The George Benover Road Yalding Kent ME18 6EJ Data via plota.co.uk

26/502363/ADV - Advert Application Refused
Signs & adverts

Proposal

Advertisment Consent for Installation of 2x externally illuminated fascia signs, 1x non illuminated projecting hanging sign, and 1x non illuminated window graphic. One painted sign on the side elevation Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
23 Jul 2026
✓
Consultation
13 Aug 2026
✗
Refused
30 Sept 2026
Appeal
Not lodged

Refused on 30 Sept 2026 · Delegated Decision · Last checked 1 Oct 2026

Documents 20

Decision & officer reports 2

PDF Refusal ADV Decision · 30 Sept 2026 View ↗ PDF Delegated Report MBC Delegated Report · 30 Sept 2026 View ↗

Statements & assessments 1

PDF Heritage Statement Heritage Statement · 9 Jul 2026 View ↗

Plans & drawings 1

PDF CIL Form 1 Section 106 / CIL Document · 9 Jul 2026 View ↗

Consultation & comments 11

PDF Neighbour Comments Neighbour Comments · 16 Sept 2026 View ↗ PDF Ward Response Consultee Comment · 15 Sept 2026 View ↗ PDF Online Comment Neighbour Comments · 31 Aug 2026 View ↗ PDF Neighbour Comments Neighbour Comments · 24 Aug 2026 View ↗ PDF Neighbour Comments Neighbour Comments · 24 Aug 2026 View ↗ PDF Neighbour Comments Neighbour Comments · 17 Aug 2026 View ↗ PDF Online Comment Neighbour Comments · 11 Aug 2026 View ↗ PDF Online Comment Neighbour Comments · 11 Aug 2026 View ↗ PDF Neighbour Comments Neighbour Comments · 10 Aug 2026 View ↗ PDF . Yalding Parish Council Consultee Comment · 10 Aug 2026 View ↗ PDF Online Comment Neighbour Comments · 29 Jul 2026 View ↗

Other documents 5

PDF Site Notice Planning Notice · 13 Aug 2026 View ↗ PDF Advert in Paper - Medway Messenger Planning Notice · 7 Aug 2026 View ↗ PDF Advert in Paper - Kent Messenger Planning Notice · 7 Aug 2026 View ↗ PDF ApplicationFormRedacted Application Details · 23 Jul 2026 View ↗ PDF Signage Photo Photographs · 9 Jul 2026 View ↗

All documents on the council site ↗

Site constraints 9

Flood zone 3, rivers and sea
High chance: a 1 in 100 or greater annual chance from rivers, or 1 in 200 from the sea. Any development here needs a flood risk assessment. Defences are not counted.
The Environment Agency flood map for planning. Homes in zone 3 must also pass the sequential test. Surface water flooding is a separate map.
Flood map ↗
Yalding conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
Scheduled monument 47 m away: Yalding Bridge
Its setting is a consideration for work nearby.
Nationally important archaeology protected by the Secretary of State. Work that affects the monument or its setting is rarely permitted.
Historic England ↗
12 listed buildings within 150 m
Nearest: Bridge Cottage Kingsland Cottages, Grade II, 10 m away · 12 Grade II
The site itself is not listed. Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Show all 12 with distances
Historic England ↗
SSSI 34 m away: River Beult SSSI
Natural England may need consulting, depending on what is proposed.
Sites of special scientific interest are the best wildlife and geological sites in the country. Development likely to harm one is rarely permitted.
Habitat network: Network Enhancement Zone 2
Where habitat is joined up enough to work as a network. Context, not a constraint on its own.
Also on the record
Flood defence 32 m away (natural high ground, designed for a 1 in 5 year flood); Inside the Yalding built-up area; Natural England's Provisional ALC map (1:250,000, 1970s) had this area as grade 3, but it predates the buildings here and the current map does not class it as farmland.
Not affected
Not green belt

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Building

Floor area384 m² (4,133 sq ft)
Energy ratingC (asset rating 54)
UseA3/A4/A5 Restaurant and Cafes/Drinking Establishments and Hot Food takeaways
HeatingHeating and Natural Ventilation

From the energy performance certificate lodged in August 2019, the latest held for this property. The building may have changed since. View the certificate

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Other new applications on this street

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Important details

Council
Maidstone
Application type
Advert Application
Postcode
ME18 6EJ
Received
23 Jul 2026
Validated
23 Jul 2026
Ward
Marden And Yalding
Parish
Yalding
Case officer
Show
Target decision
17 Sept 2026
Decision
Application Refused
Decision date
30 Sept 2026
Decision level
Delegated Decision
Applicant
Show
Agent
Signexcel

How this decision compares

Decided in 69 days from validation, 13 days slower than Maidstone's median of 56 for signs and adverts. Refused, as 14% of signs and adverts here are.

63%decided within 8 weeks
86%approved
29decided in the last year

Plota live figures for signs and adverts decided by Maidstone in the last twelve months, from validation. Maidstone decision record →

Consultation & key dates

Alt. reference
PP-15021965
Planning Portal ref
PP-15021965
Comments by
3 Sept 2026
Site or press notice
13 Aug 2026
Statutory expiry
17 Sept 2026
Env. assessment
No

Historical activity at this location

31 previous applications on record - archival context, not part of the live application.

This property

Previous applications at this address

2025 Approved
Section 73 Application for Minor Material Amendment to approved plans condition 2 and 6 (…
25/502615/FULL
2025 Approved
Section 73 Application for Minor Material Amendment to approved plans condition 2 and 6 (…
25/502615/FULL
2024 Refused
Installation of Inpost Locker to south side elevation (retrospective).
24/504670/FULL
2024 Refused
Installation of Inpost Locker to south side elevation (retrospective).
24/504670/FULL
2024
Submission of details pursuant to condition 3 (Programme of Building Recording) in relati…
24/502492/SUB
2024
Submission of details pursuant to condition 3 (Programme of Building Recording) in relati…
24/502492/SUB
Within ~100m

Nearby activity

2024 Approved
The George Benover Road Yalding Maidstone Kent ME18 6EJ
Change of use of the existing residential accommodation on the upper floors of the buildi…
24/503344/FULL
2024 Approved
The George Benover Road Yalding Maidstone Kent ME18 6EJ
Change of use of the existing residential accommodation on the upper floors of the buildi…
24/503344/FULL
2024 Refused
Riverloft Benover Road Yalding Kent ME18 6EJ
Insertion of 2no. lockable sectional roller doors and 1no. side personnel door to the exi…
24/504063/FULL
2024 Refused
Riverloft Benover Road Yalding Kent ME18 6EJ
Insertion of 2no. lockable sectional roller doors and 1no. side personnel door to the exi…
24/504063/FULL
2024 Approved
Riverloft Benover Road Yalding Maidstone Kent ME18 6EJ
Erection of a raised balcony to the rear.
24/502677/FULL
2024 Approved
Riverloft Benover Road Yalding Maidstone Kent ME18 6EJ
Erection of a raised balcony to the rear.
24/502677/FULL
2024 Withdrawn
The George Benover Road Yalding Maidstone Kent ME18 6EJ
Advertisement Consent for 2 x externally illuminated fascia signs.
24/501630/ADV
2024 Withdrawn
The George Benover Road Yalding Maidstone Kent ME18 6EJ
Advertisement Consent for 2 x externally illuminated fascia signs.
24/501630/ADV
2023 Approved
Land In Front Of 59 Lyngs Close Yalding Kent ME18 6JS
TPO application to remove epicormic growth from one Mature Lime, and crown lift to 2.5m a…
23/504074/TPOA
2023 Approved
The George Benover Road Yalding Maidstone Kent ME18 6EJ
Change of Use from ground floor Sui Generis (Public House) to Class E restaurant part ret…
23/502781/FULL
2023 Approved
The George Benover Road Yalding Maidstone Kent ME18 6EJ
Change of Use from ground floor Sui Generis (Public House) to Class E restaurant part ret…
23/501342/FULL
2022 Approved
Orchard View Garage Benover Road Yalding Maidstone Kent ME18 6EN
(Retrospective) Demolition of existing workshop. Erection of single storey side extension…
22/501055/FULL
2022 Refused
Two Brewers Lees Road Yalding Maidstone Kent ME18 6HB
Proposed increase in height of front boundary treatment (Part retrospective).
22/503407/FULL
2022 Approved
Lyngs Farm House Lees Road Yalding Maidstone Kent ME18 6HB
Conservation area notification to reduce one Contorted Robinia in height from 8m to 6m; r…
22/501797/TCA
2021 Approved
Bridge Cottage High Street Yalding Kent ME18 6HS
Listed Building Consent for replacement of existing rear window with new door, insertion…
21/506893/LBC
2022 Approved
Bridge Cottage High Street Yalding Kent ME18 6HS
Replacement of existing rear window with new door, insertion of rooflight including openi…
21/506869/FULL
2021 Refused
Riverloft Benover Road Yalding Maidstone Kent ME18 6EJ
Erection of a single storey side extension to convert the carport to a double garage and…
21/506268/FULL
2021 Approved
Bridge Cottage High Street Yalding Kent ME18 6HS
Listed Building Consent for retention of internal alteration to attached annexe to create…
21/502123/LBC
2021 Refused
Orchard View Garage Benover Road Yalding Maidstone Kent ME18 6EN
Demolition of existing garage and erection of a one bedroom dwelling. (Part retrospective…
21/501736/FULL
2021 Approved
Bower Mount Lees Road Yalding ME18 6HB
Conservation Area notification: T1- Silver Birch (Betulus pendula) Crown reduction of 3-4…
21/502669/TCA
2017 Approved
1 Woolletts Cottages Benover Road Yalding Maidstone Kent ME18 6EN
Detached Study and Shed
17/504623/FULL
2017 Approved
Land Opposite 59 Lyngs Close Yalding Kent
TPO application for T1 - 1no. Lime - Crown lift to 2.4m all round including basal growth…
17/503298/TPO
2017 Approved
Lyngs Farm House Lees Road Yalding ME18 6HB
Trees in Conservation Area notification for felling of 1x Wind Blown Apple Tree, reductio…
17/502597/TCA
2016 Approved
58 Lyngs Close Yalding Kent ME18 6JS
Single-storey rear extension; Side garage/store area with porch over front door; Construc…
16/502979/FULL
2016 Approved
No 1, 2 And 3 The Old Bakery Lees Road Yalding Kent
Lawful Development Certificate of proposed works to a listed building to repaint external…
16/501167/LDLB
Maidstone
Planning Authority Score
7.1/10
Good
#58 of 296 councils
Relevant to this application:
Other decisions

Maidstone is faster than most councils at deciding householder applications, ranking #34 out of 296. Only 30% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Householder applications are slightly more likely to be approved here (91%) than the national average (90%).

Faster than most councils
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
Maidstone decision statistics
Based on MHCLG data, the year to March 2026
84%
Overall approval rate
Below avg (87%) #225 of 296
91%
Householder approved
Above avg (90%) #175 of 296
81%
Decided in 8 weeks
Above avg (63%) #34 of 296
30%
Extended time limit
Below avg (41%) #55 of 296
76%
Minor dwellings approved
136 decided (1-9 homes)
75%
Major dwellings approved
20 decided (10+ homes)
75%
Change of use approved
44 decided
1,110
Total decisions
181 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings

Freehold boundary: © Crown copyright and database rights 2026, HM Land Registry. Polygons © Crown copyright and database rights 2026 Ordnance Survey 100026316. Conditions of use

Energy performance: Energy performance certificates from the Energy Performance of Buildings Register, Ministry of Housing, Communities and Local Government. Contains public sector information licensed under the Open Government Licence v3.0. © Crown copyright 2026.