9 Beaumont Avenue, London, W14 9LP Data via plota.co.uk

REGISTERED P/2026/02495/ADV - Advertisement
Date received
28 Sept 2026
Date validated
7 Oct 2026
Postcode
W14 9LP
Type
Advertisement
Freehold owner

Description

Display of an externally illuminated billboard sign (measuring 6m wide, 2.3m high and 8.7m above ground level) to the west facing elevation; display of 3no. non-illuminated window vinyls at first floor level and 3no. non-illuminated four sheet advert posters at ground floor level to the north facing elevation. Data via plota.co.uk

Last checked

Decision outlook

Plota predicts a decision around 8 Dec 2026, from Hammersmith and Fulham's recent advertisement consent.

Day 2 of the 56-day target. Hammersmith and Fulham usually decides advertisement consent by day 62.

Day 260 days to the predicted decision (day 62)
39%decided within 8 weeks
100%approved
34decided in the last year

Plota live figures for advertisement consent decided by Hammersmith and Fulham in the last twelve months, from validation. Hammersmith and Fulham decision record →

Site constraints 7

Flood zone 3, rivers and sea
High chance: a 1 in 100 or greater annual chance from rivers, or 1 in 200 from the sea. Any development here needs a flood risk assessment. Defences are not counted.
The Environment Agency flood map for planning. Homes in zone 3 must also pass the sequential test. Surface water flooding is a separate map.
Flood map ↗
Air quality management area: Hammersmith and Fulham AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
National infrastructure project about 715 m away: Thames Tideway Tunnel
The site is about 715 m from the project boundary. Waste water treatment, decided. The project page says whether consent was granted.
Nationally significant infrastructure projects (power stations, electricity lines, pipelines, major roads and railways, harbours, airports and reservoirs) are consented by a Secretary of State under the Planning Act 2008, after an examination by the Planning Inspectorate, rather than by the council. The boundary is the one the Inspectorate consults on and can change as the scheme does. Projects are shown within 2 km of the site.
Planning Inspectorate project page ↗
Opportunity area
Where the London Plan expects significant growth.
Boundaries are indicative and the borough holds the detailed plan.
Also on the record
Conservation area about 68 m away: Barons Court; Inside the Hammersmith and Fulham built-up area; Public transport access: PTAL 4 (good), TfL 2023, for the 100 m square.
Not affected
Not green belt · No scheduled monument at the site

Checked on 8 October 2026. The pin for this application is the centre of its postcode rather than the building, so distances to nearby designations are measured from the postcode and can be out by the width of the postcode area. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Sales history 1

Last sold for £7,100,000 in October 2022. Other property, freehold.

14 October 2022£7,100,000Recorded as a transfer outside a standard sale

Sale prices from HM Land Registry's price paid record, matched to this application by its address.

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About Plota's data service
Hammersmith and Fulham
Planning Authority Score
3.7/10
Below average
#210 of 296 councils
Relevant to this application:
Other decisions

Hammersmith and Fulham is one of the slowest councils in England for householder decisions, ranking #281 out of 296. The council extends the time limit on 63% of applications - one of the highest rates in England. Expect your application to take longer than the standard deadline. Householder applications are more likely to be approved here than most councils, with a 99% approval rate vs 90% nationally.

Among the slowest councils in England
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
Hammersmith and Fulham decision statistics
Based on MHCLG data, the year to March 2026
95%
Overall approval rate
Above avg (87%) #20 of 296
99%
Householder approved
Above avg (90%) #4 of 296
33%
Decided in 8 weeks
Below avg (63%) #281 of 296
63%
Extended time limit
Above avg (41%) #275 of 296
97%
Minor dwellings approved
209 decided (1-9 homes)
100%
Major dwellings approved
1 decided (10+ homes)
92%
Change of use approved
37 decided
1,321
Total decisions
60 refused in the year to March 2026

Sale prices: Contains HM Land Registry data © Crown copyright and database right 2026. This data is licensed under the Open Government Licence v3.0.

Freehold owner: Information produced by HM Land Registry. © Crown copyright 2026. Source: HM Land Registry, UK and overseas companies that own property in England and Wales, September 2026 release.