186-187 Northgate Street (Petrol filling station) Great Yarmouth NR30 1DA Data via plota.co.uk

06/26/0616/A Approved

Proposal

Removal of four existing advertising displays adjacent 185 Northgate Street, to be replaced by a 2.4m tall freestanding internally-illuminated totem sign providing a single-sided digital screen. Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
3 Aug 2026
✓
Validated
4 Aug 2026
✓
Approved
29 Sept 2026

Approved on 29 Sept 2026 · Last checked 30 Sept 2026

Site constraints 7

Flood zone 3, rivers and sea
High chance: a 1 in 100 or greater annual chance from rivers, or 1 in 200 from the sea. Any development here needs a flood risk assessment. Defences are not counted.
The Environment Agency flood map for planning. Homes in zone 3 must also pass the sequential test. Surface water flooding is a separate map.
Flood map ↗
Article 4 direction
Article 4 Direction - Houses in Multiple Occupation Great Yarmouth. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
National infrastructure project about 313 m away: Great Yarmouth Third River Crossing
The site is about 313 m from the project boundary. Highway, decided. The project page says whether consent was granted. Also within 2 km: Redmere Wind Farm (at pre-application, about 588 m).
Nationally significant infrastructure projects (power stations, electricity lines, pipelines, major roads and railways, harbours, airports and reservoirs) are consented by a Secretary of State under the Planning Act 2008, after an examination by the Planning Inspectorate, rather than by the council. The boundary is the one the Inspectorate consults on and can change as the scheme does. Projects are shown within 2 km of the site.
Planning Inspectorate project page ↗
Special protection area about 272 m away: Outer Thames Estuary
Work nearby can need a habitats assessment.
Harm to a protected site is only accepted where there is no alternative and an overriding public interest.
Also on the record
National park about 273 m away: The Broads; Scheduled monument about 230 m away: Town walls; Inside the Great Yarmouth built-up area.
Not affected
Not green belt

Checked on 6 October 2026. The pin for this application is the centre of its postcode rather than the building, so distances to nearby designations are measured from the postcode and can be out by the width of the postcode area. Historic England, the Environment Agency, Natural England, the Planning Inspectorate and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Postcode
NR30 1DA
Received
3 Aug 2026
Validated
4 Aug 2026
Parish
GY Central/Northgate
Case officer
Show
Target decision
29 Sept 2026
Decision
ADV. CONSENT Conditions/Reasons
Decision date
29 Sept 2026
Applicant
Show
Agent
Alder King Planning Consultants Pembroke House

How this decision compares

Decided in 56 days from validation, about the council's usual 59 days. Approved, as 58% of signs and adverts here are.

33%decided within 8 weeks
58%approved
12decided in the last year

Plota live figures for signs and adverts decided by Great Yarmouth in the last twelve months, from validation. Great Yarmouth decision record →

Great Yarmouth
Planning Authority Score
4.4/10
Below average
#181 of 296 councils
Relevant to this application:
Householder decisions

Great Yarmouth ranks #125 out of 296 councils for householder decision speed. 49% of applications have the time limit extended, above the 41% national average. Householder applications are slightly more likely to be approved here (92%) than the national average (90%).

These figures are council-wide context, not a prediction for this application. View full council performance
Great Yarmouth decision statistics
Based on MHCLG data, the year to March 2026
87%
Overall approval rate
Above avg (87%) #171 of 296
92%
Householder approved
Above avg (90%) #154 of 296
69%
Decided in 8 weeks
Above avg (63%) #125 of 296
49%
Extended time limit
Above avg (41%) #221 of 296
69%
Minor dwellings approved
51 decided (1-9 homes)
78%
Major dwellings approved
9 decided (10+ homes)
89%
Change of use approved
18 decided
366
Total decisions
47 refused in the year to March 2026