27 Duke Street London W1U 1LE Data via plota.co.uk

25/07820/ADV - Advert Application (ADV) Approved
Signs & adverts

Proposal

Display of internally illuminated temporary installation of 5 x cross street Christmas decorations supported by catenary wires measuring 15m X for a temporary period. Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
29 Oct 2025
✓
Approved
14 Nov 2025

Approved on 14 Nov 2025 · Delegated Decision · Last checked 28 Oct 2026

Documents 10

Decision & officer reports 2

PDF GRANT OF ADVERT CONSENT [PE] Decision Notice · 14 Nov 2025 View ↗ PDF DELEGATED REPORT Report · 14 Nov 2025 View ↗

Plans & drawings 2

PDF DUKE STREET NORTH - CROSSING LOCATIONS Drawing · 29 Oct 2025 View ↗ PDF DUKE STREET SECTION DRAWING Drawing · 29 Oct 2025 View ↗

Application forms 2

PDF APPLICATIONFORMREDACTED Application Form · 29 Oct 2025 View ↗ PDF FEECALCULATION Background Papers · 29 Oct 2025 View ↗

Other documents 4

PDF ACK-GENERAL LETTER (G/P/C) Background Papers · 10 Nov 2025 View ↗ PDF RECEIPT OF APPLICATION Other · 31 Oct 2025 View ↗ PDF ATTACHMENTSUMMARY Background Papers · 29 Oct 2025 View ↗ IMG PHOTO OF DISPLAY Photo · 29 Oct 2025 View ↗

All documents on the council site ↗

Site constraints 11

Stratford Place conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
2 Article 4 directions
Article 4 Basement Development Permitted Rights Removed · Article 4 Direction Class E To C3 In Central Activities Zone. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Archaeological priority area: City of Westminster APA 2.9
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Westminster AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: West End
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
Central activities zone
The core of central London in the London Plan.
Offices, culture and the other strategic functions of the centre take priority over new housing here.
Also on the record
25 listed buildings within 150 m; Registered park or garden 136 m away: Portman Square and Manchester Square; National infrastructure project 1793 m away: Thames Tideway Tunnel; Inside the City of Westminster built-up area; Public transport access: PTAL 6b (excellent), TfL 2023, for the 100 m square.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 2 November 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Council
Westminster
Application type
Advert Application (ADV)
Postcode
W1U 1LE
Received
29 Oct 2025
Validated
29 Oct 2025
Ward
West End
Case officer
Show
Target decision
24 Dec 2025
Decision
Application Permitted
Decision date
14 Nov 2025
Decision level
Delegated Decision
Applicant
Show
Agent
Field and Lawn
Freehold owner
Show

How this decision compares

Decided in 16 days from validation, 26 days faster than Westminster's median of 42 for signs and adverts. Approved, as 83% of signs and adverts here are.

67%decided within 8 weeks
83%approved
1,207decided in the last year

Plota live figures for signs and adverts decided by Westminster in the last twelve months, from validation. Westminster decision record →

Public comments

No public comments yet.

Last counted 28 Oct 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-14446406
Planning Portal ref
PP-14446406
Env. assessment
No

Historical activity at this location

26 previous applications on record - archival context, not part of the live application.

This property

Previous applications at this address

2022 Approved
Display of an externally illuminated fascia sign measuring 0.29m x 1.0m and a non-illumin…
22/05193/ADV
Within ~100m

Nearby activity

2025 Approved
5 - 6 Picton Place London W1U 1BL
Replacement shopfront, installation of access gantry at roof level, new timber framed gla…
25/06202/FULL
2025 Approved
87 - 89 Wigmore Street London W1U 1DL
Display of an internally illuminated projecting sign measuring 0.6m x 0.86m.
25/05519/ADV
2025 Refused
75 Wigmore Street London W1U 1QB
Reconfiguration and extension of the existing plant enclosure, and the installation of re…
25/05212/FULL
2025 Approved
Selfridges 400 Oxford Street London W1A 1AB
Display of internally illuminated Christmas decorations on Oxford Street and Duke Street…
25/04413/LBC
2025
88 Wigmore Street London W1U 3RB
Display of a non illuminated advertisement sign (10m x 5.89m) at 88 Wigmore Street & 1 Ma…
25/05873/ADV
2025 Approved
19 Duke Street London W1U 1DJ
Alterations to the shopfront to include removal of a door and replacement with fixed glaz…
25/02924/FULL
2025 Refused
50 James Street Marylebone London W1U 1HB
Display of externally illuminated projecting sign measuring 0.305m X 0.925m, internally i…
25/04230/ADV
2025 Approved
50 James Street Marylebone London W1U 1HB
Display of non illuminated hoarding sign measuring 4.8m X 2.4m for a temporary period fro…
25/04562/ADV
2025 Approved
19 Duke Street London W1U 1DJ
Display of internally illuminated fascia sign measuring 0.4m x 6.9m and display of intern…
25/02925/ADV
2025 Refused
94 - 96 Wigmore Street London W1U 3RF
Installation of a new shopfront with awning and installation of black painted metal grill…
25/02974/FULL
2025 Approved
Selfridges 400 Oxford Street London W1A 1AB
Use of part of the fourth floor for either members club (Sui Generis) for a temporary per…
25/02723/FULL
2025
50 James Street Marylebone London W1U 1HB
Installation of a partially openable shopfront.
25/04229/FULL
2025
5 - 6 Picton Place London W1U 1BL
Replacement shopfront including installation of access gantry; New timber framed glazed e…
25/03518/FULL
2025 Approved
94 - 96 Wigmore Street London W1U 3RF
Display of internally illuminated fascia sign measuring 3.89m X 0.305m and internally ill…
25/02975/ADV
2025
110 Wigmore Street London W1U 3RW
Use of the highway forecourt for the placement of 10 x tables, 20 x chairs and 2 x freest…
25/03118/TCH
2025
110 Wigmore Street London W1U 3RW
Use of the highway forecourt measuring 14m x 1.2m for the placing of 12 tables, 24 chairs…
25/01082/TCH
2024 Approved
28 - 32 St Christopher's Place London W1U 1NU
Display of externally illuminated fascia sign measuring 0.9m X 0.25m, externally illumina…
24/06978/ADV
2024 Approved
7 Picton Place London W1U 1BN
Display of an internally illuminated (letters only) fascia sign measuring 0.4m X 2.1m.
24/04630/ADV
2024
4 Duke Street London W1U 3EH
Display for a temporary period of six months of a non-illuminated estate agent board atta…
24/03437/AD7
2024 Approved
Ground 26 James Street Marylebone London W1U 1EN
Variation of Condition 5 of planning permission dated 3 February 2022 (RN: 21/06177/TCH)…
24/00403/FULL
2020 Approved
Browning Court 37 James Street Marylebone London W1U 1EB
Installation of replacement doorsets and exterior finishes at James Street and Picton Pla…
20/05077/FULL
2020 Approved
94-96 Wigmore Street London W1U 3RF
Display of non-illuminated fascia sign measuring 0.50m x 2.70m and projecting sign (non-i…
20/04510/ADV
2020 Withdrawn
7 Picton Place London W1U 1BN
Installation of a kitchen extract fan, kitchen supply fan and duct.
20/02093/FULL
2020 Approved
Flat 8 8 Bird Street London W1U 1BU
Amalgamation of Flats 8 and 10 to create a single family size unit.
20/01675/FULL
2020 Approved
46-48 James Street Marylebone London W1U 1HA
Use of the public highway measuring 11m X 1.7m for the placing of 10 tables, 20 chairs an…
20/01418/TCH
Westminster
Planning Authority Score
3.5/10
Below average
#221 of 296 councils
Relevant to this application:
Other decisions

Westminster is slower than most councils at deciding householder applications, ranking #258 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Westminster is also one of the strictest councils - it refuses more householder applications than almost any other, with only 81% approved vs 90% nationally.

One of the strictest councils
only 81% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Westminster decision statistics
Based on MHCLG data, the year to March 2026
86%
Overall approval rate
Below avg (87%) #201 of 296
81%
Householder approved
Below avg (90%) #277 of 296
44%
Decided in 8 weeks
Below avg (63%) #258 of 296
28%
Extended time limit
Below avg (41%) #46 of 296
83%
Minor dwellings approved
12 decided (1-9 homes)
67%
Major dwellings approved
3 decided (10+ homes)
81%
Change of use approved
133 decided
4,602
Total decisions
648 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings

Freehold boundary: © Crown copyright and database rights 2026, HM Land Registry. Polygons © Crown copyright and database rights 2026 Ordnance Survey 100026316. Conditions of use

Freehold owner and leaseholders: Information produced by HM Land Registry. © Crown copyright 2026. Source: HM Land Registry, UK and overseas companies that own property in England and Wales, September 2026 release.