Melton Road corner of Doncaster Road, junction of Data via plota.co.uk

20251953 - Advertisement consent Refused

Proposal

Installation of one internally illuminated digital hoarding to replace an existing hoarding Data via plota.co.uk

View original council record ↗Last checked

Application progress

✓
Received
8 Dec 2025
✓
Validated
17 Dec 2025
✗
Refused
10 Feb 2026
✗
Appeal dismissed
19 May 2026

Refused on 10 Feb 2026 · Delegated · Last checked 8 Sept 2026

Site constraints 3

In flood zones plus climate change
Inside the extent flood zones 2 and 3 could reach with climate change: the Central allowance for the 2080s on rivers, the Upper End allowance for sea level rise to 2125. From rivers. Defences are not counted.
The Environment Agency flood map for planning. Councils use it to decide when a flood risk assessment and the sequential test are needed. It is indicative and does not show whether a particular property will flood.
Flood map ↗
Air quality management area: Leicester AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Also on the record
Inside the Leicester built-up area.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 17 October 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Council
Leicester
Application type
Advertisement consent
Postcode
DN5 7AQ
Received
8 Dec 2025
Validated
17 Dec 2025
Ward
Belgrave
Case officer
Show
Target decision
10 Feb 2026
Decision
Refusal
Decision date
10 Feb 2026
Decision level
Delegated
Appeal
Dismissed · 19 May 2026 · Written Representations · Inspectorate case 6005900 ↗

How this decision compares

Decided in 55 days from validation, about the council's usual 55 days. Refused, as 77% of advertisement consent here are.

100%decided within 8 weeks
23%approved
57decided in the last year

Plota live figures for advertisement consent decided by Leicester in the last twelve months, from validation. Leicester decision record →

Consultation & key dates

Planning Portal ref
OJF6710
Comments by
10 Jan 2026
Leicester
Planning Authority Score
2.2/10
Poor
#267 of 296 councils
Relevant to this application:
Other decisions

Leicester is slower than most councils at deciding householder applications, ranking #232 out of 296. 48% of applications have the time limit extended, above the 41% national average. Householder applications are slightly less likely to be approved here (85%) than the national average (90%).

Slower than most councils
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
Leicester decision statistics
Based on MHCLG data, the year to March 2026
82%
Overall approval rate
Below avg (87%) #249 of 296
85%
Householder approved
Below avg (90%) #250 of 296
51%
Decided in 8 weeks
Below avg (63%) #232 of 296
48%
Extended time limit
Above avg (41%) #215 of 296
68%
Minor dwellings approved
85 decided (1-9 homes)
100%
Major dwellings approved
17 decided (10+ homes)
62%
Change of use approved
85 decided
1,069
Total decisions
195 refused in the year to March 2026