PLOUGH AND HARROW, 770, Chester Road, ALDRIDGE, WALSALL, WS9 0LS Data via plota.co.uk

26/0561 - Advertisement Consent Approved
Signs & adverts

Proposal

Advertisement consent for 1no. externally illuminated fascia sign measuring 0.8m Data via plota.co.uk

Track application Save this application and get an email when its status or decision changes. Alerts nearby Get email alerts for new planning applications near this address.
View original council record ↗Last checked

Application progress

✓
Received
30 Jun 2026
✓
Approved
9 Sept 2026

Approved on 9 Sept 2026 · Last checked 10 Sept 2026

Documents

View the documents on the council's website ↗

Site constraints 5

Green belt: Birmingham
Inappropriate development needs very special circumstances.
Green belt policy allows a short list of exceptions, such as limited extensions and replacement buildings. Anything else needs very special circumstances that clearly outweigh the harm. Some green belt land can count as grey belt, where it does not strongly serve the green belt's purposes. The council decides this in its green belt assessment or on each application, so we do not mark it here.
Read the government guidance ↗
Agricultural land, grade 3a
Best and most versatile land (grades 1, 2 and 3a). Source: the Predictive Agricultural Land Classification Map (Defra and Natural England, 2025; the Welsh Government's Predictive ALC Map 2 in Wales), a model rather than a site survey. Natural England's Provisional ALC map (1:250,000, 1970s) agrees.
Where development of farmland is needed, policy prefers poorer land over the best and most versatile (grades 1, 2 and 3a). Three sources: Natural England's post-1988 field surveys, which are definitive where they exist; the Defra predictive map for England (2025) and the Welsh Government predictive map, modelled from the soil map with 3a and 3b split; and the 1970s provisional map, which planners and other services still show, coarser and with grade 3 undivided. Where the provisional and predicted grades disagree, treat the predicted grade as the current estimate and expect an application to carry its own survey.
Air quality management area: Walsall AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Also on the record
Nature recovery project: Purple Horizons; Nature improvement area: Birmingham and the Black Country.
Not affected
Outside flood zones 2 and 3 · No scheduled monument at the site

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Work with planning data?

Every application in Walsall - and every UK council - as a live feed, an API, or a bulk CSV export.

About Plota's data service

Other new applications on this street

26 Aug 2026Pending

520, CHESTER ROAD, ALDRIDGE, WALSALL, WS9 0PU

Prior approval for the installation of roof mounted solar photovoltaics (PV) equ...

26/0985
24 Jul 2026Pending

THE OLD STABLES, 900, CHESTER ROAD, ALDRIDGE, WALSALL, WS9 0AP

Full planning application for the formation of a manege with associated fencing ...

26/0322
22 Jun 2026Decided

SIMONS RESTAURANT, 520, CHESTER ROAD, ALDRIDGE, WALSALL, WS9 0PU

Application to discharge conditions 4, 5, 8 and 13 and part discharge of conditi

26/0731
27 Apr 2026Pending

407, CHESTER ROAD, ALDRIDGE, WALSALL, WS9 0PH

Section 73 application to vary condition 2 (plans) of planning permission 20/107...

26/0469

Nearby new applications

24 Jul 2026Pending

THE OLD STABLES, 900, CHESTER ROAD, ALDRIDGE, WALSALL, WS9 0AP

Full planning application for the formation of a manege with associated fencing ...

26/0322

Important details

Council
Walsall
Application type
Advertisement Consent
Postcode
WS9 0LS
Received
30 Jun 2026
Validated
30 Jun 2026
Ward
Aldridge Central & South
Case officer
Show
Target decision
25 Aug 2026
Decision
Advertisement Consent: Approve for 5 Years
Decision date
9 Sept 2026
Applicant
Show
Agent
Sign Specialists Ltd

How this decision compares

Decided in 71 days from validation, about the council's usual 71 days. Approved, as 92% of advertisement consent here are.

31%decided within 8 weeks
92%approved
14decided in the last year

Plota live figures for advertisement consent decided by Walsall in the last twelve months, from validation. Walsall decision record →

Historical activity at this location

13 previous applications on record - archival context, not part of the live application.

This property

Previous applications at this address

2017 Approved
Installation of 1 no. illuminated Oak Post 5.43m high, 1 no. illuminated tray Panel Sign…
17/1702
2017 Refused
Erection of one one story pergola. Fixed structure with glazing to front and one side, on…
17/1396
Within ~100m

Nearby activity

2025 Decided
830, Chester Road, ALDRIDGE, WALSALL, WS9 0LS
Retrospective planning application for a first floor side extension.
25/1170
2024 Refused
830, Chester Road, ALDRIDGE, WALSALL, WS9 0LS
Retrospective application for a first floor side extension.
23/0584
2024
NATIONAL CAR HUB, CHESTER ROAD, ALDRIDGE, WALSALL, WS9 0LS
(Retrospective) Demolition of existing buildings and proposed body shop.
24/0058
2023 Refused
NATIONAL CAR HUB, CHESTER ROAD, ALDRIDGE, WALSALL, WS9 0LS
Retrospective: Proposed change of use of agricultural land to vehicle storage (planning u…
23/0490
2019 Approved
ALDRIDGE WYEVALE GARDEN CENTRE, CHESTER ROAD, ALDRIDGE, WALSALL, WS9 0LS
Change of use at previously used Wyevale Garden Centre to form new Car Showroom and Sales…
19/0578
2020 Approved
Aldridge Wyevale Garden Centre Chester Road Aldridge Walsall WS9 0LS
Change of use at previously used Wyevale Garden Centre to form new car showroom and sales…
20/00059/NAC
2019
Aldridge Wyevale Garden Centre Chester Road Aldridge WS9 0LS
Change of use at previously used Wyevale Garden Centre to form new car showroom and sales…
19/01717/NAC
2019
Aldridge Wyevale Garden Centre Chester Road Aldridge WS9 0LS
Change of use at previously used Wyevale Garden Centre to form new car showroom and sales…
19/01717/NAC
2018 Refused
Aldridge Wyevale Garden Centre, Chester Road, Aldridge, Walsall, WS9 0LS
Removal of existing garden centre and cabins and containers, demolition of existing build…
18/0645
2017 Approved
830, Chester Road, ALDRIDGE, WS9 0LS
Erection of 2 detached houses and detached double garage as replacement for Plot 1 approv…
17/1303
2016 Withdrawn
830 , Chester Road, ALDRIDGE, WS9 0LS
3 x detached 5 bed two storey houses.
16/0633
Walsall
Planning Authority Score
2.1/10
Poor
#271 of 296 councils
Relevant to this application:
Other decisions

Walsall is slower than most councils at deciding householder applications, ranking #228 out of 296. The council extends the time limit on 56% of applications - one of the highest rates in England. Expect your application to take longer than the standard deadline. Householder applications are slightly less likely to be approved here (89%) than the national average (90%).

Frequently extends decision deadlines
expect longer than the statutory limit
These figures are council-wide context, not a prediction for this application. View full council performance
Walsall decision statistics
Based on MHCLG data, the year to March 2026
84%
Overall approval rate
Below avg (87%) #230 of 296
89%
Householder approved
Below avg (90%) #213 of 296
52%
Decided in 8 weeks
Below avg (63%) #228 of 296
56%
Extended time limit
Above avg (41%) #257 of 296
66%
Minor dwellings approved
95 decided (1-9 homes)
75%
Major dwellings approved
4 decided (10+ homes)
60%
Change of use approved
48 decided
800
Total decisions
128 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings