Bridging Finance Solutions Group Ltd, 86 - 88 Wallasey Road, Liscard, Wallasey, Wirral, CH44 2AE Data via plota.co.uk

ADV/26/01230 - Advertisement Consent Pending Consideration

Proposal

Application for advertisement consent on a retrospective basis for erection of 2no. internally illuminated hanging signs Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
week of 28 Sept 2026
✓
Validated
30 Sept 2026
Decision
Expected by 25 Nov 2026

Under consideration

No decision has been issued yet. Plota predicts a decision around 22 Nov 2026, from Wirral's recent signs and adverts.

Comments are open until 23 Oct 2026

Comment on this application ↗

Documents 5

Statements & assessments 1

PDF Commenter’s name hidden Show Application Submission Details - Public · 29 Sept 2026 View ↗

Plans & drawings 3

PDF Commenter’s name hidden Show Revised Drawing - Public · 1 Oct 2026 View ↗
PDF Commenter’s name hidden Show Revised Drawing - Public · 29 Sept 2026 View ↗
PDF Commenter’s name hidden Show Application Submission Details - Public · 29 Sept 2026 View ↗

Other documents 1

PDF Commenter’s name hidden Show OneApp Attachments - Public · 26 Aug 2026 View ↗

All documents on the council site ↗

Site constraints 2

Also on the record
National infrastructure project: Mersey Tidal Power Project, at pre-application; Inside the Wallasey built-up area.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Council
Wirral
Application type
Advertisement Consent
Postcode
CH44 2AE
Received
week of 28 Sept 2026
Validated
30 Sept 2026
Ward
Liscard
Case officer
Show
Target decision
25 Nov 2026
Decision level
Delegated
Applicant
Show
Agent
Condy & Lofthouse Ltd
Freehold owner
Show

Decision outlook

Day 9 of the 56-day target. Wirral usually decides signs and adverts by day 53.

Day 947 days to the 56-day target
67%decided within 8 weeks
95%approved
56decided in the last year

Plota live figures for signs and adverts decided by Wirral in the last twelve months, from validation. Wirral decision record →

Consultation & key dates

Comments by
23 Oct 2026
Statutory expiry
25 Nov 2026
Wirral
Planning Authority Score
3.3/10
Poor
#227 of 296 councils
Relevant to this application:
Other decisions

Wirral is slower than most councils at deciding householder applications, ranking #200 out of 296. Householder applications are slightly more likely to be approved here (90%) than the national average (90%).

Slower than most councils
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
Wirral decision statistics
Based on MHCLG data, the year to March 2026
88%
Overall approval rate
Above avg (87%) #164 of 296
90%
Householder approved
Above avg (90%) #198 of 296
57%
Decided in 8 weeks
Below avg (63%) #200 of 296
45%
Extended time limit
Above avg (41%) #197 of 296
62%
Minor dwellings approved
47 decided (1-9 homes)
86%
Major dwellings approved
7 decided (10+ homes)
77%
Change of use approved
61 decided
909
Total decisions
112 refused in the year to March 2026

Freehold owner and leaseholders: Information produced by HM Land Registry. © Crown copyright 2026. Source: HM Land Registry, UK and overseas companies that own property in England and Wales, September 2026 release.