81 Newgate Street London EC1A 7AJ Data via plota.co.uk

26/01157/ADVT - Advertisement Consent Under Consideration

Proposal

Installation and display of 5no. signs, comprising (i) 1no. internally illuminated logo and lettering sign measuring 800mm (h) x 2,960mm (w) x 105mm (d) displayed at a height of 13,128mm above ground level, (ii) 1no. internally illuminated logo and lettering sign measuring 628mm (h) x 2,350mm (w) x 100mm (d) mounted on a canopy and displayed at a height of 3,676mm above ground level, (iii) 1no. non-illuminated logo and lettering sign measuring 155mm (h) x 427mm (w) displayed at the client entrance at a height of 1485mm above ground level, (iv) 1no. internally illuminated logo and lettering sign measuring 500mm (h) x 2,000mm (w) x 80mm (d) displayed at a height of 3,557mm above ground level, and (v) 1no. internally illuminated logo sign measuring 440mm (h) x 883mm (w) x 50mm (d) displayed at a height of 2,235mm above ground level. Data via plota.co.uk

View original council record ↗Last checked

Application progress

Received
12 Aug 2026
Validated
25 Aug 2026
Consultation
28 Aug 2026
Decision
Expected by 20 Oct 2026

This application is under consideration - no decision has been issued yet. Plota predicts a decision between 20 Oct 2026 and 17 Nov 2026, from City of London's recent signs and adverts. The consultation period closed on 11 Sept 2026.

Site constraints 4

Archaeological priority area
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: City of London AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Central activities zone
The core of central London in the London Plan.
Offices, culture and the other strategic functions of the centre take priority over new housing here.
Also on the record
Inside the City and County of the City of London built-up area.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 11 September 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Application type
Advertisement Consent
Postcode
EC1A 7AJ
Received
12 Aug 2026
Validated
25 Aug 2026
Ward
Cheap
Case officer
Show
Target decision
20 Oct 2026
Decision level
Delegated
Applicant
Show
Agent
Montagu Evans LLP

Decision outlook

Day 20 of the 56-day target. City of London usually decides signs and adverts by day 61.

Day 2041 days to the predicted decision (day 61)
41%decided within 8 weeks
98%approved
62decided in the last year

Plota live figures for signs and adverts decided by City of London in the last twelve months, from validation. City of London decision record →

Public comments

No public comments yet.

Last counted 6 Sept 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-15106310
Consultation
28 Aug 2026
Comments by
11 Sept 2026
Statutory expiry
20 Oct 2026
Env. assessment
No
City of London
Planning Authority Score
6.7/10
Good
#71 of 296 councils
Relevant to this application:
Other decisions

City of London is one of the fastest councils in England for householder decisions, ranking #1 out of 296. The council extends the time limit on 84% of applications - one of the highest rates in England. Expect your application to take longer than the standard deadline. Householder applications are more likely to be approved here than most councils, with a 100% approval rate vs 90% nationally.

Among the fastest councils in England
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
City of London decision statistics
Based on MHCLG data, the year to March 2026
97%
Overall approval rate
Above avg (87%) #3 of 296
100%
Householder approved
Above avg (90%) #1 of 296
100%
Decided in 8 weeks
Above avg (63%) #1 of 296
84%
Extended time limit
Above avg (41%) #296 of 296
50%
Minor dwellings approved
4 decided (1-9 homes)
91%
Change of use approved
22 decided
460
Total decisions
14 refused in the year to March 2026