31 Plough Road Yateley GU46 7UW Data via plota.co.uk

25/02366/ADV - Advert Application Approved

Proposal

Display of two non-illuminated fascia signs Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
18 Nov 2025
✓
Validated
6 Jan 2026
✓
Approved
5 Feb 2026

Approved on 5 Feb 2026 · Delegated Decision · Last checked 24 Sept 2026

Site constraints 2

Also on the record
2 listed buildings within 150 m; Inside the Yateley built-up area.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 2 November 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Sales history 3

Last sold for £46,000 in December 2013. Terraced house, leasehold.

6 February 2017£15,000Other property. Recorded as a transfer outside a standard sale
6 December 2013£46,000Recorded as a transfer outside a standard sale
27 September 2013£215,000Freehold. Recorded as a transfer outside a standard sale

Sale prices from HM Land Registry's price paid record, matched to this application by its address.

Building

Floor area86 m² (926 sq ft)
Energy ratingB (asset rating 46)
UseRetail/Financial and Professional Services
HeatingHeating and Natural Ventilation

From the energy performance certificate lodged in February 2026, the latest held for this property. The building may have changed since. View the certificate

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Important details

Council
Hart
Application type
Advert Application
Postcode
GU46 7UW
Received
18 Nov 2025
Validated
6 Jan 2026
Ward
East Yateley
Parish
Yateley
Case officer
Show
Target decision
3 Mar 2026
Decision
Grant
Decision date
5 Feb 2026
Decision level
Delegated Decision
Applicant
Show
Agent
Mackenzie Smith Ltd
Freehold owner
Show

How this decision compares

Decided in 30 days from validation, 23 days faster than Hart's median of 53 for advertisement consent. Approved, as 84% of advertisement consent here are.

95%decided within 8 weeks
84%approved
19decided in the last year

Plota live figures for advertisement consent decided by Hart in the last twelve months, from validation. Hart decision record →

Public comments

No public comments yet.

10 neighbours consulted · Last counted 24 Sept 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-14491230
Planning Portal ref
PP-14491230
Comments by
29 Jan 2026
Statutory expiry
3 Mar 2026
Env. assessment
No
Hart
Planning Authority Score
4.7/10
Below average
#165 of 296 councils
Relevant to this application:
Other decisions

Hart ranks #116 out of 296 councils for householder decision speed. Householder applications are slightly less likely to be approved here (86%) than the national average (90%).

These figures are council-wide context, not a prediction for this application. View full council performance
Hart decision statistics
Based on MHCLG data, the year to March 2026
84%
Overall approval rate
Below avg (87%) #223 of 296
86%
Householder approved
Below avg (90%) #244 of 296
71%
Decided in 8 weeks
Above avg (63%) #116 of 296
36%
Extended time limit
Below avg (41%) #111 of 296
64%
Minor dwellings approved
45 decided (1-9 homes)
100%
Major dwellings approved
2 decided (10+ homes)
81%
Change of use approved
16 decided
698
Total decisions
114 refused in the year to March 2026

Sale prices: Contains HM Land Registry data © Crown copyright and database right 2026. This data is licensed under the Open Government Licence v3.0.

Freehold boundary: © Crown copyright and database rights 2026, HM Land Registry. Polygons © Crown copyright and database rights 2026 Ordnance Survey 100026316. Conditions of use

Energy performance: Energy performance certificates from the Energy Performance of Buildings Register, Ministry of Housing, Communities and Local Government. Contains public sector information licensed under the Open Government Licence v3.0. © Crown copyright 2026.

Freehold owner and leaseholders: Information produced by HM Land Registry. © Crown copyright 2026. Source: HM Land Registry, UK and overseas companies that own property in England and Wales, September 2026 release.