NHBC Hub, 151 River Road, Barking, Barking And Dagenham, IG11 0UP Data via plota.co.uk

26/01038/ADVERT - Consent to Display an Advertisement(s) Approved

Proposal

Installation of non- illuminated advertisement panel to site hoardings Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
23 Jul 2026
✓
Approved
16 Sept 2026

Approved on 16 Sept 2026 · Last checked 30 Sept 2026

Site constraints 10

Flood zone 3, rivers and sea
High chance: a 1 in 100 or greater annual chance from rivers, or 1 in 200 from the sea. Any development here needs a flood risk assessment. Defences are not counted.
The Environment Agency flood map for planning. Homes in zone 3 must also pass the sequential test. Surface water flooding is a separate map.
Flood map ↗
Article 4 direction
HMO Article 4. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Archaeological priority area
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Barking and Dagenham AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Habitat network: Network Expansion Zone
Where habitat is joined up enough to work as a network. Context, not a constraint on its own.
National infrastructure project 712 m away: Thames Tideway Tunnel
The site is 712 m from the project boundary. Waste water treatment, decided. The project page says whether consent was granted. Also within 2 km: London Strategic Heat Main Project (at pre-application, 278 m).
Nationally significant infrastructure projects (power stations, electricity lines, pipelines, major roads and railways, harbours, airports and reservoirs) are consented by a Secretary of State under the Planning Act 2008, after an examination by the Planning Inspectorate, rather than by the council. The boundary is the one the Inspectorate consults on and can change as the scheme does. Projects are shown within 2 km of the site.
Planning Inspectorate project page ↗
Opportunity area
Where the London Plan expects significant growth.
Boundaries are indicative and the borough holds the detailed plan.
Also on the record
Inside the Barking and Dagenham built-up area; Public transport access: PTAL 2 (poor), TfL 2023, for the 100 m square; Priority habitat 37 m away: Coastal and floodplain grazing marsh.
Not affected
Not green belt · No listed building at the site · No scheduled monument at the site

Checked on 17 October 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Work with planning data?

Every application in Barking and Dagenham - and every UK council - as a live feed, an API, or a bulk CSV export.

About Plota's data service

Important details

Application type
Consent to Display an Advertisement(s)
Postcode
IG11 0UP
Received
23 Jul 2026
Validated
23 Jul 2026
Ward
Thames View
Case officer
Show
Target decision
17 Sept 2026
Decision
Approved
Decision date
16 Sept 2026
Applicant
Show
Agent
Studiofortysix

How this decision compares

Decided in 55 days from validation, about the council's usual 54 days. Approved, as 91% of signs and adverts here are.

72%decided within 8 weeks
91%approved
34decided in the last year

Plota live figures for signs and adverts decided by Barking and Dagenham in the last twelve months, from validation. Barking and Dagenham decision record →

Consultation & key dates

Statutory expiry
17 Sept 2026
Barking and Dagenham
Planning Authority Score
6.4/10
Average
#81 of 296 councils
Relevant to this application:
Other decisions

Barking and Dagenham is one of the fastest councils in England for householder decisions, ranking #9 out of 296. Only 16% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Barking and Dagenham is also one of the strictest councils - it refuses more householder applications than almost any other, with only 68% approved vs 90% nationally.

Among the fastest councils in England
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
Barking and Dagenham decision statistics
Based on MHCLG data, the year to March 2026
64%
Overall approval rate
Below avg (87%) #296 of 296
68%
Householder approved
Below avg (90%) #296 of 296
93%
Decided in 8 weeks
Above avg (63%) #9 of 296
16%
Extended time limit
Below avg (41%) #13 of 296
43%
Minor dwellings approved
86 decided (1-9 homes)
100%
Major dwellings approved
7 decided (10+ homes)
28%
Change of use approved
80 decided
725
Total decisions
260 refused in the year to March 2026