outside 5-21 Kew Road, Richmond Data via plota.co.uk

PA26/1139 - Application to Display Adverts Approved
Signs & adverts

Proposal

Two digital 75-inch LCD display screens, one on each side of the Street Hub unit. Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
30 Mar 2026
✓
Consultation
24 Apr 2026
✓
Approved
20 May 2026

Approved on 20 May 2026 · Delegated Decision · Last checked 25 Sept 2026

Documents

View the documents on the council's website ↗

Site constraints 9

Central Richmond conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
Air quality management area: Richmond AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: Richmond
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
Habitat network: Network Enhancement Zone 2
Where habitat is joined up enough to work as a network. Context, not a constraint on its own.
Also on the record
5 listed buildings within 150 m; Registered park or garden 148 m away: Royal Botanic Gardens, Kew; Inside the Richmond upon Thames built-up area; Public transport access: PTAL 6a (excellent), TfL 2023, for the 100 m square; National infrastructure project 1721 m away: Expansion of Heathrow Airport (Third Runway), at pre-application.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Council
Richmond upon Thames
Application type
Application to Display Adverts
Received
30 Mar 2026
Validated
30 Mar 2026
Ward
South Richmond Ward [STR]
Case officer
Show
Target decision
25 May 2026
Decision
Granted Permission
Decision date
20 May 2026
Decision level
Delegated Decision
Applicant
Show
Agent
Dalcour Maclaren

How this decision compares

Decided in 51 days from validation, about the council's usual 50 days. Approved, as 79% of signs and adverts here are.

76%decided within 8 weeks
79%approved
96decided in the last year

Plota live figures for signs and adverts decided by Richmond upon Thames in the last twelve months, from validation. Richmond upon Thames decision record →

Consultation & key dates

Alt. reference
PP-14812960_C
Comments by
15 May 2026
Site or press notice
24 Apr 2026
Statutory expiry
5 May 2026
Richmond upon Thames
Planning Authority Score
4.4/10
Below average
#182 of 296 councils
Relevant to this application:
Other decisions

Richmond upon Thames ranks #130 out of 296 councils for householder decision speed. Richmond upon Thames is also one of the strictest councils - it refuses more householder applications than almost any other, with only 82% approved vs 90% nationally.

One of the strictest councils
only 82% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Richmond upon Thames decision statistics
Based on MHCLG data, the year to March 2026
81%
Overall approval rate
Below avg (87%) #257 of 296
82%
Householder approved
Below avg (90%) #268 of 296
69%
Decided in 8 weeks
Above avg (63%) #130 of 296
35%
Extended time limit
Below avg (41%) #104 of 296
68%
Minor dwellings approved
181 decided (1-9 homes)
100%
Major dwellings approved
3 decided (10+ homes)
47%
Change of use approved
17 decided
1,888
Total decisions
358 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings