Art Deco 39 - 40 Thames Street Windsor Maidenhead SL4 1PR Data via plota.co.uk

26/02505/ADV - Advertisement Awaiting decision
Signs & adverts

Proposal

Consent for 2 no. non illuminated hand painted fascia signs. Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
13 Oct 2026
✓
Validated
16 Oct 2026
Decision
Expected by 10 Dec 2026

Under consideration

No decision has been issued yet. Plota predicts a decision around 9 Dec 2026, from Windsor and Maidenhead's recent signs and adverts.

Comments are open until 15 Nov 2026

Comment on this application ↗

Documents 5

Statements & assessments 1

PDF Design and access statement Design and Access Statement · 13 Oct 2026 View ↗

Application forms 1

PDF Application form redacted Application Forms · 13 Oct 2026 View ↗

Consultation & comments 1

PDF Neighbour notification list Neighbour Notification List · 19 Oct 2026 View ↗

Other documents 2

PDF History log Property History · 16 Oct 2026 View ↗ PDF Site photos Photographs · 13 Oct 2026 View ↗

All documents on the council site ↗

Site constraints 7

Grade II listed: 40a and 41, Thames Street
List entry 1205771 · 11 m away · 24 more listed buildings within 150 m (2 Grade II*, 21 Grade II)
Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Show the other 24 with distances
Historic England ↗
Scheduled monument 51 m away: Windsor Castle
Its setting is a consideration for work nearby.
Nationally important archaeology protected by the Secretary of State. Work that affects the monument or its setting is rarely permitted.
Historic England ↗
Registered park or garden 19 m away: The Royal Estate, Windsor: Windsor Castle and Home Park
Its setting is a consideration for work nearby.
Registered parks and gardens, battlefields, world heritage sites and protected wrecks are designated heritage assets: harm needs clear and convincing justification.
Historic England ↗
Habitat network: Network Enhancement Zone 2
Where habitat is joined up enough to work as a network. Context, not a constraint on its own.
Also on the record
Radon affected area, class 2; National infrastructure project 1807 m away: M4 Junctions 3 to 12 Smart Motorway; Inside the Windsor built-up area.
Not affected
Outside flood zones 2 and 3 · Not green belt

Checked on 20 October 2026. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, the British Geological Survey and UK Health Security Agency (radon, contains BGS materials © UKRI) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Building

Floor area145 m² (1,561 sq ft)
Energy ratingB (asset rating 36)
UseRetail/Financial and Professional Services
HeatingAir Conditioning

From the energy performance certificate lodged in December 2025, the latest held for this property. The building may have changed since. View the certificate

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Other new applications on this street

17 Sept 2026Pending

Giggling Squid 30 Thames Street Windsor SL4 1PR

Consent to replace the awning and repaint the building, shopfront and signage.

26/02251/LBC
2 Sept 2026Pending

Lebanese Village Windsor 41 Thames Street Windsor SL4 1PR

Consent to display 1no. externally illuminated fascia sign and 1no. externally i...

26/01347/ADV
22 Oct 2026Pending

The Regus Group Gainsborough House 59 - 60 Thames Street Windsor SL4 1TX

Certificate of lawfulness to determine whether the proposed use of a ground floo...

26/02547/CPU
3 Aug 2026Refused

Dr Chocs Windsor Chocolate Factory 23 Thames Street Windsor SL4 1PL

Consent to retain replacement shopfront, external lighting and signage.

26/01541/LBC

Nearby new applications

22 Oct 2026Pending

Flaxman 50 Peascod Street Windsor SL4 1DE

Installation of a roller shutter (Retrospective)

26/02399/FULL
22 Oct 2026Pending

The Regus Group Gainsborough House 59 - 60 Thames Street Windsor SL4 1TX

Certificate of lawfulness to determine whether the proposed use of a ground floo...

26/02547/CPU
20 Oct 2026Pending

Boots 17 - 18 Peascod Street Windsor SL4 1DU

Details required by condition 17 (lighting scheme) of planning permission 20/035...

26/02557/CONDIT
20 Oct 2026Pending

Boots 17 - 18 Peascod Street Windsor SL4 1DU

Details required by condition 19 (odour control) of planning permission 20/03514...

26/02558/CONDIT
15 Oct 2026Pending

Jayflex Construction The Royal Waiting Room Datchet Road Windsor SL4 1QG

3 x Sycamore (Acer pseudoplatanus) - Crown lift lower limbs to pruning points to...

26/02522/TCA
14 Oct 2026Pending

64 Peascod Street Windsor SL4 1DE

Consent to display 1 no. non-illuminated fascia sign.

26/02416/ADV

Important details

Council
Windsor and Maidenhead
Application type
Advertisement
Postcode
SL4 1PR
Received
13 Oct 2026
Validated
16 Oct 2026
Ward
Eton And Castle
Parish
Windsor Unparished
Case officer
Show
Target decision
10 Dec 2026
Applicant
Show
Agent
Show

Decision outlook

Day 12 of the 56-day target. Windsor and Maidenhead usually decides signs and adverts by day 54.

Day 1244 days to the 56-day target
76%decided within 8 weeks
70%approved
68decided in the last year

Plota live figures for signs and adverts decided by Windsor and Maidenhead in the last twelve months, from validation. Windsor and Maidenhead decision record →

Consultation & key dates

Alt. reference
PP-15292081
Planning Portal ref
PP-15292081
Comments by
15 Nov 2026
Statutory expiry
10 Dec 2026
Env. assessment
No

Historical activity at this location

25 nearby applications on record - archival context, not part of the live application.

Within ~100m

Nearby activity

2025 Approved
Hot Rocks 49 Thames Street Windsor SL4 1PU
Consent to display 1no. non illuminated fascia sign.
25/02929/ADV
2025 Approved
Hot Rocks 49 Thames Street Windsor SL4 1PU
Consent for internal and external alterations associated to the proposed use, painting of…
25/02928/LBC
2025 Approved
Hot Rocks 49 Thames Street Windsor SL4 1PU
Change of use from Sui Generis (Jewellery Shop) to E(a) (Wine Shop) and alterations to ex…
25/02927/FULL
2025 Withdrawn
George V Place Thames Avenue Windsor
Change of use of the first, second and third floors offices to a 20 bedroom hotel with so…
25/02756/FULL
2025 Approved
Sir Christopher Wren Hotel And Spa Thames Street Windsor SL4 1PX
Consent for a replacement single storey extension following demolition of existing elemen…
25/01317/LBC
2025 Approved
Sir Christopher Wren Hotel And Spa Thames Street Windsor SL4 1PX
Replacement single storey extension following demolition of existing element, constructio…
25/01316/FULL
2025 Approved
Zizzi 24 - 27 Thames Street Windsor SL4 1PL
Consent for the redecoration of the existing shop front and new signage.
25/02246/LBC
2025 Approved
Zizzi 24 - 27 Thames Street Windsor SL4 1PL
Consent to display 2no. externally illuminated fascia signs, 1no. externally illuminated…
25/02231/ADV
2025 Refused
Lebanese Village Windsor 41 Thames Street Windsor SL4 1PR
Repainting of the shopfront and 3no. lanterns. (Retrospective)
25/02402/FULL
2025 Refused
Lebanese Village Windsor 41 Thames Street Windsor SL4 1PR
Consent to retain the repainting of the shopfront, 3no. lanterns and signage. (Retrospect…
25/02403/LBC
2025 Approved
Sir Christopher Wren Hotel And Spa Thames Street Windsor SL4 1PX
Consent for internal alterations to Hotel Business Centre to demolish two partition walls…
25/01260/LBC
2024 Withdrawn
Sir Christopher Wren Hotel And Spa Thames Street Windsor SL4 1PX
Replacement single storey extension following demolition of existing element, constructio…
24/03003/FULL
2024 Withdrawn
Sir Christopher Wren Hotel And Spa Thames Street Windsor SL4 1PX
Consent for replacement single storey extension following demolition of existing element…
24/03004/LBC
2022 Approved
Sir Christopher Wren Hotel And Spa Thames Street Windsor SL4 1PX
Consent for replacement single storey extension following demolition of existing element…
22/02397/LBC
2022 Approved
Sir Christopher Wren Hotel And Spa Thames Street Windsor SL4 1PX
Replacement single storey extension following demolition of existing element, infiling of…
22/02396/FULL
2023 Approved
The Old Bank House St Georges School Windsor Castle Thames Street Windsor
Replacement of x2 existing boilers located in basement with x1 new boiler located in new…
23/01317/FULL
2023 Approved
The Old Bank House St Georges School Windsor Castle Thames Street Windsor
Consent for the replacement of x2 existing boilers located in basement with x1 new boiler…
23/01318/LBC
2024 Refused
Castle Kebab And Grill 48 Thames Street Windsor SL4 1PU
Install extractor system with ductwork
24/00155/FULL
2023 Approved
Sir Christopher Wren Hotel And Spa Thames Street Windsor SL4 1PX
Consent for internal alterations to Hotel Business Centre to demolish one partition wall…
23/02961/LBC
2023 Approved
Sir Christopher Wren Hotel And Spa Thames Street Windsor SL4 1PX
Consent to erect metal railings to terrace to riverside frontage of hotel terrace.
23/02725/LBC
2016 Approved
36 - 37 Thames Street Windsor SL4 1PR
Change of use of first and second floors from B1/D1 to C3 to provide 4 x 1 bed apartments
16/01683/FULL
2016 Approved
23 Thames Street Windsor SL4 1PL
Consent to display 1 x non-illuminated fascia sign and 1 x non-illuminated hanging sign.
16/01299/ADV
2016 Withdrawn
Carlton Institute First And Second Floor Offices 36 - 37 Thames Street Windsor SL4 1PR
Change of use of offices to 4 flats
16/01017/CLASSO
2016 Approved
The Italian Steak House 38 Thames Street Windsor SL4 1PR
Consent to display 1 x externally illuminated fascia sign and 1 x externally illuminated…
16/00052/ADV
2016 Withdrawn
Master Gifts 22 Thames Street Windsor SL4 1PL
Change of use from A1 retail to A3 restaurant and A5 hot food takeaway
16/00180/FULL
Windsor and Maidenhead
Planning Authority Score
5.3/10
Average
#135 of 296 councils
Relevant to this application:
Other decisions

Windsor and Maidenhead is faster than most councils at deciding householder applications, ranking #82 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Windsor and Maidenhead is also one of the strictest councils - it refuses more householder applications than almost any other, with only 74% approved vs 90% nationally.

One of the strictest councils
only 74% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Windsor and Maidenhead decision statistics
Based on MHCLG data, the year to March 2026
72%
Overall approval rate
Below avg (87%) #293 of 296
74%
Householder approved
Below avg (90%) #294 of 296
75%
Decided in 8 weeks
Above avg (63%) #82 of 296
28%
Extended time limit
Below avg (41%) #47 of 296
44%
Minor dwellings approved
156 decided (1-9 homes)
96%
Major dwellings approved
27 decided (10+ homes)
64%
Change of use approved
25 decided
1,530
Total decisions
434 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings

Energy performance: Energy performance certificates from the Energy Performance of Buildings Register, Ministry of Housing, Communities and Local Government. Contains public sector information licensed under the Open Government Licence v3.0. © Crown copyright 2026.