Pavement O/S 117 Fylde Road Southport PR9 9XP Data via plota.co.uk

DC/2026/01569 - Advertisement Consent Registered

Proposal

Advertisement consent for the installation of 1 no. two-sided 'D6' outdoor digital display unit within the private pedestrianised area of the Centre Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
around 21 Sept 2026
Decision
Expected by 16 Nov 2026

Under consideration

No decision has been issued yet. Plota predicts a decision around 12 Nov 2026, from Sefton's recent signs and adverts.

Site constraints 4

Flood zone 3, rivers and sea
High chance: a 1 in 100 or greater annual chance from rivers, or 1 in 200 from the sea. Any development here needs a flood risk assessment. Defences are not counted.
The Environment Agency flood map for planning. Homes in zone 3 must also pass the sequential test. Surface water flooding is a separate map.
Flood map ↗
Also on the record
Special protection area 389 m away: Ribble Estuary; SSSI 404 m away: Ribble Estuary SSSI; Inside the Southport built-up area.
Not affected
Not green belt · No listed building at the site · No scheduled monument at the site

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Council
Sefton
Application type
Advertisement Consent
Postcode
PR9 9XP
Received
around 21 Sept 2026
Validated
21 Sept 2026
Ward
Cambridge Ward
Target decision
16 Nov 2026
Applicant
Show
Agent
Ardent Land Limited

Decision outlook

Day 18 of the 56-day target. Sefton usually decides signs and adverts by day 52.

Day 1838 days to the 56-day target
74%decided within 8 weeks
81%approved
41decided in the last year

Plota live figures for signs and adverts decided by Sefton in the last twelve months, from validation. Sefton decision record →

Consultation & key dates

Statutory expiry
16 Nov 2026
Env. assessment
No
Sefton
Planning Authority Score
6.4/10
Average
#84 of 296 councils
Relevant to this application:
Other decisions

Sefton ranks #119 out of 296 councils for householder decision speed. Householder applications are slightly more likely to be approved here (96%) than the national average (90%).

These figures are council-wide context, not a prediction for this application. View full council performance
Sefton decision statistics
Based on MHCLG data, the year to March 2026
93%
Overall approval rate
Above avg (87%) #66 of 296
96%
Householder approved
Above avg (90%) #59 of 296
71%
Decided in 8 weeks
Above avg (63%) #119 of 296
39%
Extended time limit
Below avg (41%) #141 of 296
87%
Minor dwellings approved
82 decided (1-9 homes)
87%
Major dwellings approved
15 decided (10+ homes)
78%
Change of use approved
76 decided
1,029
Total decisions
75 refused in the year to March 2026