Four sponsorship signs at Roundabout adjoining A21 Newtownards Road, Bangor. (Amended Address)

What was proposed

The application sought advertising consent for four sponsorship signs at the roundabout.

“Advertising consent is sought for: • Sponsorship Signage x4”

Officer report

The site and surroundings

The landscaped roundabout is surrounded by residential development, a church and businesses, and is visible from nearby roads.

“The application site is the Newtownards roundabout adjoining the A21 Newtownards Road, A2 West Circular Road. The central portion of the roundabout is landscaped with mid-sized trees and shrubbery, bordered by mown grass. The surrounding area is mixed use containing residential development, a church to the north and business to the south of the roundabout.”

“The site is located within the development limit of Bangor as per the Draft Belfast Metropolitan Area Plan 2015 (dBMAP) and the North Down and Ards Area Plan 1984- 1995 (NDAAP)”

Officer report

Planning history

An enforcement case concerning alleged unauthorised signage at a roundabout was ongoing.

“Planning Reference: LA06/2022/0282/CA Location: Roundabout at Newtownards Road and South Circular Road Alleged Breach: Alleged Unauthorised Signage (Clarke & Sons Funeral Directors) Status: Ongoing…”

Officer report

Officers’ recommendation

Officers recommended granting consent because the signs were modest, appropriately designed, and would not harm amenity or public safety.

“While there is existing directional signage on the roundabout, it is my professional opinion that the addition of 4 modest signs which have been sufficiently spaced so not create a visual clutter and ensure that the cumulative impact of the signage will not significantly impact the visual amenity of the area.”

“DFI’s consent as land owner is required before any advertisement is placed on its land. Such consent, if approved, will be by way of a licence agreement. Planning permission for any advertisement does not convey DFI’s consent for any advertisement on its land. Application to advertise on DFI’s land should be made direct to DfI Roads Lands Headquarters, Clarence Court, 10-18 Adelaide Street, Belfast, BT2 8GB, or email…”

Officer report

Consultation and representations

DfI Roads raised no objection subject to its landowner consent, and no representations were received.

“Representations No Representations have been received in relation to this application…”

Officer report

Who spoke

The Senior Planner explained the application, its location, the sign dimensions and the policy assessment.

Committee discussion

The committee heard that the proposal respected the area, would not affect amenity or public safety, and met policy.

“Images of the location were shown. The proposal was in accordance with the SPPS2 and AD1 of PPS17 in that it would respect the general characteristics of the area, would not impact amenity and would not prejudice public safety. DFI Roads had no objections. In summary, officers were content it met policy and recommended the proposal for approval.”

Minutes

The decision

Consent was granted for the four sponsorship signs.

“LA06/2025/0622/A – 4no. Sponsorship signage (Appendix X) Previously circulated:- Case Officer’s report. DEA: Bangor Central Committee Interest: Proposal: 4 no. sponsorship signage Site Location: Roundabout adjoining A21 Newtownards Road and A2 West Circular Road, Bangor Recommendation: Grant Consent The Senior Planner (J Hanna) explained that Item 4.9 was an application for advertising consent on behalf of the Council for 4 No. Sponsorship Signage.”

Minutes

Conditions

The signs must be erected in the approved position and advertisements must be kept clean and tidy.

“The signage hereby approved shall be erected in the position shown on approved plan drawing 03”

“Any advertisements displayed shall be maintained in a clean and tidy condition.”

Officer report