Pimlico Road London Data via plota.co.uk

25/05692/ADV - Advert Application (ADV) Approved
Signs & adverts

Proposal

Display of 23 banners on lamp post measuring 2.0m x 0.8m for a temporary period from 08.01.2026 until 31.07.2026. Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
13 Aug 2025
✓
Validated
20 Aug 2025
✓
Approved
10 Oct 2025

Approved on 10 Oct 2025 · Delegated Decision · Last checked 1 Nov 2026

Documents 11

Decision & officer reports 2

PDF GRANT OF ADVERT CONSENT [PE] Decision Notice · 10 Oct 2025 View ↗ PDF DELEGATED REPORT Report · 10 Oct 2025 View ↗

Plans & drawings 3

PDF LAMPPOST MAP Drawing · 13 Aug 2025 View ↗ PDF SECTION DRAWING - PIMLICO BANNERS JAN - 2025 Drawing · 13 Aug 2025 View ↗ PDF PIMLICO ROAD LOCATION MAP 2025 Location Plan · 13 Aug 2025 View ↗

Application forms 1

PDF APPLICATIONFORMREDACTED Application Form · 13 Aug 2025 View ↗

Other documents 5

PDF ACK-GENERAL LETTER (G/P/C) Background Papers · 29 Aug 2025 View ↗ PDF ECNSLT-INTERNAL CONSULTS Background Papers · 29 Aug 2025 View ↗ PDF 1ST INVALID LETTER Background Papers · 20 Aug 2025 View ↗ PDF EURO CHIEFTAIN INSTALLATION INSTRUCTIONS Background Papers · 13 Aug 2025 View ↗ PDF EURO CHIEFTAIN TECHNICAL SPEC Background Papers · 13 Aug 2025 View ↗

All documents on the council site ↗

Site constraints 10

Grade II listed: Pair of Telephone Kiosks on Island Side at Junction With Ebury Street
List entry 1226937 · 14 m away · 22 more listed buildings within 150 m (2 Grade I, 20 Grade II)
Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Show the other 22 with distances
Historic England ↗
Belgravia conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
Article 4 direction
Article 4 Basement Development Permitted Rights Removed. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
In flood zones plus climate change
Inside the extent flood zones 2 and 3 could reach with climate change: the Central allowance for the 2080s on rivers, the Upper End allowance for sea level rise to 2125. From the sea. Defences are not counted.
The Environment Agency flood map for planning. Councils use it to decide when a flood risk assessment and the sequential test are needed. It is indicative and does not show whether a particular property will flood.
Flood map ↗
National infrastructure project: Thames Tideway Tunnel
The site is inside the project boundary. Waste water treatment, decided. The project page says whether consent was granted. Also within 2 km: London Strategic Heat Main Project (at pre-application, 235 m).
Nationally significant infrastructure projects (power stations, electricity lines, pipelines, major roads and railways, harbours, airports and reservoirs) are consented by a Secretary of State under the Planning Act 2008, after an examination by the Planning Inspectorate, rather than by the council. The boundary is the one the Inspectorate consults on and can change as the scheme does. Projects are shown within 2 km of the site.
Planning Inspectorate project page ↗
Archaeological priority area: City of Westminster APA 3.2
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Westminster AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Also on the record
Registered park or garden 225 m away: ROYAL HOSPITAL, CHELSEA and RANELAGH GARDENS; Inside the City of Westminster built-up area; Public transport access: PTAL 6b (excellent), TfL 2023, for the 100 m square.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 1 November 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Council
Westminster
Application type
Advert Application (ADV)
Received
13 Aug 2025
Validated
20 Aug 2025
Ward
Knightsbridge & Belgravia
Case officer
Show
Target decision
15 Oct 2025
Decision
Application Permitted
Decision date
10 Oct 2025
Decision level
Delegated Decision
Applicant
Show
Agent
Field and Lawn Ltd

How this decision compares

Decided in 51 days from validation, 9 days slower than Westminster's median of 42 for signs and adverts. Approved, as 83% of signs and adverts here are.

67%decided within 8 weeks
83%approved
1,208decided in the last year

Plota live figures for signs and adverts decided by Westminster in the last twelve months, from validation. Westminster decision record →

Public comments

No public comments yet.

Last counted 1 Nov 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-14253146
Planning Portal ref
PP-14253146
Env. assessment
No

Historical activity at this location

25 nearby applications on record - archival context, not part of the live application.

Within ~100m

Nearby activity

2025
105 - 107 Pimlico Road London SW1W 8PH
Display of non-illuminated fascia sign measuring 1.38m x 4.57m.
25/08230/ADV
2025 Approved
The Orange Public House 37 - 39 Pimlico Road London SW1W 8NE
External fire escape stair from first floor terrace to connect to existing fire escape st…
25/04270/LBC
2025 Approved
The Orange Public House 37 - 39 Pimlico Road London SW1W 8NE
External fire escape stair from first floor terrace to connect to existing fire escape st…
25/04269/FULL
2025 Approved
65 Pimlico Road London SW1W 8NE
Installation of one condenser unit at rear lower ground floor facade.
25/04770/FULL
2025
4 Bloomfield Terrace London SW1W 8PG
Installation of orangery extension to replace existing conservatory including minor layou…
25/05768/LBC
2025
4 Bloomfield Terrace London SW1W 8PG
Installation of orangery extension to replace existing conservatory including minor layou…
25/05767/FULL
2025 Approved
7 Bloomfield Terrace London SW1W 8PG
Variation of condition 1 and 11 of planning permission dated 12 February 2024 (RN:23/0473…
25/01107/FULL
2025 Approved
7 Bloomfield Terrace London SW1W 8PG
Erection of full width extension at rear lower ground floor level with terrace above; exc…
25/02769/LBC
2025
85 Pimlico Road London SW1W 8PH
Display of 8 decorated trees with Illuminated boxes; 7 lamppost festive motif (Christmas…
25/03818/ADV
2025
65 Pimlico Road London SW1W 8NE
Installation of replacement shopfront.
25/03252/FULL
2024
31 Bloomfield Terrace London SW1W 8PQ
Restoration and renovation and erection of a new adjoining dwelling to the south to stabi…
24/08117/LBC
2024
31 Bloomfield Terrace London SW1W 8PQ
Restoration and renovation and erection of a new adjoining dwelling to the south to stabi…
24/08116/FULL
2024
85 Pimlico Road London SW1W 8PH
Display of illuminated festive decorations to include eight decorated trees; four cross s…
24/06442/ADV
2024
36 Bloomfield Terrace London SW1W 8PQ
T1 Magnolia rear left, Neighbours tree. To help improve light into garden of no 35, reduc…
24/05527/TCA
2024
35 Bloomfield Terrace London SW1W 8PQ
T1 Magnolia rear left, Neighbours tree. To help improve light into garden of no 35, reduc…
24/05319/TCA
2024
31 Bloomfield Terrace London SW1W 8PQ
Erection of a new adjoining dwelling to the south to stabilise the southern flank wall, i…
24/05305/LBC
2024
31 Bloomfield Terrace London SW1W 8PQ
Erection of a new adjoining dwelling to the south to stabilise the southern flank wall, i…
24/05304/FULL
2024 Approved
The Orange Public House 37 - 39 Pimlico Road London SW1W 8NE
Display of signwritten fascia signs, hand painted wooden wall sign beside main entrance a…
24/01719/ADV
2024 Approved
57 Pimlico Road London SW1W 8NE
Installation of new timber framed glazed shopfront.
24/02667/FULL
2024
24 Ranelagh Grove London SW1W 8PT
False Acacia (T1) - Reduce selected branches projecting towards building facade to suitab…
24/03885/TCA
2019 Approved
49 Bourne Street London SW1W 8JD
Replacement of windows to front, rear and side elevations. Replacement of 3 rear sash win…
19/10009/FULL
2019 Approved
11 Bloomfield Terrace London SW1W 8PG
Demolition of existing single storey rear extension at lower ground floor level and repla…
19/09406/LBC
2019 Approved
11 Bloomfield Terrace London SW1W 8PG
Demolition of existing single storey rear extension at lower ground floor level and repla…
19/09405/FULL
2019 Approved
Trees On Passmore Street London
4 x Ginkgos: crown reduce to previous, most recent reduction points, retaining furnishing…
19/09923/TCA
2019 Refused
29 Bloomfield Terrace London SW1W 8PQ
Replacement of existing rear closet wing with a new closet wing to include an additional…
19/08345/LBC
Westminster
Planning Authority Score
3.5/10
Below average
#221 of 296 councils
Relevant to this application:
Other decisions

Westminster is slower than most councils at deciding householder applications, ranking #258 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Westminster is also one of the strictest councils - it refuses more householder applications than almost any other, with only 81% approved vs 90% nationally.

One of the strictest councils
only 81% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Westminster decision statistics
Based on MHCLG data, the year to March 2026
86%
Overall approval rate
Below avg (87%) #201 of 296
81%
Householder approved
Below avg (90%) #277 of 296
44%
Decided in 8 weeks
Below avg (63%) #258 of 296
28%
Extended time limit
Below avg (41%) #46 of 296
83%
Minor dwellings approved
12 decided (1-9 homes)
67%
Major dwellings approved
3 decided (10+ homes)
81%
Change of use approved
133 decided
4,602
Total decisions
648 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings