119 Queensway London W2 4SJ Data via plota.co.uk

26/04705/ADV - Advert Application (ADV) Refused
Signs & adverts

Proposal

Display of a projected illuminated logo on pavement measuring 0.3m x 0.3m. Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
14 Jul 2026
✓
Validated
12 Aug 2026
✗
Refused
26 Aug 2026
Appeal
Not lodged

Refused on 26 Aug 2026 · Delegated Decision · Last checked 2 Oct 2026

Documents 13

Decision & officer reports 2

PDF REFUSAL-ADVERT CONSENT [PE] Decision Notice · 26 Aug 2026 View ↗ PDF DELEGATED REPORT Report · 26 Aug 2026 View ↗

Plans & drawings 4

PDF EXISTING AND PROPOSED ELEVATION Drawing · 12 Aug 2026 View ↗ PDF PROPOSED PROJECTION ELEVATION Drawing · 12 Aug 2026 View ↗ PDF LOCATION PLAN Location Plan · 14 Jul 2026 View ↗ PDF FLOOR PLAN Background Papers · 14 Jul 2026 View ↗

Application forms 1

PDF APPLICATIONFORMREDACTED Application Form · 14 Jul 2026 View ↗

Consultation & comments 1

PDF OBJECTION COMMENT Objection Comment · 22 Aug 2026 View ↗

Other documents 5

PDF RECEIPT OF APPLICATION Other · 16 Jul 2026 View ↗ PDF 1ST INVALID LETTER Background Papers · 16 Jul 2026 View ↗ PDF ATTACHMENTSUMMARY Background Papers · 14 Jul 2026 View ↗ IMG PHOTO Photo · 14 Jul 2026 View ↗ IMG PHOTO Photo · 14 Jul 2026 View ↗

All documents on the council site ↗

Licences at this address

  • Licence Love Sushi Premises licence · in force since 30 Jan 2026 · elsewhere in the building Hours not given on the register
  • Licence Scotch Steakhouse Premises licence · in force since 11 Jun 2009 · elsewhere in the building Hours not given on the register

Licensed hours are what the licence permits, not opening times.

Site constraints 8

Queensway conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
2 Article 4 directions
Article 4 Direction Class E To C3 Out Central Activity Zone · Article 4 Basement Development Permitted Rights Removed. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Air quality management area: Westminster AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: Queensway/ Westbourne Grove
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
7 listed buildings within 150 m
Nearest: 41-95, Inverness Terrace W2, Grade II, 55 m away · 7 Grade II
The site itself is not listed. Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Show all 7 with distances
Historic England ↗
Also on the record
Inside the City of Westminster built-up area; Public transport access: PTAL 6a (excellent), TfL 2023, for the 100 m square; National infrastructure project 1623 m away: London Strategic Heat Main Project, at pre-application.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 2 November 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Council
Westminster
Application type
Advert Application (ADV)
Postcode
W2 4SJ
Received
14 Jul 2026
Validated
12 Aug 2026
Ward
Lancaster Gate
Case officer
Show
Target decision
7 Oct 2026
Decision
Application Refused
Decision date
26 Aug 2026
Decision level
Delegated Decision
Applicant
Show

How this decision compares

Decided in 14 days from validation, 28 days faster than Westminster's median of 42 for signs and adverts. Refused, as 17% of signs and adverts here are.

67%decided within 8 weeks
83%approved
1,208decided in the last year

Plota live figures for signs and adverts decided by Westminster in the last twelve months, from validation. Westminster decision record →

Public comments

1comment received
1 objecting

Last counted 2 Oct 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-15083895
Planning Portal ref
PP-15083895
Env. assessment
No

Historical activity at this location

27 previous applications on record - archival context, not part of the live application.

This property

Previous applications at this address

2021 Approved
Details of awning ,corbel and metal grills to the shopfront pursuant to Conditions 4 (par…
21/05064/ADFULL
2018 Approved
Installation of replacement shopfront, including shopfront awning.
18/09538/FULL
Within ~100m

Nearby activity

2025
81 - 83 Inverness Terrace London W2 3JU
Renewal of stone tiles at ground front forecourt and basement lightwells. (Linked with 25…
25/08240/FULL
2025
81 - 83 Inverness Terrace London W2 3JU
Renewal of stone tiles at ground front forecourt and basement lightwells. (Linked with 25…
25/08241/LBC
2025
99 Queensway London W2 4QH
Display of externally illuminated Double sided pictorial sign measuring 0.9m X 1.2m, exte…
25/08058/ADV
2025 Approved
Basement And Ground Floor 125 Queensway London W2 4SJ
Installation of air conditioning units and a chiller condenser unit to the rear elevation…
25/05086/FULL
2025
96 Queensway London W2 3RR
Installation of external ground floor tiling. (Site include 96 & 98).
25/07462/FULL
2025 Approved
86 Queensway London W2 3RR
Replacement of single glazed aluminium shopfront doors with double glazed, painted timber…
25/05665/FULL
2025
76 - 78 Queensway London W2 3RL
Refurbishment of shopfront to include replacement glazing and canopy, new entrance door a…
25/07040/FULL
2025 Withdrawn
86 Queensway London W2 3RR
Installation of retractable awning and replacement of existing shopfront
25/05301/FULL
2025 Approved
105 Queensway London W2 4SJ
Display of an externally illuminated fascia sign measuring 1.2m by 0.5m
25/05894/ADV
2025 Approved
121 Queensway London W2 4SJ
Replacement windows from 1st to 4th floor at 121 Queensway including the replacement of t…
25/03821/FULL
2025 Refused
86 Queensway London W2 3RR
Display of internally illuminated fascia sign with new acrylic face fixed 3D lettering fi…
25/05110/ADV
2025 Approved
Basement And Ground Floor 82 Queensway London W2 3RL
Installation of new shopfront (Linked with 25/04360/ADV)
25/04359/FULL
2025 Approved
Basement And Ground Floor 125 Queensway London W2 4SJ
Display of an externally illuminated fascia sign measuring 2.81m X 0.18m, externally illu…
25/05087/ADV
2025 Approved
Basement And Ground Floor 82 Queensway London W2 3RL
Display of an externally illuminated fascia sign measuring 4.59mm x 1.09m; a non illumina…
25/04360/ADV
2025
76 - 78 Queensway London W2 3RL
Variation of condition 4 of planning permission dated 22nd November 2024 (RN:24/07088/FUL…
25/05069/FULL
2025 Approved
96 Queensway London W2 3RR
Display of 2 of internally illuminated fascia signs 0.76m x 5.18m and 1 externally illumi…
25/04088/ADV
2025
93 - 97 Queensway London W2 4QG
Erection of 2 storey roof extension; change of use from bank (E(c)(i)) to residential at…
25/04299/FULL
2025 Approved
96 Queensway London W2 3RR
Replacement shopfront to existing restaurant (Site includes 96/98 ). (Linked with 25/0266…
25/02667/FULL
2025 Refused
96 Queensway London W2 3RR
Display of two internally illuminated fascia signs each measuring 0.76m x 5.18m and exter…
25/02668/ADV
2025
Basement And Ground Floor 74 Queensway London W2 3RL
Variation of condition 3 of planning permission dated 26 November 2020 allowed on Appeal…
25/03276/FULL
2017 Approved
6 The Cloisters 11 Salem Road London W2 4DL
Installation of flue on rear roof slope.
17/07758/FULL
2017 Approved
107 Queensway London W2 4SJ
Installation of replacement timber framed shopfront and associated alterations.
17/07047/FULL
2017 Approved
Burnham Court 1C Moscow Road London W2 4SW
Reduction of four roof gables by 1.8 metres.
17/04637/FULL
2017 Refused
96 Queensway London W2 3RR
Display of internally illuminated neon letters on fascia sign .
17/04594/ADV
2017 Refused
Queensway Market 23-25 Queensway London W2 3RR
Use as of ground floor unit (H8) as a pre booking taxi office.
17/01981/CLOPUD
Westminster
Planning Authority Score
3.5/10
Below average
#221 of 296 councils
Relevant to this application:
Other decisions

Westminster is slower than most councils at deciding householder applications, ranking #258 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Westminster is also one of the strictest councils - it refuses more householder applications than almost any other, with only 81% approved vs 90% nationally.

One of the strictest councils
only 81% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Westminster decision statistics
Based on MHCLG data, the year to March 2026
86%
Overall approval rate
Below avg (87%) #201 of 296
81%
Householder approved
Below avg (90%) #277 of 296
44%
Decided in 8 weeks
Below avg (63%) #258 of 296
28%
Extended time limit
Below avg (41%) #46 of 296
83%
Minor dwellings approved
12 decided (1-9 homes)
67%
Major dwellings approved
3 decided (10+ homes)
81%
Change of use approved
133 decided
4,602
Total decisions
648 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings