50 Charter Street, LONDON E22 Data via plota.co.uk

PA/26/01404/NC - Advertisement Consent Registered

Proposal

Proposal for the installation of signage to three existing blade signs and the installation of an externally illuminated backlit sign above the main entrance. Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
1 Sept 2026
✓
Consultation
8 Oct 2026
Decision
Expected by 29 Oct 2026

Under consideration

No decision has been issued yet. Plota predicted a decision soon after comments close on 29 Oct 2026; it is now day 59.

Comments are open until 29 Oct 2026

Comment on this application ↗

Site constraints 10

Flood zone 3, rivers and sea
High chance: a 1 in 100 or greater annual chance from rivers, or 1 in 200 from the sea. Any development here needs a flood risk assessment. Defences are not counted.
The Environment Agency flood map for planning. Homes in zone 3 must also pass the sequential test. Surface water flooding is a separate map.
Flood map ↗
Article 4 direction
Canary Wharf. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Agricultural land, grade 3a
Best and most versatile land (grades 1, 2 and 3a). Source: the Predictive Agricultural Land Classification Map (Defra and Natural England, 2025; the Welsh Government's Predictive ALC Map 2 in Wales), a model rather than a site survey. A site survey can differ.
Where development of farmland is needed, policy prefers poorer land over the best and most versatile (grades 1, 2 and 3a). Three sources: Natural England's post-1988 field surveys, which are definitive where they exist; the Defra predictive map for England (2025) and the Welsh Government predictive map, modelled from the soil map with 3a and 3b split; and the 1970s provisional map, which planners and other services still show, coarser and with grade 3 undivided. Where the provisional and predicted grades disagree, treat the predicted grade as the current estimate and expect an application to carry its own survey.
Archaeological priority area: Tower Hamlets APA 3.1
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Tower Hamlets AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: Canary Wharf
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
National infrastructure project about 700 m away: Thames Tideway Tunnel
The site is about 700 m from the project boundary. Waste water treatment, decided. The project page says whether consent was granted. Also within 2 km: Silvertown Tunnel (decided, about 898 m); London Strategic Heat Main Project (at pre-application, about 1557 m).
Nationally significant infrastructure projects (power stations, electricity lines, pipelines, major roads and railways, harbours, airports and reservoirs) are consented by a Secretary of State under the Planning Act 2008, after an examination by the Planning Inspectorate, rather than by the council. The boundary is the one the Inspectorate consults on and can change as the scheme does. Projects are shown within 2 km of the site.
Planning Inspectorate project page ↗
Conservation area about 18 m away: Coldharbour
The edge of the area; work outside it can still affect its setting.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Opportunity area
Where the London Plan expects significant growth.
Boundaries are indicative and the borough holds the detailed plan.
Also on the record
Public transport access: PTAL 5 (very good), TfL 2023, for the 100 m square.
Not affected
Not green belt · No scheduled monument at the site

Checked on 6 October 2026. The pin for this application is the centre of its postcode rather than the building, so distances to nearby designations are measured from the postcode and can be out by the width of the postcode area. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Application type
Advertisement Consent
Postcode
E14 9FW
Received
1 Sept 2026
Validated
1 Sept 2026
Ward
Blackwall and Cubitt Town
Case officer
Show
Target decision
29 Oct 2026
Decision level
Delegated
Applicant
Show

Decision outlook

Day 59, past the statutory target. 90% of signs and adverts in Tower Hamlets are decided within thirteen weeks, which runs to 1 Dec 2026; extensions of time are common, and the council need not decide on the day. Last seen undecided on 28 Oct 2026.

Day 593 days past the 56-day target
67%decided within 8 weeks
84%approved
87decided in the last year

Plota live figures for signs and adverts decided by Tower Hamlets in the last twelve months, from validation. Tower Hamlets decision record →

Consultation & key dates

Comments by
29 Oct 2026
Site or press notice
8 Oct 2026
Statutory expiry
27 Oct 2026
Env. assessment
No
Tower Hamlets
Planning Authority Score
3.9/10
Below average
#201 of 296 councils
Relevant to this application:
Other decisions

Tower Hamlets is slower than most councils at deciding householder applications, ranking #207 out of 296. Householder applications are slightly more likely to be approved here (92%) than the national average (90%).

Slower than most councils
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
Tower Hamlets decision statistics
Based on MHCLG data, the year to March 2026
84%
Overall approval rate
Below avg (87%) #229 of 296
92%
Householder approved
Above avg (90%) #167 of 296
56%
Decided in 8 weeks
Below avg (63%) #207 of 296
42%
Extended time limit
Above avg (41%) #167 of 296
63%
Minor dwellings approved
52 decided (1-9 homes)
80%
Major dwellings approved
15 decided (10+ homes)
55%
Change of use approved
67 decided
998
Total decisions
164 refused in the year to March 2026