47 The Parade High Street Watford WD17 1LJ Data via plota.co.uk

26/00632/ADV - Advert Application Pending consideration

Proposal

Consent to display a new front fascia sign and projecting sign to replace existing sign. Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
12 Aug 2026
✓
Validated
21 Aug 2026
Decision
Expected by 16 Oct 2026

Under consideration

No decision has been issued yet. Plota predicts a decision around 11 Oct 2026, from Watford's recent advertisement consent.

The consultation period closed on 28 Sept 2026.

Site constraints 3

Civic Core conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
Also on the record
2 listed buildings within 150 m; Inside the Watford (Watford) built-up area.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Building

Floor area90 m² (969 sq ft)
Energy ratingE (asset rating 117)
UseA3/A4/A5 Restaurant and Cafes/Drinking Establishments and Hot Food takeaways
HeatingAir Conditioning

From the energy performance certificate lodged in February 2016, the latest held for this property. The building may have changed since. View the certificate

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Important details

Council
Watford
Application type
Advert Application
Postcode
WD17 1LJ
Received
12 Aug 2026
Validated
21 Aug 2026
Ward
Central
Target decision
16 Oct 2026
Decision level
Delegated
Applicant
Show
Agent
Delta Tech Ltd
Freehold owner
Show

Decision outlook

Day 49 of the 56-day target. Watford usually decides advertisement consent by day 51.

Day 497 days to the 56-day target
95%decided within 8 weeks
100%approved
21decided in the last year

Plota live figures for advertisement consent decided by Watford in the last twelve months, from validation. Watford decision record →

Public comments

No public comments yet.

2 neighbours consulted · Last counted 7 Oct 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-15149048
Planning Portal ref
PP-15149048
Comments by
28 Sept 2026
Env. assessment
No
Watford
Planning Authority Score
6.2/10
Average
#96 of 296 councils
Relevant to this application:
Other decisions

Watford is faster than most councils at deciding householder applications, ranking #41 out of 296. Only 21% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Watford is also one of the strictest councils - it refuses more householder applications than almost any other, with only 81% approved vs 90% nationally.

One of the strictest councils
only 81% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Watford decision statistics
Based on MHCLG data, the year to March 2026
79%
Overall approval rate
Below avg (87%) #268 of 296
81%
Householder approved
Below avg (90%) #276 of 296
80%
Decided in 8 weeks
Above avg (63%) #41 of 296
21%
Extended time limit
Below avg (41%) #21 of 296
66%
Minor dwellings approved
41 decided (1-9 homes)
100%
Major dwellings approved
5 decided (10+ homes)
43%
Change of use approved
7 decided
526
Total decisions
111 refused in the year to March 2026

Freehold boundary: © Crown copyright and database rights 2026, HM Land Registry. Polygons © Crown copyright and database rights 2026 Ordnance Survey 100026316. Conditions of use

Energy performance: Energy performance certificates from the Energy Performance of Buildings Register, Ministry of Housing, Communities and Local Government. Contains public sector information licensed under the Open Government Licence v3.0. © Crown copyright 2026.

Freehold owner: Information produced by HM Land Registry. © Crown copyright 2026. Source: HM Land Registry, UK and overseas companies that own property in England and Wales, September 2026 release.