JCDecaux Advertisement Hoardings 000404 And 000403 Aeroplas (UK) Limited Great Western Way Tipton Data via plota.co.uk

DC/26/7006A - Application to Display Adverts Awaiting decision

Proposal

Proposed new full-motion digital display screen. Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
4 Aug 2026
Decision
Expected by 16 Oct 2026

Under consideration

No decision has been issued yet. Plota predicted a decision around 9 Oct 2026; it is now day 66.

The consultation period closed on 16 Sept 2026.

Site constraints 6

Air quality management area: Sandwell AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Also on the record
Radon affected area, class 2; Nature improvement area: Birmingham and the Black Country; Local nature reserve 414 m away: Sheepwash; Coalfield, development low risk area; Inside the Tipton built-up area.
Not affected
Outside flood zones 2 and 3 · Not green belt · No listed building at the site

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England, the Mining Remediation Authority, the British Geological Survey and UK Health Security Agency (radon, contains BGS materials © UKRI) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Council
Sandwell
Application type
Application to Display Adverts
Received
4 Aug 2026
Validated
4 Aug 2026
Ward
Great Bridge
Case officer
Show
Target decision
16 Oct 2026
Decision level
Delegated Decision
Agent
Carter Jonas

Decision outlook

Day 66, past the statutory target. 96% of signs and adverts in Sandwell are decided within thirteen weeks, which runs to 3 Nov 2026; extensions of time are common, and the council need not decide on the day. Last seen undecided on 7 Oct 2026.

Day 6610 days past the 56-day target
85%decided within 8 weeks
96%approved
27decided in the last year

Plota live figures for signs and adverts decided by Sandwell in the last twelve months, from validation. Sandwell decision record →

Public comments

No public comments yet.

Last counted 7 Oct 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-14995554
Planning Portal ref
PP-14995554
Comments by
16 Sept 2026
Statutory expiry
29 Sept 2026
Env. assessment
No
Sandwell
Planning Authority Score
5/10
Average
#149 of 296 councils
Relevant to this application:
Other decisions

Sandwell ranks #131 out of 296 councils for householder decision speed. Householder applications are slightly less likely to be approved here (88%) than the national average (90%).

These figures are council-wide context, not a prediction for this application. View full council performance
Sandwell decision statistics
Based on MHCLG data, the year to March 2026
86%
Overall approval rate
Below avg (87%) #198 of 296
88%
Householder approved
Below avg (90%) #223 of 296
69%
Decided in 8 weeks
Above avg (63%) #131 of 296
34%
Extended time limit
Below avg (41%) #92 of 296
80%
Minor dwellings approved
44 decided (1-9 homes)
100%
Major dwellings approved
15 decided (10+ homes)
78%
Change of use approved
46 decided
909
Total decisions
124 refused in the year to March 2026