41 serviced apartments at 75-77 Broad Street, Reading
Summary of planning committee decision
Decided by Reading Planning Applications Committee on 1 Jul 2026.
What was proposed
The application proposed converting the first to third floors into 32 serviced apartments and adding a fourth floor with nine more apartments.
“Full planning permission is sought for the change of use of the first to third floors from office (use Class E) to 32 serviced apartments (Class C1). In addition, it is also proposed to erect a fourth floor roof extension to provide 9 further serviced apartments, resulting in…”
Officer report
The site and surroundings
The building is at a prominent crossroads, with commercial units at ground level and offices or vacant space on the upper floors.
“The application site is located on the corner of St Mary’s Butts (eastern side) and Broad Street (southern side), at the prominent crossroads of Oxford Road, Broad Street, St Mary’s Butts and West Street within the town centre (see Figure 1 below). The application site building is basement and four storeys in height as existing, with a rooftop plant room.”
“Figure 1 - Extract of the site location plan submitted with the application 2.2. The original building has been re-clad at upper floors in the past decade (see section 4 for details), to create a more contemporary style of building. The building is prominent in its setting given its position in the streetscape (see Figure 2 below).”
Officer report
Earlier permission
A similar permission for 37 serviced apartments was granted on 12 June 2025 and remains extant and unimplemented.
“Executive summary 1.1. Full planning permission is sought for the change of use of the upper floors and the creation of one additional storey at roof level to create a total of 41 serviced apartments, together with a series of associated alterations. The two ground floor units are not part of the proposals. 1.2.”
Officer report
Consultation responses
Transport, conservation, environmental protection, waste, ecology, community safety and water consultees raised no objections subject to details or conditions.
“RBC Environmental Protection – confirms that the air quality assessment is satisfactory, as is the noise assessment subject to further detail regarding the mechanical ventilation being secured via condition. This will also confirm details of the proposed insulation between ground and first floor. 5.5.”
“Royal Berkshire Fire and Rescue Service - advise that at this stage there is no duty placed upon the Fire Authority to make any comment relative to the application. It is advised to be aware of the Berkshire Act 1986, in particular regarding means of access for the fire service. No comments in the response must be taken as formal approval by the Fire Authority. 5.16.”
Officer report
The committee decision
The committee authorised the Director to grant permission after completion of the legal agreement, and to refuse it if the agreement was not completed.
“(1) That the Director of Planning, Transport and Public Protection Services be authorised to grant planning permission for application PL/26/0603 (FUL), subject to the completion of a Section 106 legal agreement by 23 July 2026 (unless a later date be agreed by the Director of Planning, Transport and Public Protection Services) to secure the Heads of Terms set out in the report;”
“(2) That the Director of Planning, Transport and Public Protection Services be authorised to make such minor changes to the conditions, Heads of Terms and details of the legal agreement as may reasonably be required to issue the permission;”
Minutes
Conditions and informatives
Permission was made subject to the recommended conditions and informatives, including controls on use, apartment numbers, access, waste, noise and sustainability.
“Indexation - All financial contributions to be index-linked from date of permission unless expressly stated otherwise. Conditions 1. Time Limit for implementation – 3 years. Approved plans. 3. * Pre-commencement details of all external materials to be submitted to the LPA (and sample details to be provided on site) and approved in writing with the LPA. Approved details to be retained on site until the work has been completed. 4.”
“Pre-occupation submission and approval of a waste management strategy for serviced apartment occupiers 20. Pre-occupation submission and approval of a refuse and recycling collections, servicing and deliveries management plan Informatives 1. Positive and Proactive Working – approval 2. Pre-commencement conditions 3. Highways damage and licence(s) needed 4. S106 Legal Agreement 5. Terms and conditions 6. Building Regulations 7. Complaints about construction 8.”
Officer report
Sources
- Reading Planning Applications Committee minutes, 1 July 2026
- Agenda and papers (council website)
Source: Plota analysis of Reading's committee minutes and officer report. Quotations are the council's own words; headings and summaries are Plota's.
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- Council
- Reading
- Date
- Wednesday 1 July 2026
- Recommendation
- Officers recommended approval
- Committee decided
- Approved
- Minutes
- The council's minutes
- Meeting
- Agenda and papers (council website)
- Application
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This committee's year
24 decisions in the 12 months to this meeting, 1 against officer advice.
Source: Plota analysis of the committee's minutes.