Public House, 23 Smith Street, London, SW3 4EE Data via plota.co.uk

Consultation CA/26/05378
Signs & advertsCommercial premises
Council
Kensington and Chelsea 5.1/10
Date received
6 Oct 2026
Date validated
6 Oct 2026
Postcode
SW3 4EE
Freehold owner
Show

Description

Installation of externally illuminated signwriting to 2no. fascias and 1no. externally non-illuminated wall swing sign. Data via plota.co.uk

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Last checked

Decision outlook

Plota predicts a decision between 1 Dec 2026 and 24 Dec 2026, from Kensington and Chelsea's recent signs and adverts.

Day 3 of the 56-day target. Kensington and Chelsea usually decides signs and adverts by day 67.

Day 364 days to the predicted decision (day 67)
43%decided within 8 weeks
93%approved
265decided in the last year

Plota live figures for signs and adverts decided by Kensington and Chelsea in the last twelve months, from validation. Kensington and Chelsea decision record →

Site constraints 11

Royal Hospital conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
Article 4 direction
Article 4 - No 100. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Tree preservation order
Consent is needed before work on protected trees.
Not every council has published its orders as open data, so no order shown is not proof there is none.
Air quality management area: Kensington and Chelsea AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
National infrastructure project about 249 m away: Thames Tideway Tunnel
The site is about 249 m from the project boundary. Waste water treatment, decided. The project page says whether consent was granted. Also within 2 km: London Strategic Heat Main Project (at pre-application, about 475 m).
Nationally significant infrastructure projects (power stations, electricity lines, pipelines, major roads and railways, harbours, airports and reservoirs) are consented by a Secretary of State under the Planning Act 2008, after an examination by the Planning Inspectorate, rather than by the council. The boundary is the one the Inspectorate consults on and can change as the scheme does. Projects are shown within 2 km of the site.
Planning Inspectorate project page ↗
21 listed buildings within 150 m of the postcode pin
Nearest: 22, Smith Street Sw3, Grade II, about 8 m from the postcode pin · 1 Grade I, 20 Grade II
The site itself is not listed. Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Show all 21 with distances
Historic England ↗
Registered park or garden about 77 m away: ROYAL HOSPITAL, CHELSEA and RANELAGH GARDENS
Its setting is a consideration for work nearby.
Registered parks and gardens, battlefields, world heritage sites and protected wrecks are designated heritage assets: harm needs clear and convincing justification.
Historic England ↗
Also on the record
Inside the Kensington and Chelsea built-up area; Public transport access: PTAL 5 (very good), TfL 2023, for the 100 m square; Designated open space about 46 m away; Town centre about 96 m away: King's Road (east).
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 8 October 2026. The pin for this application is the centre of its postcode rather than the building, so distances to nearby designations are measured from the postcode and can be out by the width of the postcode area. Historic England, the Environment Agency, Natural England, the Planning Inspectorate, Transport for London (public transport access levels, Powered by TfL Open Data, OGL v3.0, contains OS data © Crown copyright and database right 2025) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Sales history 3

Last sold for £3,261,332 in October 2017. Other property, freehold.

6 October 2017£3,261,332Recorded as a transfer outside a standard sale
30 May 2017£380,126Leasehold. Recorded as a transfer outside a standard sale
19 October 2016£1,473,364Recorded as a transfer outside a standard sale

Sale prices from HM Land Registry's price paid record, matched to this application by its address.

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Historical activity at this location

27 previous applications on record - archival context, not part of the live application.

This property

Previous applications at this address

2023 Approved
Replacement of yard gates
PP/23/00791
2023 Withdrawn
Replacement of existing lane gates (Certificate of Proposed Development/Use) ***WITHDRAWN…
CL/23/00160
Within ~100m

Nearby activity

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2024 Approved
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2025 Approved
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Relocation of services from Garden Room to small section of flat roof on rear elevation…
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2025 Withdrawn
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Minor Material Amendment concerning the existing chimney at 7 Woodfall Street, which encr…
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2025 Approved
9 Smith Street, London, SW3 4EE
Prune 1 x Pittosporum and 1 x Apple (rear)
ARB/25/01304
2024 Approved
Flat B, Easton Court, 17-18 Smith Street, London, SW3 4EH
Replacement of windows, door, removal of window grilles and all associated works at lower…
PP/24/08440
2024 Approved
40 Smith Street, London, SW3 4EP
Prune 1 x False Acacia and 1 x Magnolia (rear)
ARB/24/08088
2024 Approved
Flat 3, 28-30 Woodfall Street, London, SW3 4DJ
Variation of Conditions 2 (compliance with approved drawings) and 6 (external windows in…
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4 Wellington Square, LONDON, SW3 4NJ
Alteration to rear garden. Demolition of timber decking, under croft, stairs and support…
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4 Wellington Square, LONDON, SW3 4NJ
Alteration to rear garden. Demolition of timber decking, under croft, stairs and support…
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Replacement windows and doors, remodelling of rear extension to form garden room with pro…
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2024 Approved
16 St Leonard's Terrace, LONDON, SW3 4QG
Replacement windows and doors, remodelling of rear extension to form garden room with pro…
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2024 Approved
29 St Leonard's Terrace, LONDON, SW3 4QG
Prune 1 x Magnolia (front) and 1 x Ginkgo/Maidenhair (rear)
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2024 Approved
5 Wellington Square, LONDON, SW3 4NJ
Demolition and rebuilding of 5x storey rear outrigger. Demolition and rebuilding of rear…
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27 St Leonard's Terrace, London, SW3 4QG
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2020 Approved
27 St Leonard's Terrace, London, SW3 4QG
Alterations to metal staircase leading to lower ground floor entrance. Landscaping to fro…
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2020 Approved
19 St Leonard's Terrace, London, SW3 4QG
Construction of full width rear extension at basement level. Removal of metalwork stair a…
LB/20/00855
2020 Approved
19 St Leonard's Terrace, London, SW3 4QG
Construction of full width rear extension at basement level. Removal of metalwork stair a…
PP/20/00854
2020 Approved
39 Smith Street, London, SW3 4EP
Prune X 1 Magnolia and X 1 Cherry
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Kensington and Chelsea
Planning Authority Score
5.1/10
Average
#144 of 296 councils
Relevant to this application:
Householder decisions

Kensington and Chelsea ranks #174 out of 296 councils for householder decision speed. Householder applications are slightly more likely to be approved here (94%) than the national average (90%).

These figures are council-wide context, not a prediction for this application. View full council performance
Kensington and Chelsea decision statistics
Based on MHCLG data, the nine months to December 2025
93%
Overall approval rate
Above avg (87%) #58 of 296
94%
Householder approved
Above avg (90%) #110 of 296
61%
Decided in 8 weeks
Below avg (63%) #174 of 296
40%
Extended time limit
Below avg (41%) #152 of 296
94%
Minor dwellings approved
455 decided (1-9 homes)
87%
Change of use approved
53 decided
1,839
Total decisions
135 refused in the nine months to December 2025
Source: MHCLG planning statistics · See full council rankings

Sale prices: Contains HM Land Registry data © Crown copyright and database right 2026. This data is licensed under the Open Government Licence v3.0.

Freehold owner: Information produced by HM Land Registry. © Crown copyright 2026. Source: HM Land Registry, UK and overseas companies that own property in England and Wales, September 2026 release.