98 Victoria Street London SW1E 5JL Data via plota.co.uk

26/07193/FULL - Full Planning Permission Application Pending
ShopfrontsCommercial premises

Proposal

Shopfront alterations. (Linked with 26/07194/ADV) Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
21 Oct 2026
Decision
Expected by 16 Dec 2026

Under consideration

No decision has been issued yet. Plota predicts a decision between 13 Dec 2026 and 23 Dec 2026, from Westminster's recent shopfronts.

Documents 1

Other documents 1

PDF RECEIPT OF APPLICATION Other · 22 Oct 2026 View ↗

All documents on the council site ↗

Associated applications 2

Site constraints 13

Flood zone 2, rivers and sea
Medium chance: between a 1 in 100 and 1 in 1,000 annual chance from rivers, or 1 in 200 to 1 in 1,000 from the sea. Any development here needs a flood risk assessment. Defences are not counted.
The Environment Agency flood map for planning. Homes in zone 3 must also pass the sequential test. Surface water flooding is a separate map.
Flood map ↗
2 Article 4 directions
Article 4 Basement Development Permitted Rights Removed · Article 4 Direction Class E To C3 In Central Activities Zone. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Archaeological priority area: City of Westminster APA 3.2
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Westminster AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: Victoria Street
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
Habitat network: Network Enhancement Zone 2
Where habitat is joined up enough to work as a network. Context, not a constraint on its own.
Central activities zone
The core of central London in the London Plan.
Offices, culture and the other strategic functions of the centre take priority over new housing here.
National infrastructure project 744 m away: Thames Tideway Tunnel
The site is 744 m from the project boundary. Waste water treatment, decided. The project page says whether consent was granted. Also within 2 km: London Strategic Heat Main Project (at pre-application, 81 m).
Nationally significant infrastructure projects (power stations, electricity lines, pipelines, major roads and railways, harbours, airports and reservoirs) are consented by a Secretary of State under the Planning Act 2008, after an examination by the Planning Inspectorate, rather than by the council. The boundary is the one the Inspectorate consults on and can change as the scheme does. Projects are shown within 2 km of the site.
Planning Inspectorate project page ↗
Conservation area 18 m away: Westminster Cathedral
The edge of the area; work outside it can still affect its setting.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
Opportunity area
Where the London Plan expects significant growth.
Boundaries are indicative and the borough holds the detailed plan.
Also on the record
3 listed buildings within 150 m; Inside the City of Westminster built-up area; Public transport access: PTAL 6b (excellent), TfL 2023, for the 100 m square.
Not affected
Not green belt · No scheduled monument at the site

Checked on 23 October 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Building

Floor area425 m² (4,575 sq ft)
Energy ratingC (asset rating 75)
UseA1/A2 Retail and Financial/Professional services
HeatingAir Conditioning

From the energy performance certificate lodged in March 2016, the latest held for this property. The building may have changed since. View the certificate

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Other new applications on this street

8 Jul 2026Withdrawn

100 Victoria Street London SW1E 5JL

Temporary installation of a screen to show major sporting events and cultural mo...

26/04355/FULL
23 Oct 2026Pending

105 Victoria Street London SW1E 6QT

Display of internally illuminated fascia measuring 3.670m X 8.97m and internally...

26/07153/ADV
20 Oct 2026Pending

Southside 105 Victoria Street London SW1E 6QT

Deed of Variation to the Section 106 legal agreement dated 17 December 2021 rela...

26/07190/MOD106
19 Oct 2026Pending

157 - 159 Victoria Street London SW1E 5NA

Amendments to planning permission dated 27 August 2026 (RN: 26/04666/FULL) for t...

26/07132/NMA

Nearby new applications

23 Oct 2026Pending

105 Victoria Street London SW1E 6QT

Display of internally illuminated fascia measuring 3.670m X 8.97m and internally...

26/07153/ADV
21 Oct 2026Pending

98 Victoria Street London SW1E 5JL

Display of two internally illuminated double-sided projecting signs, each measur...

26/07194/ADV
20 Oct 2026Pending

16 Warwick Way London SW1V 1RX

Kitchen extract duct at ground floor level with external rear ductwork from kitc...

26/07162/FULL
20 Oct 2026Pending

48 Westminster Palace Gardens Artillery Row SW1P 1RR

Replacement of balcony door and internal alterations to replace cornices. (Linke...

26/06720/FULL
20 Oct 2026Pending

48 Westminster Palace Gardens Artillery Row SW1P 1RR

Replacement of balcony door and internal alterations to replace cornices. (linke...

26/06721/LBC
20 Oct 2026Pending

Southside 105 Victoria Street London SW1E 6QT

Deed of Variation to the Section 106 legal agreement dated 17 December 2021 rela...

26/07190/MOD106

Important details

Council
Westminster
Application type
Full Planning Permission Application
Postcode
SW1E 5JL
Received
21 Oct 2026
Validated
21 Oct 2026
Ward
St James's
Case officer
Show
Target decision
16 Dec 2026
Applicant
Show
Agent
Firstplan
Leaseholder
Show

Decision outlook

Day 7 of the 56-day target. Westminster usually decides shopfronts by day 56.

Day 749 days to the 56-day target
51%decided within 8 weeks
82%approved
210decided in the last year

Plota live figures for shopfronts decided by Westminster in the last twelve months, from validation. Westminster decision record →

Public comments

No public comments yet.

Last counted 23 Oct 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-15263115
Planning Portal ref
PP-15263115
Env. assessment
No

Historical activity at this location

27 previous applications on record - archival context, not part of the live application.

This property

Previous applications at this address

2018 Approved
Display of internally illuminated surrounding collar to the new ATM measuring 1.66m x 0.9…
18/00360/ADV
2018 Approved
Installation of a new external Cashpoint.
18/00359/FULL
Within ~100m

Nearby activity

2025
Cathedral Piazza Victoria Street London SW1E 5NN
Display of five freestanding exhibition totems measuring 2.1m x 1.00m within Cathedral Pi…
25/07485/ADV
2025 Approved
Cathedral Piazza Victoria Street London SW1E 5NN
Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza…
25/05758/ADV
2025 Approved
5 Cardinal Walk London SW1E 5JE
Variation of Conditions 2 and 5 of planning permission dated 13th March 2012 (RN 15/00011…
25/04149/FULL
2025 Approved
(Including First Floor No. 80) First Floor 100 Victoria Street London SW1E 5JL
Display of non-illuminated 38 lamppost banners each measuring 0.8m x 2m between 13 July 2…
25/02918/ADV
2025
100 Victoria Street London SW1E 5JL
Installation of planters and soft landscaping at the Cardinal Place Estate, and associate…
25/00215/FULL
2025
169 Victoria Street London SW1E 5NA
Installation of two internally illuminated ATM collars to replace existing, each measurin…
25/00013/ADV
2024
Portland House Bressenden Place London SW1E 5BH
Display of externally illuminated wayfinding signage in two locations one fronting Bresse…
24/08746/ADV
2024
155 Victoria Street London SW1E 5NA
Application to confirm that the proposed unrestricted operation (i.e. 24 HOUR) of the res…
24/08035/CLOPUD
2024
Apollo Victoria 17 - 18 Wilton Road London
Installation of 2no. chillers to the existing roof top plant area and associated works to…
24/07700/LBC
2024
171 Victoria Street London SW1E 5NN
Refurbishment and extension of existing office building to create additional Class E floo…
24/07197/FULL
2024
6 Cathedral Walk London SW1E 5JH
Temporary placement of six winter pods along the Cardinal Walk elevation of the existing…
24/06679/FULL
2024 Approved
169 Victoria Street London SW1E 5NA
New ATM signage to replace existing.
24/05827/ADV
2024
2 Cardinal Walk London SW1E 5JE
Display of internally illumianted X2 projecting signs and lettering measuring 0.93m x 1.6…
24/05409/ADV
2024
Cathedral Piazza Victoria Street London SW1E 5NN
Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza…
24/04968/ADV
2024 Approved
100 Victoria Street London SW1E 5JL
Installation of structural strengthening works to the existing canopy at Cardinal Place E…
24/03685/FULL
2024
92 Victoria Street London SW1E 5JL
Installation of an open access Communication Hub, following the removal of an existing co…
24/04524/FULL
2024
92 Victoria Street London SW1E 5JL
Display of advertisment integrated into the Communication Hub unit and comprises an LCD p…
24/04525/ADV
2024
100 Victoria Street London SW1E 5JL
Display of low-level non-illuminated advertisement on hoardings fronting Cardinal Place m…
24/03957/ADV
2024 Approved
100 Victoria Street London SW1E 5JL
Display of two non-illuminated information points measuring 2.7m x 1.38m; ten non-illumin…
24/02377/ADV
2024 Approved
Cathedral Piazza Victoria Street London SW1E 5NN
Temporary display of a non-illuminated telephone box sculpture (with a plinth) measuring…
24/02479/ADV
2016 Approved
2 Cardinal Walk London SW1E 5JE
Display of an externally illuminated fascia sign measuring 0.75m x 0.75m.
16/05458/ADV
2016 Approved
Fifteenth Floor East Portland House Bressenden Place London SW1E 5BH
Use of part of the fifteenth floor of Portland House from office (B1) to a temporary mark…
16/04334/FULL
2016 Refused
92 Victoria Street London SW1E 5JL
Display of an internally illuminated text only projecting sign measuring 0.65m x 0.65m.
16/05273/ADV
2016 Approved
92 Victoria Street London SW1E 5JL
Display of internally illuminated fascia sign measuring 1m x 0.5m set behind the shopfron…
16/04744/ADV
2016 Approved
Cathedral Piazza Victoria Street London SW1E 5NN
Use of the public highway for the placing of 18 tables and 54 chairs on Westminster Cathe…
16/03043/TCH
Westminster
Planning Authority Score
3.5/10
Below average
#221 of 296 councils
Relevant to this application:
Householder decisions

Westminster is slower than most councils at deciding householder applications, ranking #258 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Westminster is also one of the strictest councils - it refuses more householder applications than almost any other, with only 81% approved vs 90% nationally.

One of the strictest councils
only 81% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Westminster decision statistics
Based on MHCLG data, the year to March 2026
86%
Overall approval rate
Below avg (87%) #201 of 296
81%
Householder approved
Below avg (90%) #277 of 296
44%
Decided in 8 weeks
Below avg (63%) #258 of 296
28%
Extended time limit
Below avg (41%) #46 of 296
83%
Minor dwellings approved
12 decided (1-9 homes)
67%
Major dwellings approved
3 decided (10+ homes)
81%
Change of use approved
133 decided
4,602
Total decisions
648 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings

Energy performance: Energy performance certificates from the Energy Performance of Buildings Register, Ministry of Housing, Communities and Local Government. Contains public sector information licensed under the Open Government Licence v3.0. © Crown copyright 2026.

Leaseholders: Information produced by HM Land Registry. © Crown copyright 2026. Source: HM Land Registry, UK and overseas companies that own property in England and Wales, September 2026 release.