3 Percy Street London W1T 1DE Data via plota.co.uk

2026/2875/A - Advertisement Consent REGISTERED
Signs & adverts

Proposal

Display of 1 x externally illuminated (trough-lit) hand-painted fascia lettering sign (following removal of existing projecting sign). Data via plota.co.uk

Track application Save this application and get an email when its status or decision changes. Alerts nearby Get email alerts for new planning applications near this address.
View original council record ↗Last checked

Application progress

✓
Received
20 Jul 2026
Decision
Expected by 14 Sept 2026

This application is under consideration - no decision has been issued yet. Plota predicts a decision by 27 Sept 2026, from Camden's recent advertisement consent.

Documents

View the documents on the council's website ↗

Site constraints 7

Charlotte Street conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
Article 4 direction
Basements. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Archaeological priority area
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Camden AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: West End
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
Central activities zone
The core of central London in the London Plan.
Offices, culture and the other strategic functions of the centre take priority over new housing here.
Also on the record
Inside the Camden built-up area.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 11 September 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

Work with planning data?

Every application in Camden - and every UK council - as a live feed, an API, or a bulk CSV export.

About Plota's data service

Other new applications on this street

29 Apr 2026Pending

31 Percy Street London Camden W1T 2DD

Erection of replacement ground floor rear extension to provide additional office...

2026/1635/P

Nearby new applications

3 Sept 2026Pending

Radiant House 36 - 38 Mortimer Street London W1W 7RG

Removal of two external steel escape platforms at 3rd and 4th floor levels to re...

26/06020/LBC
8 Sept 2026Pending

Prospect House 100 New Oxford Street London Camden WC1A 1HB

New fascia signage with internal illumination, new projecting signage with exter...

2026/3812/A
8 Sept 2026Pending

Telephone Exchange 60 Cleveland Street London Borough Of Camden London W1T 4JZ

Refurbishment including external alterations to the BT Tower; partial demolition...

26/06125/OBS
15 May 2026Pending

Manette Street London

Display of an internally illuminated fascia sign measuring 1.742m X 0.549m (SITE...

26/03216/ADV
7 Sept 2026Pending

14 St Giles Square London WC2H 8AP

Oxford Street Development Corporation planning ref. PA/2026/0043 for: Non-materi...

2026/3829/P
24 Aug 2026Pending

6 Bourlet Close London W1W 7BN

Replacement of existing lanterns with walk on glass roof lights, new decking to ...

26/05789/FULL

Important details

Council
Camden
Application type
Advertisement Consent
Postcode
W1T 1DE
Received
20 Jul 2026
Validated
20 Jul 2026
Ward
Bloomsbury
Case officer
Show
Decision level
OSDC
Applicant
Show

Decision outlook

Day 56 of the 56-day target. Camden usually decides advertisement consent by day 56.

Day 560 days to the 56-day target
50%decided within 8 weeks
71%approved
15decided in the last year

Plota live figures for advertisement consent decided by Camden in the last twelve months, from validation. Camden decision record →

Historical activity at this location

28 previous applications on record - archival context, not part of the live application.

This property

Previous applications at this address

2016 Approved
Replacement of existing tiles to stall riser and steps with new, replacement of existing…
2016/2630/L
2016 Approved
Alterations to shopfront to retail unit (Class A1).
2016/2569/P
2016 Withdrawn
Display of a non-illumianted projecting sign.
2016/2567/A
Within ~100m

Nearby activity

2025 Approved
11 - 13 Charlotte Street London W1T 1RH
Removal of the railings on the left hand side lightwell, creation of a solid floor surfac…
25/05288/LBC
2025 Approved
11 - 13 Charlotte Street London W1T 1RH
Removal of the railings on the left hand side lightwell, creation of a solid floor surfac…
25/05287/FULL
2025 Refused
Ground Floor County House 33 - 34 Rathbone Place London W1T 1JN
Display of externally illuminated projecting sign measuring 0.6m X 0.8 x 0.1m (SPLIT DECI…
25/03591/ADV
2025
Ground Floor County House 33 - 34 Rathbone Place London W1T 1JN
Display of internally illuminated fascia sign measuring 3.093m X 0.375m
25/03279/ADV
2025
23A Rathbone Street London W1T 1NG
Conversion of an existing single flat at second and third floors of the building, into tw…
25/02570/FULL
2024 Approved
2 Charlotte Street London W1T 2LW
Installation of 2 internally illuminated fascia signs 1 non-illuminated projecting signs…
2024/2323/A
2024 Approved
10 Charlotte Street London Camden W1T 2LT
Refurbishment of the existing shopfront including replacement of existing tiles with new…
2024/0353/P
2024 Approved
10 Charlotte Street London W1T 2LT
Replacement of existing extract fan and installation of a new AC unit to the rear first f…
2024/1584/P
2023 Approved
6-7 Percy Street London W1T 1DH
Internal alterations including removal of modern interventions and relocation of the exis…
2023/5008/L
2023 Approved
6-7 Percy Street London W1T 1DH
Change of use from hairdresser's (Class E) to private members' club (Sui Generis) (retros…
2023/3999/P
2024 Approved
Land adjacent to 16 - 19 Percy Street W1T 1DT
Installation of a Santander Cycles docking station on the carriageway adjacent to 16 - 19…
2024/0158/P
2024
First Floor 32 Rathbone Place London W1T 1JJ
Display for a temporary period of six months of a non-illuminated estate agent board loca…
24/02282/AD7
2024 Approved
July 10 Charlotte Street London W1T 2LT
6 Tables, 12 Chairs and 2 Umbrellas Monday to Saturday 08:00-22:00 New Application
2024/1327/PVL
2023 Approved
20 Rathbone Place London
External alterations including the creation of a roof terrace at seventh floor roof level…
23/06727/FULL
2024 Approved
11-14 Windmill Street London W1T 2JG
Display of 1 x non-illuminated fascia sign and 2 x non-illuminated projecting signs.
2024/0388/A
2024 Withdrawn
11-14 Windmill Street London W1T 2JG
Orange and black vinyl manifestations to windows
2024/0390/A
2023 Approved
Development Site At 12-13 Rathbone Place, 1-6 Gresse Street And 7 - 15 Gresse Street London W1T 1LL
Use of the building as a office (Class E(g)) and associated external alterations.
23/07314/FULL
2022 Approved
25 Rathbone Place London Camden W1T 1JB
Erection of rear extension at second floor level, addition of roof terrace on third floor…
2022/4321/P
2023 Approved
Palms Of Goa 12 Charlotte Street London W1T 2LU
4 Tables, 12 Chairs and 2 Barriers and 1 Umbrella In suspended bay. Monday to Saturday 11…
2023/4602/PVL
2023
H&T Restaurant Management Ltd t/a the House of Ho 1 Percy Street London W1T 1DB
4 Tables, 8 Chairs, 3 Barriers and 2 Heaters Monday-Thursday 11:00 - 22:00 Friday and Sat…
2023/4439/PVL
2018 Refused
3-4 Percy Mews London W1T 1EX
Mansard roof extension to create 1x self-contained 2-bed flat, associated works
2018/4467/L
2018 Refused
3-4 Percy Mews London W1T 1EX
Mansard roof extension to create 1x self-contained 2-bed flat (Class C3), associated works
2018/4219/P
2019 Approved
32 Rathbone Place London W1T 1JJ
Display for a temporary period of six months of a non-illuminated 'to let' board on the f…
19/00681/AD7
2018 Refused
32, And 33 - 34 Rathbone Place London W1T 1JN
Erection of single storey mansard roof extension at fifth floor level to provide addition…
18/07831/FULL
2018 Approved
2 Windmill Street London W1T 2HX
New shopfront to ground floor incorporating alterations to the front facade, erection of…
2018/2568/P
Camden
Planning Authority Score
3.1/10
Poor
#231 of 296 councils
Relevant to this application:
Other decisions

Camden is slower than most councils at deciding householder applications, ranking #242 out of 296. Householder applications are slightly less likely to be approved here (88%) than the national average (90%).

Slower than most councils
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
Camden decision statistics
Based on MHCLG data, the year to March 2026
88%
Overall approval rate
Above avg (87%) #149 of 296
88%
Householder approved
Below avg (90%) #215 of 296
49%
Decided in 8 weeks
Below avg (63%) #242 of 296
41%
Extended time limit
Below avg (41%) #158 of 296
90%
Minor dwellings approved
467 decided (1-9 homes)
80%
Major dwellings approved
10 decided (10+ homes)
93%
Change of use approved
46 decided
1,973
Total decisions
234 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings