121 Park Lane London W1K 7AG Data via plota.co.uk

26/06153/ADV - Advert Application (ADV) Pending
Signs & advertsCommercial premises

Proposal

Display of internally illuminated fascia sign measuring 0.87m x 10.79m, and internally mounted digital display screens each measuring 0.945m x 1.682m behind the existing shopfront glazing. Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
9 Sept 2026
✓
Validated
12 Oct 2026
Decision
Expected by 7 Dec 2026

Under consideration

No decision has been issued yet. Plota predicts a decision between 12 Nov 2026 and 1 Dec 2026, from Westminster's recent signs and adverts.

Documents 9

Plans & drawings 2

PDF EXISTING AND PROPOSED ELEVATIONS + SIGN SECTIONS Drawing · 12 Oct 2026 View ↗ PDF LOCATION PLAN Location Plan · 9 Sept 2026 View ↗

Application forms 1

PDF APPLICATIONFORMREDACTED Application Form · 9 Sept 2026 View ↗

Other documents 6

PDF SPECIFICATION Background Papers · 12 Oct 2026 View ↗ PDF RECEIPT OF APPLICATION Other · 15 Sept 2026 View ↗ PDF 1ST INVALID LETTER Background Papers · 15 Sept 2026 View ↗ PDF FINE & COUNTRY - PARK LANE - SPECIFICATION PACK Background Papers · 9 Sept 2026 View ↗ IMG PARK LANE EXTERIOR - EXISTING (1) Photo · 9 Sept 2026 View ↗ IMG PARK LANE EXTERIOR - EXISTING (2) Photo · 9 Sept 2026 View ↗

All documents on the council site ↗

Site constraints 12

Mayfair conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
Article 4 direction
Article 4 Basement Development Permitted Rights Removed. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Archaeological priority area: City of Westminster APA 2.5
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Westminster AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Habitat network: Network Enhancement Zone 2
Where habitat is joined up enough to work as a network. Context, not a constraint on its own.
Central activities zone
The core of central London in the London Plan.
Offices, culture and the other strategic functions of the centre take priority over new housing here.
29 listed buildings within 150 m
Nearest: Number 26 and Attached Railings, Grade II, 39 m away · 3 Grade II*, 26 Grade II
The site itself is not listed. Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Show all 29 with distances
Historic England ↗
Registered park or garden 87 m away: Hyde Park
Its setting is a consideration for work nearby.
Registered parks and gardens, battlefields, world heritage sites and protected wrecks are designated heritage assets: harm needs clear and convincing justification.
Historic England ↗
Also on the record
National infrastructure project 1932 m away: Thames Tideway Tunnel; Inside the City of Westminster built-up area; Public transport access: PTAL 6b (excellent), TfL 2023, for the 100 m square; Metropolitan Open Land 25 m away.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 15 October 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Council
Westminster
Application type
Advert Application (ADV)
Postcode
W1K 7AG
Received
9 Sept 2026
Validated
12 Oct 2026
Ward
West End
Case officer
Show
Target decision
7 Dec 2026
Applicant
Show

Decision outlook

Day 7 of the 56-day target. Westminster usually decides signs and adverts by day 41.

Day 749 days to the 56-day target
68%decided within 8 weeks
83%approved
1,081decided in the last year

Plota live figures for signs and adverts decided by Westminster in the last twelve months, from validation. Westminster decision record →

Public comments

No public comments yet.

Last counted 15 Oct 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-15212598
Planning Portal ref
PP-15212598
Env. assessment
No

Historical activity at this location

25 nearby applications on record - archival context, not part of the live application.

Within ~100m

Nearby activity

2025
Green Street Garden Wood's Mews London W1K 7DL
T39 - Cotoneaster sp. (Tree Cotoneaster): RVX - Remove specified limb(s) - removing the l…
25/08029/TCA
2025
35 Upper Brook Street London W1K 7QH
Installation of trellises to the rear terrace of the building. (Linked to 25/07350/FULL)
25/07351/LBC
2025
35 Upper Brook Street London W1K 7QH
Installation of trellises to the rear terrace of the building. (Linked to 25/07351/LBC)
25/07350/FULL
2025 Approved
27 Upper Brook Street London W1K 7QF
Regulation 5 Notice of Intention to Install Fixed Line Broadband Apparatus.
25/06889/TELNOT
2025 Approved
Flat 2 131 - 132 Park Lane London W1K 7AD
Erection of a single storey extension within rear lightwell and installation of privacy s…
25/04799/LBC
2025 Approved
Flat 2 131 - 132 Park Lane London W1K 7AD
Erection of a single storey extension within rear lightwell and installation of privacy s…
25/04798/FULL
2025 Approved
Green Street Garden Wood's Mews London W1K 7DL
2 x Norway maple (T32 & T34): Prune to clear the building and side wall by 1.5 m
25/04443/TCA
2025
20 Upper Brook Street London W1K 7PX
The construction of a single-storey storey roof extension, refurbishment of the existing…
25/03584/FULL
2025
20 Upper Brook Street London W1K 7PX
The construction of a single-storey storey roof extension, refurbishment of the existing…
25/03585/LBC
2024
39 Green Street London W1K 7FW
Erection of a rear roof extension at fifth floor and installation of an additional flight…
24/08513/FULL
2024
26 Upper Brook Street London W1K 6PA
Construction of a new internal stair from third to fourth floors
24/06314/LBC
2024
26 Upper Brook Street London W1K 6PA
Renovation and enhancement of office spaces, works including the installation of air cond…
24/05246/LBC
2024
26 Upper Brook Street London W1K 6PA
Renovation and enhancement of office spaces, works including the installation of air cond…
24/05245/FULL
2024
Brook House 113 Park Lane London W1K 7AJ
Installation of new mechanical plant within basement lightwell.
24/04654/FULL
2024 Approved
Avenfield House 118-127 Park Lane London W1K 7AF
Variation of condition 1 of planning permission dated 25 November 2022 (RN: 22/06879/FULL…
24/01017/FULL
2024 Approved
Brook House 113 Park Lane London W1K 7AJ
Installation of replacement windows from first to sixth floor levels on all elevations of…
24/00011/FULL
2024 Approved
Brook House 113 Park Lane London W1K 7AJ
Installation of replacement windows at first floor level.
24/00018/FULL
2023
20 Upper Brook Street London W1K 7PX
The construction of a pergola in the rear garden. (Retrospective, Linked with 23/08350/FU…
23/08351/LBC
2023
20 Upper Brook Street London W1K 7PX
The construction of a pergola in the rear garden (Retrospective, Linked with 23/08351/LBC)
23/08350/FULL
2023 Approved
39 Green Street London W1K 7FW
Installation of three air conditioning condenser units within an acoustic enclosure at ro…
23/05377/FULL
2016 Withdrawn
128 Park Lane London W1K 7AE
Erection of a single storey ground floor extension with terrace fronting on to Green Stre…
16/07238/FULL
2016 Approved
128 Park Lane London W1K 7AE
Construction of conservatory on ground level and installation of canopy on the Green Stre…
16/04117/FULL
2016 Approved
25 Upper Brook Street London W1K 7QD
Display for a temporary period of six months of a non-illuminated 'to let' board attached…
16/04892/AD7
2016 Approved
Green Street Garden Wood's Mews London W1K 7DL
1 x Platanus x hispanica (London Plane T36): Remove damaged limb from main stem at 7m.
16/03409/TCA
2016 Approved
Flat 2 Warburton House 4 Dunraven Street London W1K 7FQ
Installation of a new window opening at rear ground floor level.
16/01622/FULL
Westminster
Planning Authority Score
3.5/10
Below average
#221 of 296 councils
Relevant to this application:
Other decisions

Westminster is slower than most councils at deciding householder applications, ranking #258 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Westminster is also one of the strictest councils - it refuses more householder applications than almost any other, with only 81% approved vs 90% nationally.

One of the strictest councils
only 81% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Westminster decision statistics
Based on MHCLG data, the year to March 2026
86%
Overall approval rate
Below avg (87%) #201 of 296
81%
Householder approved
Below avg (90%) #277 of 296
44%
Decided in 8 weeks
Below avg (63%) #258 of 296
28%
Extended time limit
Below avg (41%) #46 of 296
83%
Minor dwellings approved
12 decided (1-9 homes)
67%
Major dwellings approved
3 decided (10+ homes)
81%
Change of use approved
133 decided
4,602
Total decisions
648 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings

Freehold boundary: © Crown copyright and database rights 2026, HM Land Registry. Polygons © Crown copyright and database rights 2026 Ordnance Survey 100026316. Conditions of use