Unit 19A White City Retail Park Chester Road Stretford Manchester M16 0RP Data via plota.co.uk

117521/ADV/25 - Advertisement Consent Awaiting decision

Proposal

Advertisement consent sought for 1 no. internally illuminated freestanding digital display. Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
15 Oct 2025
✓
Consultation
20 Oct 2025
Decision
Target date was 13 Feb 2026

Under consideration

No decision has been issued yet. Plota predicted a decision around 28 Oct 2026; it is now day 378.

The consultation period closed on 10 Nov 2025.

Site constraints 5

1 listed building within 150 m
Nearest: Entrance Portal and Lodges to Former White City Greyhound Track, Grade II, 42 m away
The site itself is not listed. Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Historic England ↗
Also on the record
Nature recovery project: Lost Wetlands; Coalfield, development low risk area; Inside the Old Trafford built-up area; Air quality management area 11 m away: Trafford AQMA.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 11 October 2026. Historic England, the Environment Agency, Natural England, the Mining Remediation Authority and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Building

Floor area315 m² (3,391 sq ft)
Energy ratingE (asset rating 108)
UseA3/A4/A5 Restaurant and Cafes/Drinking Establishments and Hot Food takeaways
HeatingHeating and Natural Ventilation

From the energy performance certificate lodged in December 2018, the latest held for this property. The building may have changed since. View the certificate

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Important details

Council
Trafford
Application type
Advertisement Consent
Postcode
M16 0RP
Received
15 Oct 2025
Validated
15 Oct 2025
Ward
Gorse Hill & Cornbrook
Target decision
13 Feb 2026
Applicant
Show

Decision outlook

Day 378, past the statutory target. 87% of signs and adverts in Trafford are decided within thirteen weeks; extensions of time are common, and the council need not decide on the day. Last seen undecided on 26 Oct 2026.

Day 378322 days past the 56-day target
63%decided within 8 weeks
69%approved
93decided in the last year

Plota live figures for signs and adverts decided by Trafford in the last twelve months, from validation. Trafford decision record →

Public comments

No public comments yet.

Last counted 26 Oct 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-14408752
Planning Portal ref
PP-14408752
Consultation
20 Oct 2025
Comments by
10 Nov 2025
Env. assessment
No
Trafford
Planning Authority Score
5.2/10
Average
#142 of 296 councils
Relevant to this application:
Other decisions

Trafford ranks #120 out of 296 councils for householder decision speed. Householder applications are slightly less likely to be approved here (89%) than the national average (90%).

These figures are council-wide context, not a prediction for this application. View full council performance
Trafford decision statistics
Based on MHCLG data, the year to March 2026
87%
Overall approval rate
Above avg (87%) #185 of 296
89%
Householder approved
Below avg (90%) #212 of 296
71%
Decided in 8 weeks
Above avg (63%) #120 of 296
34%
Extended time limit
Below avg (41%) #95 of 296
86%
Minor dwellings approved
73 decided (1-9 homes)
64%
Major dwellings approved
11 decided (10+ homes)
78%
Change of use approved
27 decided
1,430
Total decisions
182 refused in the year to March 2026

Energy performance: Energy performance certificates from the Energy Performance of Buildings Register, Ministry of Housing, Communities and Local Government. Contains public sector information licensed under the Open Government Licence v3.0. © Crown copyright 2026.