69, London Road, Reading, RG1 5BW Data via plota.co.uk
Proposal
Erection of digital display advertising device (2.4m x 1.23m) Data via plota.co.uk
Application progress
Refused on 7 Apr 2026 · Delegated Decision · Last checked 23 Aug 2026
Documents 4
Decision & officer reports 2
Other documents 2
Site constraints 4
Show all 12 with distances
- 43 mGreenbankGrade II
- 44 mAlbion PlaceGrade II*
- 47 mNos 32 to 40, London RoadGrade II
- 50 mRailings to Road From Albion Place to Opposite Redlands RoadGrade II
- 65 mNo 44 (the Acacias) and Railings to Street the AcaciasGrade II
- 73 mSt David's HallGrade II*
- 90 mGarden Wall to North and East of the Acacias Wall to Garden of the AcaciasGrade II
- 94 mGreat Hall of the University of ReadingGrade II
- 98 m16-22, London RoadGrade II
- 114 mUniversity of Reading War MemorialGrade II
- 142 m71 and 73, London RoadGrade II
- 145 mWalls Enclosing Garden to West of No 44 (Watlington House)Grade II
Checked on 6 October 2026. The pin for this application is the centre of its postcode rather than the building, so distances to nearby designations are measured from the postcode and can be out by the width of the postcode area. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.
Every application in Reading - and every UK council - as a live feed, an API, or a bulk CSV export.
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Important details
- Council
- Reading
- Application type
- Consent to display an advertisement
- Postcode
- RG1 5BW
- Received
- 3 Feb 2026
- Validated
- 3 Feb 2026
- Ward
- Redlands Ward
- Target decision
- 7 Apr 2026
- Decision
- Refuse
- Decision date
- 7 Apr 2026
- Decision level
- Delegated Decision
- Appeal
- Dismissed · 17 Jul 2026 · Written Representations · Inspectorate case 6009767 ↗
- Agent
- Show
- Freehold owner
- Show
How this decision compares
Decided in 63 days from validation, 7 days slower than Reading's median of 56 for signs and adverts. Refused, as 39% of signs and adverts here are.
Plota live figures for signs and adverts decided by Reading in the last twelve months, from validation. Reading decision record →
Public comments
Last counted 23 Aug 2026
Consultation & key dates
- Comments by
- 2 Mar 2026
Historical activity at this location
33 previous applications on record - archival context, not part of the live application.
Previous applications at this address
Nearby activity
Reading is one of the slowest councils in England for householder decisions, ranking #274 out of 296. 52% of applications have the time limit extended, above the 41% national average. Householder applications are slightly more likely to be approved here (92%) than the national average (90%).
Freehold owner: Information produced by HM Land Registry. © Crown copyright 2026. Source: HM Land Registry, UK and overseas companies that own property in England and Wales, September 2026 release.
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69, London Road, Reading, RG1 5BW
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