Wiltshire Council, County Hall, Bythesea Road, Trowbridge, BA14 8JN Data via plota.co.uk

PL/2026/02958 - Consent to display an advertisement Approved

Proposal

Display of a Progressive Pride flag for no more than 5 days in a calendar year, for the next 5 years Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
7 May 2026
✓
Committee
15 Jul 2026
✓
Approved
16 Jul 2026

Approved on 16 Jul 2026 · Last checked 21 Aug 2026

Planning committee

Decided by Wiltshire Western Area Planning Committee on 15 Jul 2026.

Approved

As officers recommended.

  • Officers advised approval because the flag would not harm amenity or public safety.
  • There were 369 objections and 153 supporting representations, with concerns and support focused on the flag’s civic meaning and inclusion.
  • On a motion proposed and seconded by councillors, the committee resolved to grant consent with conditions.
Read how the committee decided The proposal, site history, officers’ assessment, public views, speakers, committee debate and decision. Includes the meeting recording

Source: Plota analysis of Wiltshire's committee minutes of 15 Jul 2026.

Site constraints 2

Also on the record
Radon affected area, class 2; Inside the Trowbridge built-up area.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 6 October 2026. Historic England, the Environment Agency, Natural England, the British Geological Survey and UK Health Security Agency (radon, contains BGS materials © UKRI) and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Building

Floor area22,153 m² (238,453 sq ft)
Energy ratingC (asset rating 69)
UseB1 Offices and Workshop businesses
HeatingAir Conditioning

From the energy performance certificate lodged in April 2020, the latest held for this property, matched to this application by its address. The building may have changed since. View the certificate

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Important details

Council
Wiltshire
Application type
Consent to display an advertisement
Postcode
BA14 8JN
Received
7 May 2026
Validated
7 May 2026
Ward
Trowbridge Central ED
Parish
Trowbridge CP
Case officer
Show
Target decision
16 Jul 2026
Decision
Approve with Conditions
Decision date
16 Jul 2026
Freehold owner
Show

How this decision compares

Decided in 70 days from validation, 15 days slower than Wiltshire's median of 55 for signs and adverts. Approved, as 97% of signs and adverts here are.

64%decided within 8 weeks
97%approved
63decided in the last year

Plota live figures for signs and adverts decided by Wiltshire in the last twelve months, from validation. Wiltshire decision record →

Public comments

420comments received
255 objecting16 neutral149 supporting

61% object · below the UK average of 74%

Last counted 21 Aug 2026

Read the comments on the council site ↗

Consultation & key dates

Comments by
2 Jul 2026
Committee
15 Jul 2026
Wiltshire
Planning Authority Score
3.9/10
Below average
#203 of 296 councils
Relevant to this application:
Other decisions

Wiltshire is slower than most councils at deciding householder applications, ranking #225 out of 296. The council extends the time limit on 55% of applications - one of the highest rates in England. Expect your application to take longer than the standard deadline. Householder applications are slightly more likely to be approved here (96%) than the national average (90%).

Frequently extends decision deadlines
expect longer than the statutory limit
These figures are council-wide context, not a prediction for this application. View full council performance
Wiltshire decision statistics
Based on MHCLG data, the year to March 2026
93%
Overall approval rate
Above avg (87%) #71 of 296
96%
Householder approved
Above avg (90%) #65 of 296
53%
Decided in 8 weeks
Below avg (63%) #225 of 296
55%
Extended time limit
Above avg (41%) #252 of 296
78%
Minor dwellings approved
339 decided (1-9 homes)
90%
Major dwellings approved
48 decided (10+ homes)
92%
Change of use approved
160 decided
3,659
Total decisions
256 refused in the year to March 2026

Energy performance: Energy performance certificates from the Energy Performance of Buildings Register, Ministry of Housing, Communities and Local Government. Contains public sector information licensed under the Open Government Licence v3.0. © Crown copyright 2026.

Freehold owner and leaseholders: Information produced by HM Land Registry. © Crown copyright 2026. Source: HM Land Registry, UK and overseas companies that own property in England and Wales, September 2026 release.