Adventure Island Marine Parade Southend-on-sea Essex Data via plota.co.uk

26/00843/ADV - Advertisement Application Refused

Proposal

Install 2no internally illuminated LED fascia boards to front and side above entrance canopy Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
24 Jun 2026
✓
Validated
28 Jul 2026
✗
Refused
20 Oct 2026
Appeal
Not lodged

Refused on 20 Oct 2026 · Delegated Decision · Last checked 21 Oct 2026

Site constraints 9

Flood zone 3, rivers and sea
High chance: a 1 in 100 or greater annual chance from rivers, or 1 in 200 from the sea. Any development here needs a flood risk assessment. Defences are not counted.
The Environment Agency flood map for planning. Homes in zone 3 must also pass the sequential test. Surface water flooding is a separate map.
Flood map ↗
Tilbury to Southend across the site
Matters where it crosses or adjoins the site; the route and its margin are protected.
Ramsar wetland 57 m away: Outer Thames Estuary
Work nearby can need a habitats assessment.
Harm to a protected site is only accepted where there is no alternative and an overriding public interest.
SSSI 63 m away: Benfleet and Southend Marshes SSSI
Natural England may need consulting, depending on what is proposed.
Sites of special scientific interest are the best wildlife and geological sites in the country. Development likely to harm one is rarely permitted.
Habitat network: Network Enhancement Zone 2
Where habitat is joined up enough to work as a network. Context, not a constraint on its own.
Also on the record
2 listed buildings within 150 m; Conservation area 77 m away: Clifftown Conservation Area; Registered park or garden 245 m away: Shrubbery Garden; Inside the Southend-on-Sea built-up area.
Not affected
Not green belt · No scheduled monument at the site

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Council
Southend
Application type
Advertisement Application
Postcode
SS1 2HR
Received
24 Jun 2026
Validated
28 Jul 2026
Ward
Milton
Case officer
Show
Target decision
20 Oct 2026
Decision
Refuse Advertisement Consent
Decision date
20 Oct 2026
Decision level
Delegated Decision
Applicant
Show
Agent
SKArchitects

How this decision compares

Decided in 84 days from validation, 28 days slower than Southend's median of 56 for signs and adverts. Refused, as 5% of signs and adverts here are.

59%decided within 8 weeks
95%approved
8%go to committee

Plota live figures for signs and adverts decided by Southend in the last twelve months, from validation. Southend decision record →

Public comments

No public comments yet.

18 neighbours consulted · Last counted 21 Oct 2026

Read the comments on the council site ↗

Consultation & key dates

Statutory expiry
22 Sept 2026
Env. assessment
No
Southend
Planning Authority Score
3.8/10
Below average
#209 of 296 councils
Relevant to this application:
Other decisions

Southend ranks #155 out of 296 councils for householder decision speed. Householder applications are slightly less likely to be approved here (88%) than the national average (90%).

These figures are council-wide context, not a prediction for this application. View full council performance
Southend decision statistics
Based on MHCLG data, the year to March 2026
80%
Overall approval rate
Below avg (87%) #261 of 296
88%
Householder approved
Below avg (90%) #224 of 296
64%
Decided in 8 weeks
Above avg (63%) #155 of 296
43%
Extended time limit
Above avg (41%) #173 of 296
62%
Minor dwellings approved
109 decided (1-9 homes)
78%
Major dwellings approved
9 decided (10+ homes)
56%
Change of use approved
82 decided
904
Total decisions
177 refused in the year to March 2026