68 Edgware Road London W2 2EG Data via plota.co.uk

26/03224/ADV - Advert Application (ADV) Approved
Signs & adverts

Proposal

Display of two internally illuminated fascia signs measuring 0.35m x 1.77m; an internally illuminated menu case measuring 0.65m x 0.43m; and an internally illuminated projecting sign measuring 0.5m x 0.65m. [Linked to 26/03223/FULL] Data via plota.co.uk

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View original council record ↗

Application progress

✓
Received
15 May 2026
✓
Validated
22 May 2026
✓
Approved
14 Jul 2026

Approved on 14 Jul 2026 · Delegated Decision · Last checked 20 Jul 2026

Documents 19

Decision & officer reports 2

PDF GRANT OF ADVERT CONSENT [PE] Decision Notice · 14 Jul 2026 View ↗ PDF DELEGATED REPORT Report · 14 Jul 2026 View ↗

Statements & assessments 1

PDF PLANNING STATEMENT Planning Statement · 15 May 2026 View ↗

Plans & drawings 11

PDF PROPOSED PROJECTING SIGN DETAIL Drawing · 22 May 2026 View ↗ PDF EXISTING ELEVATION 01 Drawing · 15 May 2026 View ↗ PDF EXISTING ELEVATION 02 Drawing · 15 May 2026 View ↗ PDF PROPOSED BASEMENT FLOOR PLAN Drawing · 15 May 2026 View ↗ PDF PROPOSED GROUND FLOOR PLAN Drawing · 15 May 2026 View ↗ PDF PROPOSED ELEVATION 01 Drawing · 15 May 2026 View ↗ PDF PROPOSED ELEVATION 02 Drawing · 15 May 2026 View ↗ PDF EXISTING BASEMENT FLOOR PLAN Drawing · 15 May 2026 View ↗ PDF EXISTING GROUND FLOOR PLAN Drawing · 15 May 2026 View ↗ PDF EXISTING OS SITE PLAN Location Plan · 15 May 2026 View ↗ PDF EXISTING BLOCK PLAN Drawing · 15 May 2026 View ↗

Application forms 1

PDF APPLICATIONFORMREDACTED Application Form · 15 May 2026 View ↗

Other documents 4

PDF ACK-GENERAL LETTER (G/P/C) Background Papers · 5 Jun 2026 View ↗ PDF RECEIPT OF APPLICATION Other · 21 May 2026 View ↗ PDF 1ST INVALID LETTER Background Papers · 21 May 2026 View ↗ PDF ATTACHMENTSUMMARY Background Papers · 15 May 2026 View ↗

All documents on the council site ↗

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Important details

Council
Westminster
Application type
Advert Application (ADV)
Postcode
W2 2EG
Received
15 May 2026
Validated
22 May 2026
Ward
Marylebone
Case officer
Show
Target decision
17 Jul 2026
Decision
Application Permitted
Decision date
14 Jul 2026
Decision level
Delegated Decision
Agent
Firstplan

Consultation & key dates

Alt. reference
PP-14938047
Env. assessment
No

Historical activity at this location

28 previous applications on record - archival context, not part of the live application.

This property

Previous applications at this address

2025 Approved
Display of non illuminated external vinyls measuring 1.405m X 2.445m, 4.125m X 2.87m, 3.7…
25/05313/ADV
2024 Approved
Details and samples of the facing materials you will use, including glazing, and elevatio…
24/07805/ADFULL
2021 Approved
Use of lower ground and ground floors of 68-70 Edgware Road and 72-74 Edgware Road as a r…
21/00890/CLOPUD
Within ~100m

Nearby activity

2025 Approved
29 Edgware Road London W2 2JE
Display of one internally illuminated fascis sign measuring 1m x 4.9m and one internally…
25/05865/COADV
2025
22 Seymour Place London W1H 7NJ
Retention of the existing extract duct with brick cladding and associated fans, and duct…
25/06754/FULL
2025
90 - 100 Edgware Road London W2 2EA
Display X19 non-illuminated signage on the shopfront windows measuring X2 signs measuring…
25/06394/ADV
2025 Approved
90 - 100 Edgware Road London W2 2EA
Alterations to shopfront.
25/03771/FULL
2025 Approved
21 Edgware Road London W2 2JE
Replacement shopfront.
25/04231/FULL
2025 Approved
Halcyon London International School 33 Seymour Place London W1H 5AP
Use of existing roof terrace space as an outdoor wellbeing garden in association with exi…
25/01419/FULL
2025
Flat 3 14 Connaught Square London W2 2HG
Addition of a decorative metal air vent to the front elevation of Flat 3, 14 Connaught Sq…
25/01696/FULL
2025
Flat 3 14 Connaught Square London W2 2HG
Addition of a decorative metal air vent to the front elevation of Flat 3, 14 Connaught Sq…
25/01697/LBC
2024
Halcyon London International School 33 Seymour Place London W1H 5AP
Internal alterations and refurbishments to West London Synagogue including installation o…
24/08169/LBC
2024
22 Seymour Place London W1H 7NJ
Installation of a brick clad replacement extract riser on the rear elevation to terminate…
24/08089/FULL
2024
Garfield House 86 - 88 Edgware Road London W2 2EA
Dual use of part of the first and third floor as office (Class E), and/or training and co…
24/05986/FULL
2024 Approved
20 Seymour Place London W1H 7NH
Display for a temporary period of six months of a non-illuminated estate agent board atta…
24/02868/AD7
2024 Approved
36 Edgware Road London W2 2EH
Installation of a new shopfront including new aluminium automatic telescopic sliding door.
24/00346/FULL
2024
Dudley Court Upper Berkeley Street London W1H 5QA
Installation of 2 condensor units and kitchen extract fan at main roof level and 4 conden…
24/00481/FULL
2023 Approved
76 Bryanston Court 137 George Street London W1H 7HD
Replacement of seven existing windows with slimline double-glazed timber framed sash wind…
23/06632/FULL
2023 Approved
27 Upper Berkeley Street London W1H 7QN
Use of part basement, part ground and first to fourth floor as four residential flats (Cl…
23/04458/FULL
2023 Approved
27 Upper Berkeley Street London W1H 7QN
External alterations including the creation of a roof terrace enclosed with railings with…
23/04459/LBC
2023 Approved
11 Wythburn Place London W1H 7BU
Replacement of all front windows, like-for-like with double glazed timber sashes, and rea…
23/05429/FULL
2023
27 Upper Berkeley Street London W1H 7QN
Replacement shopfronts at Seymour Place and Upper Berkeley Street facades and internal al…
23/06296/LBC
2023
27 Upper Berkeley Street London W1H 7QN
Replacement shopfronts at Seymour Place and Upper Berkeley Street facades. (Linked with 2…
23/06295/FULL
2016 Refused
72-74 Edgware Road London W2 2EG
Use of ground and basement levels as restaurant (Class A3).
16/04272/FULL
2016 Approved
52 Upper Berkeley Street London W1H 7QW
Replacement of the main entrance door.
16/04039/FULL
2016 Approved
52 Upper Berkeley Street London W1H 7QW
Replacement of the main entrance door.
16/04040/LBC
2016 Approved
43 Edgware Road London W2 2JE
Replacement of shop front and awning.
16/01755/FULL
2016 Approved
46-47 Upper Berkeley Street London W1H 5QN
Internal refurbishment of ground and basement floors, including removal of existing demou…
16/02708/CLLB
Westminster
Planning Authority Score
3.5/10
Below average
#221 of 296 councils
Relevant to this application:
Other decisions

Westminster is slower than most councils at deciding householder applications, ranking #258 out of 296. Only 28% of applications have the time limit extended, well below the 41% national average - the council usually decides on time. Westminster is also one of the strictest councils - it refuses more householder applications than almost any other, with only 81% approved vs 90% nationally.

One of the strictest councils
only 81% approved vs 90% nationally
These figures are council-wide context, not a prediction for this application. View full council performance
Westminster decision performance
Based on MHCLG data, the year to March 2026
86%
Overall approval rate
Below avg (87%) #201 of 296
81%
Householder approved
Below avg (90%) #277 of 296
44%
Decided in 8 weeks
Below avg (63%) #258 of 296
28%
Extended time limit
Below avg (41%) #46 of 296
83%
Minor dwellings approved
12 decided (1-9 homes)
67%
Major dwellings approved
3 decided (10+ homes)
81%
Change of use approved
133 decided
4,602
Total decisions
648 refused in the year to March 2026
Source: MHCLG planning statistics · See full council rankings