607 Fulham Road, London, SW6 5UA Data via plota.co.uk

Approved P/2026/01504/ADV - Advertisement
Signs & adverts
Council
Hammersmith and Fulham 3.7/10
Date received
16 Jul 2026
Date validated
16 Jul 2026
Decision date
20 Aug 2026
Postcode
SW6 5UA
Type
Advertisement

Description

Display of an internally illuminated fascia sign, to the front elevation. Data via plota.co.uk

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Last checked

How this decision compares

Decided in 35 days from validation, 10 days faster than Hammersmith and Fulham's median of 45 for signs and adverts. Approved, as 97% of signs and adverts here are.

78%decided within 8 weeks
97%approved
32decided in the last year

Plota live figures for signs and adverts decided by Hammersmith and Fulham in the last twelve months, from validation. Hammersmith and Fulham decision record →

Site constraints 6

Flood zone 3, rivers and sea
High chance: a 1 in 100 or greater annual chance from rivers, or 1 in 200 from the sea. Any development here needs a flood risk assessment. Defences are not counted.
The Environment Agency flood map for planning. Homes in zone 3 must also pass the sequential test. Surface water flooding is a separate map.
Flood map ↗
Walham Green conservation area
Also 63. Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Archaeological priority area: Medieval and post-medieval settlement and market place of the parish.
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Hammersmith and Fulham AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: Fulham Town Centre
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
Also on the record
Inside the Hammersmith and Fulham built-up area.
Not affected
Not green belt · No scheduled monument at the site

Checked on 11 September 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Historical activity at this location

26 previous applications on record - archival context, not part of the live application.

This property

Previous applications at this address

2025
Retention of an external extract duct on top of the flat roof of existing ground floor ba…
2025/01610/FUL
Within ~100m

Nearby activity

2025 Approved
13 - 15 Jerdan Place, London, SW6 1BE
Installation of 2no air conditioning units attached to the side wall (in between nos. 15…
2025/03344/FUL
2025 Approved
13 - 15 Jerdan Place, London, SW6 1BE
Installation of 2no air conditioning units attached to the side wall (in between nos. 15…
2025/03345/LBC
2025 Approved
Flat D, 8 Barclay Road, London, SW6 1EH
Erection of a rear extension at second floor level, on top of the existing back addition…
2025/03184/FUL
2025 Approved
13 - 15 Jerdan Place, London, SW6 1BE
Display of 2no. illuminated fascia sign comprising of white acrylic laser cut lettering t…
2025/02718/ADV
2025 Approved
13 - 15 Jerdan Place, London, SW6 1BE
Display of 2no. illuminated fascia sign comprising of white acrylic laser cut lettering t…
2025/02707/LBC
2025
18A Jerdan Place, London, SW6 1BH
Erection of an additional floor at main roof level, including raising height of party wal…
2025/03423/FUL
2025 Withdrawn
583 Fulham Road, London, SW6 5UA
Installation of a new shopfront to include the replacement of existing single door and gl…
2025/03284/FUL
2025
Flat 401, 4 Farm Lane, London, SW6 1AB
Erection of a metal framed pergola measuring 3700mm x 3900mm, within the balcony area at…
2025/03200/FUL
2025
Pavement Outside 498 - 504 Fulham Road London SW6 5NH
Installation of a multifunctional Hub unit consisting of a free-standing structure featur…
2025/03052/FUL
2025
Pavement Outside 498 - 504 Fulham Road London SW6 5NH
Display of an internally illuminated digital LED screen to one side of a new free-standin…
2025/03053/ADV
2025
4 Farm Lane, London, SW6 1DF
Alterations to the external facades fronting Jerdan Place and Farm Lane to include, paint…
2025/02851/FUL
2025 Approved
8 Fulham Broadway, London, SW6 1AA
Display of an internally illuminated fascia sign and externally illuminated double sided…
2025/02028/ADV
2025 Approved
8 Fulham Broadway, London, SW6 1AA
Installation of a new shopfront
2025/02027/FUL
2025
4 Farm Lane, London, SW6 1DF
Display of 4 vinyl graphics externally applied on the windows fronting Farm Lane; 1 inter…
2025/02661/ADV
2025 Approved
8 Fulham Broadway, London, SW6 1AA
Installation of kitchen extraction/ventilation system including ductwork above the roof o…
2025/01352/FUL
2025 Approved
Flat Basement, 5 Barclay Road, London, SW6 1EJ
Replacement of existing single-glazed timber windows to the front, rear and side elevatio…
2025/00521/FUL
2025 Approved
11 Jerdan Place, London, SW6 1BE
Replacement of existing awning with a new awning and redecoration of the existing shopfro…
2025/00108/FUL
2025 Approved
11 Jerdan Place, London, SW6 1BE
Replacement of existing awning with a new awning, redecoration of the existing shopfront…
2025/00109/LBC
2025 Approved
Albion House, 34 Vanston Place, London, SW6 1AX
Replacement of existing parapet walls and erection of new steel balustrades around the ex…
2025/00105/FUL
2024 Approved
486 Fulham Road, London, SW6 5NH
Display of 1no. non-illuminated fascia sign, to the front elevation at ground floor level.
2024/02991/ADV
2018 Refused
587 - 591 Fulham Road London SW6 5UB
Change of use of the first floor, mezzanine and second floor from Office use (Class B1) i…
2018/00123/PD56
2017 Approved
4 Barclay Road London SW6 1EH
Erection of an additional floor at roof level; erection of a three storey extension to ho…
2017/03424/FUL
2017 Refused
617 Fulham Road London SW6 5UQ
Change of use of the basement and part of ground floor level from retail (Class A1) into…
2017/02192/FUL
2017 Approved
21 Effie Road London SW6 1EN
Use of Unit 7001 (on the ground floor) as a private hire operating centre on the basis th…
2017/03328/CLP
2017 Approved
24 Jerdan Place London SW6 1BH
The retention and continued use of part of the public highway for the placing of 2no tabl…
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Hammersmith and Fulham
Planning Authority Score
3.7/10
Below average
#210 of 296 councils
Relevant to this application:
Other decisions

Hammersmith and Fulham is one of the slowest councils in England for householder decisions, ranking #281 out of 296. The council extends the time limit on 63% of applications - one of the highest rates in England. Expect your application to take longer than the standard deadline. Householder applications are more likely to be approved here than most councils, with a 99% approval rate vs 90% nationally.

Among the slowest councils in England
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
Hammersmith and Fulham decision statistics
Based on MHCLG data, the year to March 2026
95%
Overall approval rate
Above avg (87%) #20 of 296
99%
Householder approved
Above avg (90%) #4 of 296
33%
Decided in 8 weeks
Below avg (63%) #281 of 296
63%
Extended time limit
Above avg (41%) #275 of 296
97%
Minor dwellings approved
209 decided (1-9 homes)
100%
Major dwellings approved
1 decided (10+ homes)
92%
Change of use approved
37 decided
1,321
Total decisions
60 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings