Basement And Ground Floor 7 King Street Covent Garden London WC2E 8HN Data via plota.co.uk

26/04258/ADV - Advert Application (ADV) Refused
Signs & advertsCommercial premises

Proposal

Display of an externally illuminated fascia sign 0.18m x 0.71m; and an externally illuminated projecting sign measuring 0.36m x 0.8m. Data via plota.co.uk

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View original council record ↗Last checked

Application progress

✓
Received
26 Jun 2026
✗
Refused
24 Aug 2026
Appeal
Not lodged

Refused on 24 Aug 2026 · Delegated Decision · Last checked 25 Aug 2026

Documents 16

Decision & officer reports 2

PDF REFUSAL-ADVERT CONSENT [PE] Decision Notice · 24 Aug 2026 View ↗ PDF DELEGATED REPORT Report · 24 Aug 2026 View ↗

Statements & assessments 2

PDF HERITAGE STATEMENT Heritage Statement · 26 Jun 2026 View ↗ PDF DESIGN AND ACCESS STATEMENT Design and Access Statement · 26 Jun 2026 View ↗

Plans & drawings 8

PDF SITE LOCATION PLAN Location Plan · 26 Jun 2026 View ↗ PDF BLOCK PLAN Drawing · 26 Jun 2026 View ↗ PDF EXISTING ELEVATIONS AND SECTIONS Drawing · 26 Jun 2026 View ↗ PDF SECTION - EXISTING_INCLUDED_IN_ELEVATION (FRONT) - EXISTING Background Papers · 26 Jun 2026 View ↗ PDF PROPOSED ELEVATIONS AND SECTIONS Drawing · 26 Jun 2026 View ↗ PDF SECTION - PROPOSED_INCLUDED_IN_ELEVATION (FRONT) - PROPOSED Background Papers · 26 Jun 2026 View ↗ PDF PROSPOSED FASCIA SIGNAGE Drawing · 26 Jun 2026 View ↗ PDF PROPOSED BLADE SIGN Drawing · 26 Jun 2026 View ↗

Application forms 1

PDF APPLICATIONFORMREDACTED Application Form · 26 Jun 2026 View ↗

Other documents 3

PDF ACK-GENERAL LETTER (G/P/C) Background Papers · 4 Jul 2026 View ↗ PDF RECEIPT OF APPLICATION Other · 30 Jun 2026 View ↗ PDF ATTACHMENTSUMMARY Background Papers · 26 Jun 2026 View ↗

All documents on the council site ↗

Site constraints 8

Grade II listed: 8, King Street
List entry 1275192 · 7 m from the pin · 68 more listed buildings within 150 m (1 Grade I, 4 Grade II*, 63 Grade II)
Listed building consent is needed for work that affects the special interest of a listed building, inside or out, on top of planning permission. Setting can be a consideration for buildings nearby; there is no fixed radius.
Show the other 68 with distances
Historic England ↗
Covent Garden conservation area
Demolition needs planning permission and permitted development is restricted.
The council must give weight to preserving or enhancing the area's character and appearance. Not every council has published its boundaries as open data.
Council document ↗
2 Article 4 directions
Article 4 Basement Development Permitted Rights Removed · Article 4 Direction Class E To C3 In Central Activities Zone. Named permitted development rights are withdrawn here.
An Article 4 direction withdraws particular permitted development rights, so work that would normally need no application needs one here. Not every council has published its directions.
Archaeological priority area: City of Westminster APA 1.2
An assessment or field evaluation may be asked for before ground works.
The council or Historic England considers archaeology likely here. A desk-based assessment, and sometimes trial trenching, can be asked for with the application.
Air quality management area: Westminster AQMA
The council has declared the area as failing an air quality objective.
Schemes that add traffic, parking or combustion plant are assessed against the area's action plan and may need an air quality assessment.
Council record ↗
Town centre: West End
A designated centre in the London Plan.
Shops, services and active frontages are protected in centres, and main town centre uses are steered here first.
Central activities zone
The core of central London in the London Plan.
Offices, culture and the other strategic functions of the centre take priority over new housing here.
Also on the record
Inside the City of Westminster built-up area.
Not affected
Outside flood zones 2 and 3 · Not green belt · No scheduled monument at the site

Checked on 11 September 2026. Historic England, the Environment Agency, Natural England and council datasets, Open Government Licence. A boundary can run through a site and the council holds the definitive record: confirm with the council before relying on this.

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Important details

Council
Westminster
Application type
Advert Application (ADV)
Postcode
WC2E 8HN
Received
26 Jun 2026
Validated
26 Jun 2026
Ward
St James's
Case officer
Show
Target decision
21 Aug 2026
Decision
Application Refused
Decision date
24 Aug 2026
Decision level
Delegated Decision
Applicant
Show
Agent
Thomas-McBrien Architects

How this decision compares

Decided in 59 days from validation, 23 days slower than Westminster's median of 36 for signs and adverts. Refused, as 16% of signs and adverts here are.

76%decided within 8 weeks
84%approved
502decided in the last year

Plota live figures for signs and adverts decided by Westminster in the last twelve months, from validation. Westminster decision record →

Public comments

No public comments yet.

Last counted 25 Aug 2026

Read the comments on the council site ↗

Consultation & key dates

Alt. reference
PP-15042954
Env. assessment
No

Historical activity at this location

25 nearby applications on record - archival context, not part of the live application.

Within ~100m

Nearby activity

2025 Approved
3A The Market Covent Garden London WC2E 8RA
Repainting of the shopfront facades, together with replacement of tenant signage.
25/06317/LBC
2025 Refused
1 The Market Covent Garden London WC2E 8RA
Installation of a single large umbrella to replace two existing umbrellas covering extern…
25/06107/FULL
2025 Approved
1 The Market Covent Garden London WC2E 8RA
Installation of a single large umbrella to replace two existing umbrellas covering extern…
25/06108/LBC
2025 Approved
14 Floral Street London WC2E 9DH
Installation of replacement plant equipment at roof level of 14 Floral Street.
25/05445/FULL
2025
19 Henrietta Street London WC2E 8QH
Variation of condition 5 of planning permission dated 13 October 2023 (RN: 23/05812/FULL)…
25/07188/FULL
2025 Approved
14 The Market Covent Garden London WC2E 8RB
Internal alterations to the ground floor in connection with the refurbishment of the comm…
25/05545/LBC
2025 Approved
26 King Street Covent Garden London WC2E 8HN
Installation of secondary glazing at first, second and third floor levels.
25/05075/LBC
2025
31 King Street Covent Garden London WC2E 8JD
Redecoration of facade, addition of new signage & new interior fit-out. (Linked with 25/0…
25/06779/LBC
2025
31 King Street Covent Garden London WC2E 8JD
Display of on-illuminated hanging sign measuring 0.60m x 0.60m; two internally illuminate…
25/06780/ADV
2025 Approved
St Pauls Church Bedford Street London WC2E 9ED
1 x dead cherry: fell
25/05596/TDD
2025 Approved
31 King Street Covent Garden London WC2E 8JD
Display of externally non-illuminated vinyls across the various facades in Floral Court i…
25/03823/ADV
2025
Henrietta Street London
Use of various areas of the public highway outside Nos. 3, 4, 5-6, 10, 11, 14, 15, 16, 17…
25/04311/FULL
2025
10 Henrietta Street London WC2E 8PS
Installation of a retractable awning and coach screw fixings, removal of existing plastic…
25/04317/LBC
2025
23 - 24 Henrietta Street London WC2E 8ND
Installation of two retractable awnings and anchor bolt fixings, removal/relocation of se…
25/04316/LBC
2025
30 Henrietta Street London WC2E 8NA
Installation of a retractable awning and anchor fixings, and removal of the existing awni…
25/04322/LBC
2025 Approved
16 Henrietta Street London WC2E 8QH
Display of externally illuminated fascia sign measuring 1.289 m x 0.485 m and externally…
25/02886/ADV
2025
60 Circus Road London NW8 9SE
Installation of new UKPN Green GRP meter housing and new wall lights to the side return g…
25/02997/FULL
2025
Ground Floor 23 - 24 Henrietta Street London WC2E 8ND
Internal fit out works and painting of the exterior of the facade with new signage and do…
25/02991/LBC
2025
26 King Street Covent Garden London WC2E 8HN
Repair works to the render and brick work on the facade and at basement level, together w…
25/02023/LBC
2024
Basement And Ground Floor 5 King Street Covent Garden London WC2E 8HN
Use of an area of the public highway measuring 3.4m by 2.7m for the placing of four table…
24/09074/TCH
2022 Approved
27 King Street Covent Garden London WC2E 8JD
Display of temporary festive festoon lighting on buildings lining the north and south sid…
22/03997/ADV
2022 Approved
King Street Covent Garden London
Temporary installation of festoon lighting to facades of King Street, using removable Vel…
22/03935/LBC
2022
39 Wellington Street London WC2E 7BB
Installation of LED screen internally behind existing window mounted on existing display…
22/05287/LBC
2022 Approved
11 - 12 Floral Street London WC2E 9DS
Amalgamation of 11 and 12 Floral Street at ground floor level through the creation of a n…
22/02841/LBC
2022 Approved
11 - 12 Floral Street London WC2E 9DS
Amalgamation of 11 and 12 Floral Street at ground floor level; creation of a new opening…
22/02840/FULL
Westminster
Planning Authority Score
3.5/10
Below average
#221 of 296 councils
Relevant to this application:
Other decisions

Westminster is slower than most councils at deciding householder applications, ranking #258 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Westminster is also one of the strictest councils - it refuses more householder applications than almost any other, with only 81% approved vs 90% nationally.

One of the strictest councils
only 81% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Westminster decision statistics
Based on MHCLG data, the year to March 2026
86%
Overall approval rate
Below avg (87%) #201 of 296
81%
Householder approved
Below avg (90%) #277 of 296
44%
Decided in 8 weeks
Below avg (63%) #258 of 296
28%
Extended time limit
Below avg (41%) #46 of 296
83%
Minor dwellings approved
12 decided (1-9 homes)
67%
Major dwellings approved
3 decided (10+ homes)
81%
Change of use approved
133 decided
4,602
Total decisions
648 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings