1 Fairground Way Northampton NN3 9HU Data via plota.co.uk

2026/3321/ADV - Advertisement Consent 4 - Consultations Despatched (1-10)

Proposal

1no. 4m externally illuminated totem sign Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
27 Jul 2026
Decision
Expected by 28 Oct 2026

Under consideration

No decision has been issued yet. Plota predicted a decision soon after comments close on 22 Oct 2026; it is now day 94.

The consultation period closed on 22 Oct 2026.

Site constraints 5

Habitat network: Network Enhancement Zone 1
Where habitat is joined up enough to work as a network. Context, not a constraint on its own.
Also on the record
Radon affected area, class 4; Nature improvement area: Nene Valley; Inside the Northampton built-up area; Natural England's Provisional ALC map (1:250,000, 1970s) had this area as grade 2, but it predates the buildings here and the current map does not class it as farmland.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 14 October 2026. Historic England, the Environment Agency, Natural England, the British Geological Survey and UK Health Security Agency (radon, contains BGS materials © UKRI) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Application type
Advertisement Consent
Postcode
NN3 9HU
Received
27 Jul 2026
Validated
27 Jul 2026
Ward
Billing Ward
Parish
Northampton Town Council
Target decision
28 Oct 2026
Decision level
Delegated
Applicant
Show
Agent
Tara Signs
Freehold owner
Show

Decision outlook

Day 94, past the statutory target. 68% of signs and adverts in West Northamptonshire are decided within thirteen weeks; extensions of time are common, and the council need not decide on the day. Last seen undecided on 28 Oct 2026.

Day 9438 days past the 56-day target
25%decided within 8 weeks
94%approved
81decided in the last year

Plota live figures for signs and adverts decided by West Northamptonshire in the last twelve months, from validation. West Northamptonshire decision record →

Consultation & key dates

Comments by
22 Oct 2026
West Northamptonshire
Planning Authority Score
1.7/10
Poor
#280 of 296 councils
Relevant to this application:
Other decisions

West Northamptonshire is one of the slowest councils in England for householder decisions, ranking #295 out of 296. The council extends the time limit on 79% of applications - one of the highest rates in England. Expect your application to take longer than the standard deadline. Householder applications are slightly more likely to be approved here (93%) than the national average (90%).

Among the slowest councils in England
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
West Northamptonshire decision statistics
Based on MHCLG data, the year to March 2026
90%
Overall approval rate
Above avg (87%) #123 of 296
93%
Householder approved
Above avg (90%) #144 of 296
18%
Decided in 8 weeks
Below avg (63%) #295 of 296
79%
Extended time limit
Above avg (41%) #295 of 296
81%
Minor dwellings approved
170 decided (1-9 homes)
83%
Major dwellings approved
24 decided (10+ homes)
86%
Change of use approved
207 decided
1,832
Total decisions
179 refused in the year to March 2026

Freehold owner and leaseholders: Information produced by HM Land Registry. © Crown copyright 2026. Source: HM Land Registry, UK and overseas companies that own property in England and Wales, September 2026 release.