Unit A1B 1 5 Fairground Way Northampton NN3 9HU Data via plota.co.uk

2026/3044/ADV - Advertisement Consent 4 - Consultations Despatched (1-10)
Signs & adverts

Proposal

Proposed Totem pole advertisement Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
14 Jul 2026
Decision
Expected by 8 Sept 2026

This application is under consideration - no decision has been issued yet. Plota predicts a decision around 9 Oct 2026, from West Northamptonshire's recent advertisement consent. The consultation period closed on 18 Aug 2026.

Documents 8

Plans & drawings 1

PDF Plan - General Document · 14 Jul 2026 View ↗

Application forms 1

PDF Application Form (PUBLIC) Document · 14 Jul 2026 View ↗

Consultation & comments 2

PDF Response - Consultees Document · 26 Aug 2026 View ↗ PDF Consultation letter Document · 28 Jul 2026 View ↗

Other documents 4

PDF Acknowledgement Document · 28 Jul 2026 View ↗ PDF Acknowledgement Document · 28 Jul 2026 View ↗ PDF Receipt Document · 28 Jul 2026 View ↗ PDF Covering Letter Document · 14 Jul 2026 View ↗

All documents on the council site ↗

Site constraints 4

Habitat network: Network Enhancement Zone 1
Where habitat is joined up enough to work as a network. Context, not a constraint on its own.
Also on the record
Nature improvement area: Nene Valley; Inside the Northampton built-up area; the 1970s provisional farmland map had this area as grade 2, but it predates the buildings here and the current map does not class it as farmland.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 11 September 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Other new applications on this street

8 Jul 2026Approved

Unit A1 1 5 Fairground Way Northampton NN3 9HU

Discharge of Condition 6 (MOVA Traffic Signal Update) of Planning Permission 202...

2026/2857/COND
8 May 2026Approved

Unit G 21 Fairground Way Northampton NN3 9HU

Installation of mezzanine floor to existing retail unit.

2026/1823/FULL

Nearby new applications

13 Aug 2026Pending

Unit A1B 1 5 Fairground Way Northampton NN3 9HU

Non Material Amendment for relocation of customer entrance, replacement piers, p...

2026/2810/NMA
28 Jul 2026Pending

Unit A1B 1 5 Fairground Way Northampton NN3 9HU

Installation of plant equipment and baler screening within the service yard of U...

2026/2956/FULL
14 Jul 2026Decided

Toyota Ferris Row Northampton NN3 9HX

Determination as to whether prior approval is required (under Schedule 2, Part 1...

2026/2779/PA
8 Jul 2026Approved

Unit A1 1 5 Fairground Way Northampton NN3 9HU

Discharge of Condition 6 (MOVA Traffic Signal Update) of Planning Permission 202...

2026/2857/COND

Important details

Council
West Northamptonshire
Application type
Advertisement Consent
Postcode
NN3 9HU
Received
14 Jul 2026
Validated
14 Jul 2026
Ward
Billing Ward
Parish
Northampton Town Council
Target decision
8 Sept 2026
Decision level
Delegated

Decision outlook

Day 62 of the 56-day target. West Northamptonshire usually decides advertisement consent by day 87.

Day 6225 days to the predicted decision (day 87)
9%decided within 8 weeks
94%approved
33decided in the last year

Plota live figures for advertisement consent decided by West Northamptonshire in the last twelve months, from validation. West Northamptonshire decision record →

Consultation & key dates

Comments by
18 Aug 2026

Historical activity at this location

22 nearby applications on record - archival context, not part of the live application.

Within ~100m

Nearby activity

2025 Approved
Allen Maxus Fairground Way Northampton NN3 9HU
1No. internally Illuminated fascia sign and 1No. freestanding internally illuminated tote…
2025/4669/ADV
2025 Approved
Unit A1 1 5 Fairground Way Northampton NN3 9HU
Non material amendment to relocate project centre exit gates, remove two single doors and…
2025/3095/NMA
2025 Approved
Unit A1 1 5 Fairground Way Northampton NN3 9HU
Discharge of Condition 3 [Cycle Parking] on Planning Permission 2024/2097/FULL [External…
2025/2706/COND
2025 Approved
Unit A1 1 5 Fairground Way Northampton NN3 9HU
1 no. internally illuminated aluminium panel with built up letters, 2 no. non illuminated…
2025/1810/ADV
2025 Approved
Unit 1, Fairground Way, Northampton, NN3 9HU
Change of use from indoor trampoline and community resource centre (Use Class E(D)) to fl…
2025/1936/FULL
2024 Approved
Unit A1, 1 - 5 Fairground Way, Northampton, NN3 9HU
External alterations and reconfiguration of Unit A1 to facilitate subdivision, including…
2024/2097/FULL
2024 Approved
Allen Ford Northampton Marquee Drive Northampton NN3 9HU
Advertisement Consent to remove existing Ford logo on the north-east elevation and the ex…
2024/3022/ADV
2024
Unit A1 1 5 Fairground Way Northampton NN3 9HU
Extension of retail unit, external alterations to facilitate subdivision, removal of exis…
2024/2747/FULL
2024 Approved
Advertising at Riverside Retail Park, Northampton, NN3 9HU
Replacement signage around Riverside Retail Park
2024/1557/ADV
2023 Approved
Unit E 19 Fairground Way Northampton Northamptonshire NN3 9HU
Replace 3no existing illuminated signs with 3no new internally illuminated LED signs
WNN/2023/0544
2022 Approved
Homebase Unit A1 1 - 5 Fairground Way Northampton Northamptonshire NN3 9HU
Lawful Development Certificate for proposed commencement of works for extension of existi…
WNN/2022/0086
2022 Approved
Next Units A2a and A3a 8 - 12 Fairground Way Northampton Northamptonshire NN3 9HU
1. Main shopfront elevation LHS - NEXT HOME 2. Main shopfront elevation RHS - NEXT
WNN/2022/0570
2022 Approved
Unit 1 Fairground Way Northampton Northamptonshire NN3 9HU
Change of Use from Indoor Trampoline and Community Resource Centre (Use Class E(d)) to Fl…
WNN/2022/0239
2021 Approved
Curry's, Unit I, 23 Fairground Way, Northampton, NN3 9HU
Installation of 1no internally illuminated econoflex box sign (9800 x 2005mm) and 2no non…
WNN/2021/0594
2018 Withdrawn
Unit 1 , Fairground Way, Northampton, NN3 9HU
Temporary seasonal use (May to October) of rear car park for external leisure in associat…
N/2018/0326
2018 Approved
Homebase Unit A1 1 - 5 Fairground Way Northampton Northamptonshire NN3 9HU
Extension of existing Retail Unit and Garden Centre including alterations to shop fronts…
N/2018/0219
2018 Approved
Next , Units A2A And A3A , 8 - 12 Fairground Way, Northampton, NN3 9HU
Internally illuminated hanging sign
N/2018/0830
2018 Approved
Next Units A2a and A3a 8 - 12 Fairground Way Northampton Northamptonshire NN3 9HU
Lawful Development Certificate for Proposed Travel Agency Service within the Store
N/2018/0396
2017 Approved
Unit D , 18 Fairground Way, Northampton, NN3 9HU
Installation of mezzanine floor for retail use (Class A1)
N/2017/0963
2017 Approved
Unit A2B , 6 - 7 Fairground Way, Northampton, NN3 9HU
Installation of various illuminated and non-illuminated signage
N/2017/0349
2016 Approved
Brantano Shoes , Unit A2B , 6 - 7 Fairground Way, Northampton, NN3 9HU
Proposed extension to existing mezzanine floor
N/2016/0444
2016 Approved
Brantano Shoes , Unit A2B , 6 - 7 Fairground Way, Northampton, NN3 9HU
Alterations to the retail unit frontage to provide additional glazing
N/2016/0438
West Northamptonshire
Planning Authority Score
1.7/10
Poor
#280 of 296 councils
Relevant to this application:
Other decisions

West Northamptonshire is one of the slowest councils in England for householder decisions, ranking #295 out of 296. The council extends the time limit on 79% of applications - one of the highest rates in England. Expect your application to take longer than the standard deadline. Householder applications are slightly more likely to be approved here (93%) than the national average (90%).

Among the slowest councils in England
for householder decisions
These figures are council-wide context, not a prediction for this application. View full council performance
West Northamptonshire decision statistics
Based on MHCLG data, the year to March 2026
90%
Overall approval rate
Above avg (87%) #123 of 296
93%
Householder approved
Above avg (90%) #144 of 296
18%
Decided in 8 weeks
Below avg (63%) #295 of 296
79%
Extended time limit
Above avg (41%) #295 of 296
81%
Minor dwellings approved
170 decided (1-9 homes)
83%
Major dwellings approved
24 decided (10+ homes)
86%
Change of use approved
207 decided
1,832
Total decisions
179 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings