120 Baker Street London W1U 6TU Data via plota.co.uk

26/05776/ADV - Advert Application (ADV) Pending

Proposal

Display of internally illuminated projecting sign, measuring 1160mm x 120mm, display of internally illuminated fascia sign, measuring 6685mm x 1065mm. other associated logos on awning and glazing. (Linked with 26/05756/LBC) Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
24 Aug 2026
Decision
Expected by 19 Oct 2026

Under consideration

No decision has been issued yet. Plota predicts a decision between 12 Oct 2026 and 22 Oct 2026, from Westminster's recent listed building works.

Associated applications 3

Site constraints 9

Grade II listed: 94-114,118 to 124, Baker Street W1
List entry 1357171 · The pin is inside its outline · 12 more listed buildings within 150 m (12 Grade II)
Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Show the other 12 with distances
Historic England ↗
Portman Estate conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
2 Article 4 directions
Article 4 Basement Development Permitted Rights Removed · Article 4 Direction Class E To C3 In Central Activities Zone. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Air quality management area: Westminster AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: Baker Street (part)
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
Central activities zone
The core of central London in the London Plan.
Offices, culture and the other strategic functions of the centre take priority over new housing here.
Also on the record
National infrastructure project 556 m away: London Strategic Heat Main Project, at pre-application; Inside the City of Westminster built-up area; Public transport access: PTAL 6b (excellent), TfL 2023, for the 100 m square.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Application type
Advert Application (ADV)
Postcode
W1U 6TU
Received
24 Aug 2026
Validated
24 Aug 2026
Ward
Marylebone
Case officer
Show
Target decision
19 Oct 2026
Agent
Firstplan
Freehold owner
Show

Decision outlook

Day 46 of the 56-day target. Westminster usually decides listed building works by day 55.

Day 4610 days to the 56-day target
57%decided within 8 weeks
90%approved
1,558decided in the last year

Plota live figures for listed building works decided by Westminster in the last twelve months, from validation. Westminster decision record →

Public comments

No public comments yet.

Last counted 7 Oct 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-15173948
Planning Portal ref
PP-15173948
Env. assessment
No
Westminster
Planning Authority Score
3.5/10
Below average
#221 of 296 councils
Relevant to this application:
Other decisions

Westminster is slower than most councils at deciding householder applications, ranking #258 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Westminster is also one of the strictest councils - it refuses more householder applications than almost any other, with only 81% approved vs 90% nationally.

One of the strictest councils
only 81% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Westminster decision statistics
Based on MHCLG data, the year to March 2026
86%
Overall approval rate
Below avg (87%) #201 of 296
81%
Householder approved
Below avg (90%) #277 of 296
44%
Decided in 8 weeks
Below avg (63%) #258 of 296
28%
Extended time limit
Below avg (41%) #46 of 296
83%
Minor dwellings approved
12 decided (1-9 homes)
67%
Major dwellings approved
3 decided (10+ homes)
81%
Change of use approved
133 decided
4,602
Total decisions
648 refused in the year to March 2026

Freehold boundary: © Crown copyright and database rights 2026, HM Land Registry. Polygons © Crown copyright and database rights 2026 Ordnance Survey 100026316. Conditions of use

Freehold owner and leaseholders: Information produced by HM Land Registry. © Crown copyright 2026. Source: HM Land Registry, UK and overseas companies that own property in England and Wales, September 2026 release.