247-249 Kilburn High Road, London, NW6 7JN Data via plota.co.uk

26/1719 - Advertisement consent Refused
Signs & adverts

Proposal

Advertisement consent for installation of 1x externally illuminated fascia sign, 1x internally illuminated projecting sign and 1x non illuminated canopy to front of food supermarket Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
6 Jul 2026
✓
Validated
23 Jul 2026
✗
Refused
17 Sept 2026
Appeal
Not lodged

Refused on 17 Sept 2026 · Delegated Team Manager · Last checked 17 Sept 2026

Documents 8

Decision & officer reports 2

PDF Final delegated report Report · 17 Sept 2026 View ↗ PDF Final decision notice Decision (Public) · 17 Sept 2026 View ↗

Statements & assessments 1

PDF Design & access statement Design Access · 17 Jul 2026 View ↗

Plans & drawings 4

PDF Location plan Submitted Drawings Plans · 17 Jul 2026 View ↗ PDF Existing shopfront layout drawings Submitted Drawings Plans · 17 Jul 2026 View ↗ PDF Proposed shopfront layout drawings Submitted Drawings Plans · 17 Jul 2026 View ↗ PDF Proposed shopfront environment drawings Submitted Drawings Plans · 17 Jul 2026 View ↗

Application forms 1

PDF Application form Application Form (Public) · 17 Jul 2026 View ↗

All documents on the council site ↗

Site constraints 8

2 Article 4 directions
Article 4 for HMOs · Article 4 for Town Centres - Kilburn. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Archaeological priority area
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Brent AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: Kilburn
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
Conservation area 15 m away: North Kilburn
The edge of the area; work outside it can still affect its setting.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
3 listed buildings within 150 m
Nearest: The National Club, Grade II, 48 m away · 2 Grade II*, 1 Grade II
The site itself is not listed. Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Show all 3 with distances
Historic England ↗
Also on the record
Inside the Brent built-up area; Public transport access: PTAL 5 (very good), TfL 2023, for the 100 m square.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Building

Floor area61 m² (657 sq ft)
Energy ratingD (58 out of 100)
PropertyMid-terrace flat, 3 habitable rooms
Built1930 to 1949
HeatingBoiler and radiators, mains gas
WallsSolid brick, as built, no insulation (assumed)

From the energy performance certificate lodged in November 2019, the latest held for this property. The building may have changed since. View the certificate

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Important details

Council
Brent
Application type
Advertisement consent
Postcode
NW6 7JN
Received
6 Jul 2026
Validated
23 Jul 2026
Ward
Kilburn
Case officer
Show
Target decision
17 Sept 2026
Decision
Permission Refused
Decision date
17 Sept 2026
Decision level
Delegated Team Manager
Applicant
Show
Agent
London Graphics Ltd

How this decision compares

Decided in 56 days from validation, about the council's usual 56 days. Refused, as 31% of signs and adverts here are.

79%decided within 8 weeks
69%approved
52decided in the last year

Plota live figures for signs and adverts decided by Brent in the last twelve months, from validation. Brent decision record →

Public comments

No public comments yet.

Last counted 17 Sept 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-14586511
Planning Portal ref
PP-14586511
Comments by
8 Sept 2026
Env. assessment
No

Historical activity at this location

32 previous applications on record - archival context, not part of the live application.

This property

Previous applications at this address

2025 Refused
Replacement of shop front and installation of moveable vegetable display baskets onto fro…
25/3326
2025 Refused
Installation of externally illuminated fascia sign, internally illuminated projecting sig…
25/3327
2025 Approved
Refurbishment to shopfront
25/1489
2025 Approved
Installation of externally illuminated fascia sign, internally illuminated digital projec…
25/1490
2019 Approved
Details pursuant to condition 5 (noise impact assessment) of Full Planning Permission ref…
19/2867
2019 Approved
Retrospective application for unauthorised installation of 4 air conditioning units on ro…
19/0932
2018 Approved
New shopfronts and painted fascia signs, to be illuminated with LED lights.
18/2785
Within ~100m

Nearby activity

2023 Approved
238 - 240 Kilburn High Road London NW6 2BS
Demolition of 238 Kilburn High Road and erection of a 5 storey building with Class E unit…
2023/4301/P
2025 Approved
29A-C Burton Road, London, NW6 7LL
T1: Bay: Fell & apply Eco-Plug. T2: Magnolia: Reduce height by no more than 1.5 metres &…
25/2662
2025 Approved
229A Kilburn High Road, London, NW6 7JG
Proposed subdivision of second and third floor flat into 2 x self-contained flats.
25/1431
2025 Withdrawn
211-213 Kilburn High Road, London, NW6 7JG
Proposed installation of ATM to restaurant front window.
25/1735
2025 Withdrawn
211-213 Kilburn High Road, London, NW6 7JG
Installation of internally illuminated static ATM fascia to front of restaurant
25/1736
2024 Refused
2B Burton Road, London, NW6 7LN
Replacement of existing timber sash and casement windows and timber doors with double gla…
24/3438
2025 Refused
229A Kilburn High Road, London, NW6 7JG
Proposed conversion of existing second and third-floor mezzanine flat into 2x separate se…
25/0172
2024 Approved
241 Kilburn High Road, London, NW6 7JN
Alteration to shopfront to include replacement of existing windows with new three part bi…
24/3276
2024 Approved
241 Kilburn High Road, London, NW6 7JN
Installation of internally illuminated fascia sign, internally illuminated projecting sig…
24/3277
2023 Approved
244 Kilburn High Road London Camden NW6 2BS
Erection of single storey extension at 4th floor level of existing building with associat…
2023/3323/P
2023 Approved
232 Kilburn High Road London NW6 4JP
Conversion of existing shop into two separate shops with installtion of new shop front on…
2023/5404/P
2024 Approved
243 Kilburn High Road, London, NW6 7JN
Refurbishment of shop front, addition of retractable awning and external roller shutters…
24/1732
2024 Approved
243 Kilburn High Road, London, NW6 7JN
Externally illuminated static fascia sign and externally illuminated static projecting si…
24/1733
2022 Approved
258 Kilburn High Road London NW6 2BY
Change of use from commercial office (Use Class E) to create a 1 bedroom flat (Use Class…
2022/5389/P
2022 Refused
232 Kilburn High Road London NW6 4JP
Erection of a new third floor extension on the Messina Avenue frontage to create 1 x 1 be…
2022/0644/P
2022 Refused
233-235 Kilburn High Road, London, NW6 7JN
Rear extensions and internal alterations to second, third and fourth floor flats
22/3821
2021 Refused
231 Kilburn High Road, London, NW6 7JN
Installation of eight fascia signs and two awning canopies to the front elevation of the…
21/2862
2022 Approved
29A Burton Road, London, NW6 7LL
Proposed single storey rear to side infill extension and insertion of door to the existin…
22/2992
2019 Withdrawn
244 Kilburn High Road London NW6 2BS
Erection of single storey extension to the roof of the existing building and extension to…
2019/4292/P
2022 Refused
207A Kilburn High Road, London, NW6 7JG
Proposed change of use from Hairdressers (Use Class: E) and Mini Cab office (Use Class: S…
22/1077
2016 Refused
209A Kilburn High Road, London, NW6 7JG
Second floor rear extension and loft conversion to convert upper floors into 3 self conta…
16/5519
2016 Withdrawn
17A-C Inc, Burton Road, London, NW6 7LL
Replacement of existing single glazed windows with new UPVc double-glazed windows, replac…
16/4162
2016 Withdrawn
14A-C Inc & 16A-C Inc Burton Road, London, NW6 7LW
Replacement of existing single glazed windows with new UPVc double-glazed windows, replac…
16/4161
2016 Approved
9 Burton Road, London, NW6 7LL
Conversion of the existing property into 5 self-contained flats (2 x studio, 2 x 1bed and…
16/4981
2016 Approved
24A Burton Road, London, NW6 7LW
Erection of single storey side infill extension and alteration to doors and windows to si…
16/2100
Brent
Planning Authority Score
5.7/10
Average
#113 of 296 councils
Relevant to this application:
Other decisions

Brent is faster than most councils at deciding householder applications, ranking #91 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Householder applications are slightly less likely to be approved here (85%) than the national average (90%).

Faster than most councils
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
Brent decision statistics
Based on MHCLG data, the year to March 2026
78%
Overall approval rate
Below avg (87%) #269 of 296
85%
Householder approved
Below avg (90%) #247 of 296
73%
Decided in 8 weeks
Above avg (63%) #91 of 296
28%
Extended time limit
Below avg (41%) #42 of 296
53%
Minor dwellings approved
73 decided (1-9 homes)
85%
Major dwellings approved
13 decided (10+ homes)
54%
Change of use approved
193 decided
1,963
Total decisions
431 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings

Energy performance: Energy performance certificates from the Energy Performance of Buildings Register, Ministry of Housing, Communities and Local Government. Contains public sector information licensed under the Open Government Licence v3.0. © Crown copyright 2026.