Ground Floor North, 11 Westferry Circus, London, E14 4HD Data via plota.co.uk

PA/26/01198/NC - Advertisement Consent Approved

Proposal

Amendments to existing externally illuminated x1 projecting signs and x3 fascia signs Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
14 Jul 2026
✓
Consultation
30 Jul 2026
✓
Approved
8 Sept 2026

Approved on 8 Sept 2026 · Delegated · Last checked 14 Sept 2026

Site constraints 10

Flood zone 3, rivers and sea
High chance: a 1 in 100 or greater annual chance from rivers, or 1 in 200 from the sea. Any development here needs a flood risk assessment. Defences are not counted.
The Environment Agency flood map for planning. Homes in zone 3 must also pass the sequential test. Surface water flooding is a separate map.
Flood map ↗
Article 4 direction
Canary Wharf. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Archaeological priority area: Tower Hamlets APA 3.1
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Tower Hamlets AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
National infrastructure project 111 m away: Thames Tideway Tunnel
The site is 111 m from the project boundary. Waste water treatment, decided. The project page says whether consent was granted. Also within 2 km: Silvertown Tunnel (decided, 1995 m); London Strategic Heat Main Project (at pre-application, 1986 m).
Nationally significant infrastructure projects (power stations, electricity lines, pipelines, major roads and railways, harbours, airports and reservoirs) are consented by a Secretary of State under the Planning Act 2008, after an examination by the Planning Inspectorate, rather than by the council. The boundary is the one the Inspectorate consults on and can change as the scheme does. Projects are shown within 2 km of the site.
Planning Inspectorate project page ↗
Town centre: Canary Wharf
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
Opportunity area
Where the London Plan expects significant growth.
Boundaries are indicative and the borough holds the detailed plan.
Also on the record
3 listed buildings within 150 m; Inside the Tower Hamlets built-up area; Public transport access: PTAL 6a (excellent), TfL 2023, for the 100 m square.
Not affected
Not green belt · No scheduled monument at the site

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Application type
Advertisement Consent
Postcode
E14 4HD
Received
14 Jul 2026
Validated
14 Jul 2026
Ward
Canary Wharf
Case officer
Show
Target decision
8 Sept 2026
Decision
Permit
Decision date
8 Sept 2026
Decision level
Delegated
Agent
ILI Architects Limited
Leaseholder
Show

How this decision compares

Decided in 56 days from validation, about the council's usual 56 days. Approved, as 84% of signs and adverts here are.

67%decided within 8 weeks
84%approved
85decided in the last year

Plota live figures for signs and adverts decided by Tower Hamlets in the last twelve months, from validation. Tower Hamlets decision record →

Consultation & key dates

Comments by
21 Aug 2026
Site or press notice
30 Jul 2026
Statutory expiry
8 Sept 2026
Env. assessment
No
Tower Hamlets
Planning Authority Score
3.9/10
Below average
#201 of 296 councils
Relevant to this application:
Other decisions

Tower Hamlets is slower than most councils at deciding householder applications, ranking #207 out of 296. Householder applications are slightly more likely to be approved here (92%) than the national average (90%).

Slower than most councils
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
Tower Hamlets decision statistics
Based on MHCLG data, the year to March 2026
84%
Overall approval rate
Below avg (87%) #229 of 296
92%
Householder approved
Above avg (90%) #167 of 296
56%
Decided in 8 weeks
Below avg (63%) #207 of 296
42%
Extended time limit
Above avg (41%) #167 of 296
63%
Minor dwellings approved
52 decided (1-9 homes)
80%
Major dwellings approved
15 decided (10+ homes)
55%
Change of use approved
67 decided
998
Total decisions
164 refused in the year to March 2026

Leaseholders: Information produced by HM Land Registry. © Crown copyright 2026. Source: HM Land Registry, UK and overseas companies that own property in England and Wales, September 2026 release.