Grosvenor Square Gardens Grosvenor Square London W1K 6LD Data via plota.co.uk
25/06188/ADV - Advert Application (ADV)
Approved
Proposal
Installation of advertisement on hoardings around the development site for a temporary period from September 1st 2025 to January 31st 2027. Please refer to the 'Proposals' Section of the Cover Letter for further details. Data via plota.co.uk
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View original council record ↗Last checked
Application progress
✓
Received
1 Sept 2025
✓
Approved
12 Sept 2025
Approved on 12 Sept 2025 · Delegated Decision · Last checked 18 Oct 2026
Documents 13
Decision & officer reports 2
Plans & drawings 8
PDF
ADVERTISING CONSENT
Drawing · 1 Sept 2025
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PDF
SITE LOCATION PLAN
Location Plan · 1 Sept 2025
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PDF
LOCATION PLAN
Drawing · 1 Sept 2025
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PDF
HOARDING LOCATION PLAN
Drawing · 1 Sept 2025
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PDF
GATE 2 ZONE A HOARDING
Drawing · 1 Sept 2025
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PDF
GATE 1 ZONE B HOARDING
Drawing · 1 Sept 2025
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PDF
BROOK STREET ZONE D HOARDING
Drawing · 1 Sept 2025
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PDF
UPPER BROOK STREET ZONE E HOARDING
Drawing · 1 Sept 2025
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Application forms 1
Site constraints 12
Registered park or garden: Grosvenor Square
Nationally designated heritage. Its significance and setting carry great weight.
Registered parks and gardens, battlefields, world heritage sites and protected wrecks are designated heritage assets: harm needs clear and convincing justification.
Mayfair conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Article 4 direction
Article 4 Basement Development Permitted Rights Removed. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Priority habitat: Deciduous woodland
A habitat of principal importance. It shapes the ecology work and the biodiversity net gain a scheme has to show.
Archaeological priority area: City of Westminster APA 2.5
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Westminster AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Central activities zone
The core of central London in the London Plan.
Offices, culture and the other strategic functions of the centre take priority over new housing here.
16 listed buildings within 150 m
Nearest: Statue of President Roosevelt in Centre of Square Gardens, Grade II, 49 m away · 1 Grade II*, 15 Grade II
The site itself is not listed. Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Show all 16 with distances
- 49 mStatue of President Roosevelt in Centre of Square GardensGrade II
- 50 mEagle Squadron MemorialGrade II
- 71 mPolice Public Callbox to North East of American EmbassyGrade II
- 74 mUnited States of America EmbassyGrade II
- 77 m38, Grosvenor Square W1Grade II*
- 101 m22 AND 23, GROSVENOR SQUARE W1 (See details for further address information)Grade II
- 109 m48, Upper Grosvenor Street W1Grade II
- 117 m3, Upper Brook Street W1Grade II
- 128 m45, Upper Grosvenor Street W1Grade II
- 132 m4, Grosvenor Square W1Grade II
- 136 m44, Upper Grosvenor Street W1Grade II
- 144 m53, Upper Brook Street W1Grade II
- 144 m6, Upper Grosvenor Street W1Grade II
- 146 m7, Upper Brook Street W1Grade II
- 147 m52, Upper Brook Street W1Grade II
- 149 m9, Grosvenor Square W1Grade II
Also on the record
National infrastructure project 1578 m away: Thames Tideway Tunnel; Inside the City of Westminster built-up area; Public transport access: PTAL 6b (excellent), TfL 2023, for the 100 m square; Town centre 67 m away: West End.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site
Checked on 2 November 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.
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Important details
- Council
- Westminster
- Application type
- Advert Application (ADV)
- Postcode
- W1K 6LD
- Received
- 1 Sept 2025
- Validated
- 1 Sept 2025
- Ward
- West End
- Case officer
- Show
- Target decision
- 27 Oct 2025
- Decision
- Application Permitted
- Decision date
- 12 Sept 2025
- Decision level
- Delegated Decision
- Agent
- Newmark Gerald Eve LLP
How this decision compares
Decided in 11 days from validation, 31 days faster than Westminster's median of 42 for signs and adverts. Approved, as 83% of signs and adverts here are.
This one11d
Council42d
UK55d
67%decided within 8 weeks
83%approved
1,208decided in the last year
Plota live figures for signs and adverts decided by Westminster in the last twelve months, from validation. Westminster decision record →
Public comments
No public comments yet.
Last counted 18 Oct 2026
Consultation & key dates
- Alt. reference
- PP-14292037
- Planning Portal ref
- PP-14292037
- Env. assessment
- No
Historical activity at this location
50 previous applications on record - archival context, not part of the live application.
This property
Previous applications at this address
2025
Approved
1 x oak tree (T522): Reduce low lateral branches on the south side of the crown by 1.5-2m…
2025
Approved
1 x London plane tree (T550): lift southern crown aspect to 5 m above ground level by rem…
2024
Approved
Crown lifting of 36 x London plane trees, 1 x walnut tree and 2 x lime trees, as numbered…
2024
T529 - Platanus x hispanica (London Plane): RVL - Remove faulted limb(s) - Massaria affec…
2024
T551 - Platanus x hispanica (London Plane): RVL - Remove faulted limb(s) - NE facing 7m u…
2024
T501 & T503 - Platanus x hispanica:Lift low canopy, pedestrian clearance - to 3 m over fo…
2024
Approved
1 x Walnut (T548): tidy snapped stubs in lower crown over road.
2023
Approved
3 x London planes (T501, T528, T529): Lift canopies to 3 m over footpath.5 x London plane…
2023
Approved
Use of four spaces within Grosvenor Square Gardens for the display of sculptures or publi…
2023
Approved
1 x ornamental apple (T515): removal
2022
Approved
1 x walnut (west side of Square highlighted on submitted plan): Crown lift to provide a 6…
2022
Approved
Use of four spaces within Grosvenor Square Gardens for the display of sculptures or publi…
2021
Withdrawn
Use of four spaces within Grosvenor Square Gardens for the display of sculptures or publi…
2021
Approved
Works to Franklin Delano Roosevelt Memorial (FDR): three openings to North walls to allow…
2021
Approved
Alterations to Grosvenor Square Gardens, including redesign of the gardens, comprising of…
2022
Approved
1 x Tilia x vulgaris (T534 - Common Lime): Lift canopy to 2.5 m from ground level over ex…
2021
Approved
Display of art work for a temporary period until 1st November 2021.
2021
Withdrawn
Display of art work for a temporary period of 4 months. (Linked to 21/03489/FULL)
2020
Approved
1 x London Plane (T517): Reduce branch with cavity by 2m (branch located approximately 17…
2020
Approved
Display of public art installation for a temporary period, until 1st July 2021.
2018
Approved
Tree surgery as specified (please see attached schedule)
2018
Approved
1 x tree of heaven (526): removal
2018
Approved
3 x London Planes T40, T47, T48 and 1 x Common Lime T33: Crown lift to 5.5m from ground l…
2017
Approved
2 x London Planes (T23, T30), 2 x Common Limes (T32 and T33), 2 x Walnuts (T38 and T39)…
2017
Approved
Removal and safe temporary storage of President Eisenhower and President Reagan statues a…
Within ~100m
Nearby activity
2025
85 Duke Street London W1K 5PG
Alterations to an existing ground and lower ground floor retail unit to create two smalle…
2025
85 Duke Street London W1K 5PG
Alterations to an existing ground and lower ground floor retail unit to create two smalle…
2025
Approved
15 Grosvenor Square London W1K 6LD
The alteration of the existing garage to provide a storage area, a bathroom and a drivers…
2025
Approved
Brown Hart Gardens London
Removal and reinstatement of two sets of stone steps over a newly installed waterproofing…
2025
Approved
Open Space Belgrave Square London SW1X 8PS
1 x London Plane (T4530): Remove Massaria affected branch approximately 8 m long, 20 cm d…
2025
Approved
Open Space Belgrave Square London SW1X 8PS
1 x London Plane (T4530): Remove Massaria affected branch approximately 8 m long, 20 cm d…
2024
80 Duke Street London W1K 6JG
Variation of conditions 13 and 15 of planning permission dated 07 August 2020 (RN: 19/070…
2024
Approved
Flat 3 17 Grosvenor Square London W1K 6LB
Internal reconfiguration of Flat 3 and Flat 4.
2024
Flat 3 17 Grosvenor Square London W1K 6LB
Internal reconfiguration of Flat 3 and Flat 4.
2022
Approved
80 Duke Street London W1K 6JG
Installation of ventilation extract duct at roof level of no. 80 Duke Street.
2022
Approved
82 Duke Street London W1K 6JF
Use of the public highway for the placing of three tables, twelve chairs, four planters a…
2022
Approved
82 Duke Street London W1K 6JF
Installation of ventilation/extract ducts at roof level. Installation of one louvre to bo…
2022
Approved
82 Duke Street London W1K 6JF
NOT REQUIRED
2022
Approved
82 Duke Street London W1K 6JF
Display of an externally illuminated hanging sign measuring 1.00m x 0.80m; 2 internally i…
2022
Approved
18 Grosvenor Square London W1K 6LE
Replacement of the existing roof covering and external repairs and decoration.
2022
Approved
78 Duke Street London W1K 6JQ
Display of three externally non-illuminated signs on hoarding measuring 2.44m x 18.16, 2…
2021
Approved
11-12 North Audley Street London W1K 6ZB
Neighbouring rear garden T2 London Plane x 1 (Platanus x hispanica) To allow for building…
2021
Approved
78 - 80 Duke Street London W1K 6JQ
Use of an area of public highway on Duke Street measuring 7.8 metres by 2.0 metres for th…
2021
Approved
15 Grosvenor Square London W1K 6LD
Installation of railings at roof level, boundary railings between 15 and 16 Grosvenor Squ…
2021
Approved
13 North Audley Street London W1K 6ZA
Neighbouring rear garden T1 London Plane x 1 (Platanus x hispanica) To allow for building…
2018
Approved
18 Grosvenor Square London W1K 6LE
Installation of 21 CCTV cameras, on all elevations of the building.
2017
Approved
78-80 Duke Street London W1K 6JQ
Use of the ground and lower ground floors of no 78 and 80 as a restaurant (Class A3 use)…
2018
Approved
82 Duke Street London W1K 6JF
Replace existing window with new fire escape door.
2018
Approved
Flat 2 17 Grosvenor Square London W1K 6LB
Installation of a new air conditioning unit within an acoustic enclosure at rear ground f…
2018
Approved
9 Grosvenor Square London W1K 5AE
Variation of condition 1 of listed building consent dated 16 April 2018 (RN: 18/02445/LBC…
Westminster
Planning Authority Score
3.5/10
Below average
#221 of 296 councils
Relevant to this application:
Other decisions
Westminster is slower than most councils at deciding householder applications, ranking #258 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Westminster is also one of the strictest councils - it refuses more householder applications than almost any other, with only 81% approved vs 90% nationally.
One of the strictest councils
only 81% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application.
View full council performance
Westminster decision statistics
Based on MHCLG data, the year to March 2026
86%
Overall approval rate
Below avg (87%) #201 of 296
81%
Householder approved
Below avg (90%) #277 of 296
44%
Decided in 8 weeks
Below avg (63%) #258 of 296
28%
Extended time limit
Below avg (41%) #46 of 296
83%
Minor dwellings approved
12 decided (1-9 homes)
67%
Major dwellings approved
3 decided (10+ homes)
81%
Change of use approved
133 decided
4,602
Total decisions
648 refused in the year to March 2026
Track this application
Grosvenor Square Gardens Grosvenor Square London W1K 6LD
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