided by Westminster in the last twelve months, from validation. Westminster decision record →

Public comments

No public comments yet.

Last counted 17 Sept 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-15067489
Planning Portal ref
PP-15067489
Env. assessment
No

Historical activity at this location

25 nearby applications on record - archival context, not part of the live application.

Within ~100m

Nearby activity

2025
Lisa House 52 - 55 Carnaby Street London W1F 9QE
Use of basement and ground as a temporary pop up retail and bar (Sui Generis) use for a t…
25/06972/FULL
2025 Refused
25 Ganton Street London W1F 9BP
Display of two externally illuminated double sided hanging signs measuring 0.75m x 0.70m.
25/05268/ADV
2025 Approved
5 - 7 Carnaby Street London W1F 9PB
Display of non illuminated flags as part of London Fashion Week measuring 3.5m x 2.5m sus…
25/05563/ADV
2025 Approved
Regent Street London
Display of Christmas Decorations at: Regent Street - 25 x crossings comprising 4 x Gatewa…
25/04946/ADV
2025 Approved
5 - 7 Carnaby Street London W1F 9PB
Display of non-illuminated blade sign on a spring mount measuring 0.7m x 0.7m
25/05482/ADV
2025 Approved
45 Beak Street London W1F 9SD
Display of non illuminated fascia sign measuring 1.035m X 0.235m, non illuminated project…
25/03814/ADV
2025 Approved
54 Marshall Street London W1F 9BH
Display of a halo illuminated (letters only) fascia sign measuring 5.0m x 0.27m and an in…
25/03829/ADV
2025 Approved
Carnaby Street London W1F 9PB
Display of ribbons in pride colours along Carnaby Street for a temporary period from 22 J…
25/03978/ADV
2025 Approved
Christmas Decorations Carnaby Street London W1F 9PB
Display of Christmas Decorations on the Carnaby Estate at Carnaby Street, Kingly Street…
25/03699/ADV
2025
Carnaby Street London W1F 9PB
Installation of planters along Carnaby Street, Great Marlborough Street and Lowndes Court…
25/03944/FULL
2025
54 Marshall Street London W1F 9BH
Erection of single storey roof extension to provide additional Class E floorspace; replac…
25/03688/FULL
2025
56B Carnaby Street London W1F 9PX
Display of non illuminated fascia and hanging sings measuring 1.29m x 0.19 and 0.60m x 0…
25/03442/ADV
2025 Approved
11 - 12 Carnaby Street London W1F 9PF
Display of two internally illuminated (letters) fascia signs measuring 0.483m x 2.5m and…
25/02018/ADV
2025
21 - 22 Warwick Street London W1B 5NE
New roof terrace with awning. Erection of an acoustic enclosure and replacement plant at…
25/01644/FULL
2025
3 - 4 Carnaby Street London W1F 9QG
Display of 2 x Black metal internally illuminated fascia sign, measuring 0.846mm x 0.2mm
25/01173/ADV
2025
10 Beak Street London W1F 9RA
Display of one internally illuminated fascia sign measuring 0.19m x 1.563m and one intern…
25/01143/ADV
2025
18 Kingly Street London W1B 5PX
Display of two externally illuminated projecting signs measuring 1.36m x 0.9m, one intern…
25/00882/ADV
2024
10 Beak Street London W1F 9RA
Display of an internally illuminated fascia sign on splay elevation measuring 0.53m x 0.4…
24/08666/ADV
2024 Withdrawn
1 - 2 Carnaby Street London W1F 9QG
Alterations to the shopfront and associated works. (Linked with 24/07824/ADV)
24/07823/FULL
2024
46 Carnaby Street London W1F 9PS
Display of externally illuminated fascia sign measuring 2.178m X 0.5m
24/07978/ADV
2021 Approved
Regent Street London W1
Display of flags measuring 4.0m x 2.0m suspended across the street on catenary wires, on…
21/03431/ADV
2021 Approved
13 Ganton Street London W1F 9BL
Display of externally illuminated fascia sign measuring 270mm x 4400mm, internally illumi…
21/03428/ADV
2019 Approved
Ground Floor 25 Ganton Street London W1F 9BP
Use of the public highway measuring 1.83m X 6.58m and 5.909m X 7.93 for the placing of 16…
19/08293/TCH
2021 Approved
160 Regent Street London W1B 5SP
Retention of the existing footfall counter dome at fascia level
21/02091/LBC
2021 Approved
10 Beak Street London W1F 9RA
Use of the public highway for the placing of 2 tables, 6 chairs, 5 fabric barriers, and 2…
21/01653/TCH
Westminster
Planning Authority Score
3.5/10
Below average
#221 of 296 councils
Relevant to this application:
Other decisions

Westminster is slower than most councils at deciding householder applications, ranking #258 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Westminster is also one of the strictest councils - it refuses more householder applications than almost any other, with only 81% approved vs 90% nationally.

One of the strictest councils
only 81% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Westminster decision statistics
Based on MHCLG data, the year to March 2026
86%
Overall approval rate
Below avg (87%) #201 of 296
81%
Householder approved
Below avg (90%) #277 of 296
44%
Decided in 8 weeks
Below avg (63%) #258 of 296
28%
Extended time limit
Below avg (41%) #46 of 296
83%
Minor dwellings approved
12 decided (1-9 homes)
67%
Major dwellings approved
3 decided (10+ homes)
81%
Change of use approved
133 decided
4,602
Total decisions
648 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings